Launched 11 February 2002 (2002-02-11)
Owned by BBC
Picture format 16:9 576i (SDTV) – UK, Poland
4:3 576i (SDTV) – other countries
1080i (HDTV)
Audience share 8.41% (September 2015 (2015-09), BARB)
Country United Kingdom
Language English
Headquarters MediaCityUK, Salford
Replaced CBBC On Choice (merged with CBBC rebrand) (as part of BBC Choice)
Sister channel(s) BBC One
BBC Four
BBC News
BBC Parliament
Website http://www.bbc.co.uk/cbeebies
Freeview (UK) Channel 121
Channel 124 (HD)
Freesat (UK) Channel 601 (SD/HD)
Channel 608 (SD)
Sky (UK) Channel 614 (SD/HD)
Channel 624 (SD/HD)
Sky (Ireland) Channel 614
Astra 2E 10773 H 22000 5/6 (SD)
Astra 2F 11024 H 23000 2/3 (HD)
n (Poland) Channel 97
Orange TV (Poland) Channel 112
SKY México (Mexico) Channel 329
DStv (South Africa, Namibia, Uganda, Mozambique) Channel 306
Foxtel (Australia) Channel 705
Dish Network (USA) Channel 848
Indovision (Indonesia) Channel 41
SkyLife (Korean) Channel 160
TrueVisions (Thailand) Channel 454
(Middle East & North Africa)
Channel 134
Eutelsat 10A
NSS 12
NSS 806
Virgin Media (UK) Channel 702
Channel 711 (HD)
Virgin Media Ireland (Ireland) Channel 609
Comcast (USA) Channel 72
Indovision (Indonesia) Channel 41
Telenet (Belgium) Channel 604
Vectra (Poland) Channel 405
Foxtel (Australia) Channel 705
Cable Mágico (Peru) Channel 418
StarHub TV (Singapore) Channel 303
TrueVisions (Thailand) Channel 454
Cable TV Hong Kong (Hong Kong) Channel 140
SkyCable (Philippines) Channel 119 (Digital)
WightFibre (UK) Channel 18
Ziggo (Netherlands) Channel 64
Telenet (Belgium) Channel 604
KPN (Netherlands) Channel 26
now TV (Hong Kong) Channel 447
HyppTV (Malaysia) Channel 553 (HD)
Telfort (Netherlands) Channel 26
XS4ALL (Netherlands) Channel 26
myTV Super
(Hong Kong)
Channel 103 (HD)
Streaming media
BBC iPlayer Watch live (UK only)
TVPlayer Watch live (UK only)
Horizon Go Watch live (Ireland only)
Watch live (Switzerland only)

CBeebies is a BBC television network for programming aimed at encouraging "learning through play in a consistently safe environment for children aged 8 or under",[1] and providing "high quality, mostly UK-produced programmes".[2]

The name is used to brand the free-to-air domestic British channel, and is used for international variants supported by advertising, subscription or both. The channel was first launched in 2002.

The channel has won a number of awards. At the BAFTA Children's Awards, it won awards in 2002 and in every year between 2002 and 2015, including "Best Pre-school Live Action Series" in 2002, 2004, 2005 and 2008. It has also won "Best Schools Programme – 0–6 years" awards (or equivalent) from the Royal Television Society from 2002 to 2005. CBeebies is the most-watched children's channel in the UK. CBeebies HD officially launched on 10 December 2013.


The CBeebies channel launched on 11 February 2002.[3] The domestic CBeebies channel broadcasts from 6:00 a.m. to 7:00 p.m. each day[4]– a result of the channel sharing bandwidth with the channel BBC Four on the Freeview platform. The station was joined later on by an audio counterpart, CBeebies Radio, which broadcast for three hours each day on the radio station BBC Radio 7, however since the station was rebranded as BBC Radio 4 Extra this obligation has ceased. Later on they launched a weekly publication called CBeebies Weekly.

Since 27 March 2013, CBeebies has been carried by the British Forces Broadcasting Service, sharing a channel with BFBS Extra.[5]

The international CBeebies channel is advert-free and wholly owned by BBC Worldwide. The first international launch for the CBeebies channel was in India in May 2007, although the channel was withdrawn at the end of November 2012 due to "commercial considerations".[6]

The channel is available in the Republic of Ireland, Singapore, Hong Kong, Poland, Indonesia, Mexico, Colombia, Argentina, Africa, Australia, and the United States (in Spanish only). In March 2011, the on demand version of the network was launched in the US and is available on Xfinity.

On 13 May 2011, CBeebies was launched as a program block on the channel BBC Kids in Canada, available on weekdays between 9:00 am and 3:00 pm. It is serving a similar schedule to the main channel.


In the UK, CBeebies is operated by the BBC Children's division and part of BBC North. The division is also responsible for CBBC and overall strategic responsibility for all of the BBC's domestic services for children rests with the Director of Children's, Alice Webb (since 2015).[7] The direction of the domestic CBeebies channel itself rests with Kay Benbow, the current Controller of the channel and responsible for commissioning all CBeebies content across BBC television, online, interactive TV, and radio.[8] She took over from the first controller Michael Carrington in 2010.[9]

Internationally, CBeebies is owned by BBC Worldwide, who operate the brand.

Executive Producers


CBeebies offers a mix of mostly UK-produced entertainment and educational output designed to encourage learning through play. These goals are realised through a range of programmes about simple science, natural history, music and movement, storytelling, make up and make do, puzzle programmes and animation.[10] The channel's schedule is deliberately the same every weekday, with a different schedule at weekends, so that children can know what is on instinctively. The schedule also includes signed programmes, shown in the UK between 14:00 and 17:00 on weekends.

The international channels also show many programmes broadcast on the UK channel, however some include programmes unique to that service or are available through other networks in the UK (for example, Humf, which airs on Nick Jr. in the UK). Inversely however, shows that air on CBeebies in the UK may air on networks other than CBeebies worldwide (for example, Chuggington airs on Disney Junior Asia instead of CBeebies in the Asian region and on Treehouse TV instead of BBC Kids in Canada). Also, the international CBeebies airs 24 hours a day, unlike the UK variant.

Most viewed programmes

The following is a list of the ten most watched shows on CBeebies, based on Live +7 data supplied by the Broadcasters' Audience Research Board.[11]

Rank Show Episode Date Viewers
1 CBeebies Christmas Panto Strictly Cinderella 16 December 2011 1,158,000
2 Clangers The Lost Notes 15 June 2015 967,000
3 CBeebies Christmas Panto Alice in Wonderland 18 December 2015 929,000
4 CBeebies Christmas Panto Peter Pan 20 December 2014 854,000
5 CBeebies Christmas Panto Peter Pan 19 December 2014 844,000
6 The Octonauts A Very Vegimals Christmas 17 December 2013 806,000
7 Justin's House All Wrapped Up 15 December 2011 800,000
8 CBeebies Christmas Panto Aladdin 17 December 2010 785,000
9 CBeebies Christmas Panto Jack and the Beanstalk 21 December 2012 782,000
10 Justin's House Robert's Inventions 16 October 2011 744,000


The links between programmes on CBeebies are primarily achieved through the use of in-vision continuity, using presenters to interact with the children. In the UK, links are pre-recorded rather than broadcast live, as is the case on sister channel CBBC. They were originally pre recorded from studio TC0 at BBC Television Centre in London, however moved out in 2008 to Teddington Studios, and returned briefly in 2010. From September 2011, the links have been based at the BBC's Northern base at MediaCityUK in Salford, Greater Manchester, following the move of the BBC Children's department there. International variants feature broadcast links produced either in the corresponding country, or from a central base.

Logos and idents

Main article: CBBC idents


As well as hosting some of the shows, a number of presenters fill the gaps between the CBeebies shows, performing little sketches, showing viewers' birthday cards, and introducing the shows. Many of the presenters used to have histories as characters on other services or on children's programmes.

In the UK, presenters seen on the channel and the stranded service are:

Former presenters:

The longest serving member is Sloane who introduced the programmes, along with most of the other presenters, for just over a decade (11 years).

The international variants feature different personalities per broadcast region. In Australia, Tara Colegrave is the main presenter since 2008,[12][13] while in Hong Kong and Singapore Nisha Anil is the main presenter.[13][14][15] The Latin American variant uses Roser Cabañas, present on-screen since 2009,[16] with the Polish channel showcasing Aneta Bożena Piotrowska as main presenter since 2008. From November 2014 to June 2015, Aneta also appeared as a continuity presenter in the UK. On 24 April 2016, Aneta resumed presenting duties in the UK.[14][17] The South African channel utilises Sidney Sloane.[13]

Stranded Segments

In the UK, the CBeebies channel uses stranded segments throughout the day.

From 3 April 2004[18] to early 2006, each weekend was divided into six segments; five of which presented by one of the original five "core presenters" namely Chris Jarvis, Nicole Davis, Pui Fan Lee, Sid Sloane and Sue Monroe. Each was given a core theme (for instance Sid's segment included "building and making" programmes such as Bob THE BUILDER, Sue's included arts and crafts theme programmes and so on). This went on until 6:00 pm, where a segment titled The Bedtime Hour was aired. This segmentation was later dispensed in 2006 when Sue Monroe and Nicole Davis left with only the Bedtime Hour segment retained.

The five sections, which ran from 1:00 pm to 6:00 pm, included the following:


Note: Boogie Beebies didn't broadcast on Chris Singalong Hour until October 2004.Yoko! Jakamoko! Toto! didn't broadcast during Nicole's Fury Friends Hour until 2005 when BBC commissioned the programme from ITV. Plus Doodle Do wasn't on CBeebies until 30 January 2006 and was on only on Sue's Make and Do Hour for only three weeks until both Sue and Nicole left at the end of February 2006 and the segments were dropped.

In March 2007, these segments were revived and modified to denote the time of day and the levels of activity. These revived and modified segments are:

When these segments were initially introduced, each segment featured its own presenting team and set, with Chris Jarvis and Pui Fan Lee who left in January 2009 then Alex Winters and Cerrie Burnell presenting Let's Discover and Do in the CBeebies "living room"; Lunch Time Hour in the "kitchen"; Bedtime Hour in the "bedroom"; Sidney Sloane and Andy Day presenting Ready, Get, Set, Go! in the "living room" and It's Big Fun Time in the "garage". However, since moving production to Manchester this is no longer the case, with the exception of Bedtime Hour which is presented from the area nearest the house's bed.

The Bedtime Hour on-screen ident was used from April 2004 to March 2016.


While the lunchtime story is usually read by one of the regular presenters, the final show of each day, the "Bedtime Story" is read by a guest storyteller, including well known actors, comedians, and past presenters of BBC children's television. Some notable storytellers in this slot have included Simon Pegg, David Hasselhoff, Lulu, Damian Lewis, Rosamund Pike, Toby Stephens, David Tennant, Ben Faulks, Michael Rosen and Floella Benjamin. In an unusual move, James Bolam appeared on "Bedtime Story" in costume and in character as Grandpa from the show Grandpa in My Pocket, not as himself.

CBeebies HD

CBeebies HD Logo.

On 16 July 2013, the BBC announced that a high-definition (HD) simulcast of CBeebies would be launched by early 2014.[24] The channel launched on 10 December 2013, though was rolled-out nationwide up to June 2014 (as did BBC News HD and BBC Four HD).[25] The channel broadcasts on the BBC's new HD multiplex on Freeview and shares its stream with BBC Four HD as they air at different times. Prior to launch, the majority of CBeebies' HD output was broadcast on BBC HD before its closure on 26 March 2013.

Other ventures

CBeebies website

See also: BBC Online

The CBeebies website coincided with the launch of the UK channel in February 2002 and showcases a child friendly site with activities themed to all CBeebies programmes, past and present, with games, songs and print-outs featuring for nearly all shows. The UK version also features links to CBeebies iPlayer, a child friendly version of the BBC iPlayer featuring CBeebies programmes only, to CBeebies radio player and a dedicated micro site containing advice for raising children and toddlers called CBeebies Grown-ups, which was relaunched in 2011.[26][27][28]

The international channels are run by BBC Worldwide, and their websites are operated by the company also. As a result, not all of them are the same and some channels have less extensive websites than other services. CBeebies channels in Asia, Australia, Poland, South Africa and the USA all have their own international variant.

Album releases

Five CBeebies-branded CDs have been released, 'CBeebies: The Official Album' in 2002, 'My CBeebies Album' in 2006, 'My CBeebies Album (Christmas Edition)' in 2007, 'CBeebies: Song Time' in 2010, and 'CBeebies: The Album' in 2012.

CBeebies Land

CBeebies Land opened in May 2014. Designed as a retheme of the previous Storybook Land and Old McDonald's Farmyard areas of the Alton Towers Resort theme park. It contains a range of themed rides, attractions as well as live entertainment based around various popular programmes. Containing various indoor and outdoor activities aimed at making an immersive and interactive world for children and young families.

The site based within Alton Towers Resort in Staffordshire includes some of the more popular characters from the original channel for guests to meet. Described as a 'fun environment for pre-schoolers to play and learn' by critics.[29]

At the start of the year, the theme park sporadically released information on the characters involved in the development via their Facebook and Twitter accounts.

Stephen Gould, commercial director at DHX Media who licence In The Night Garden commented, "We are extremely excited to be working in partnership with BBC Worldwide, Merlin Entertainments and Alton Towers Resort on this new venture. In The Night Garden is the ideal draw brand to provide a fun, nurturing, inspiring and immersive environment for CBeebies Land and its visitors."[32]

The fourth reveal on 7 January was that of Nina and the Neurons[33] Based around the popular show which sees Nina, with the help of her animated sense Neurons, explain how and why the world around us works as it does. Nina's Science Lab will bring together the Neurons to show how they control your five senses. In a hands-on scientific attraction, children will learn how their bodies work and what they do.[34]


The UK channel and the programmes it has broadcast have received a number of awards throughout the years. In 2002, the Cbeebies Interactive TV Services was nominated in the Best Interactive Service category and CBeebies Online was nominated in the same category in 2005 at the BAFTA Children's Awards. The channel was awarded Best Children's Channel and Highly Commended at the Broadcast Digital Channel Awards 2006,[35] however only achieved a nomination in 2007[36] and 2008.[37] The channel was also named Children's Channel of the Year at the BAFTA Children's awards in 2007,[38] 2010,[39] 2011,[40] 2013 and 2016 [41] and was nominated for Channel of the Year in 2008 and 2009[42]

The CBeebies UK website was nominated Best Interactive Site at the 2007 BAFTA Children's awards,[38] and the brand as a whole also won the Best Design and Innovation award by the Royal Television Society, whose awarding panel said "Its website is an integral part of the brand, with its TV production and online teams working together to create innovative game play and immersive web experiences."[43]

See also


  1. BBC Trust Cbeebies service licence BBC Trust. Retrieved 23 August 2013.
  2. "Editorial standards" BBC Trust. Retrieved 23 August 2013.
  3. Maggie Brown (11 February 2002). "What Auntie did next". The Guardian. Retrieved 4 April 2016.
  4. "CBeebies - what we do". BBC. Retrieved 4 April 2016.
  6. Will Davies. "BBC Pulls Plug on Two India Channels". WSJ.
  7. http://www.bbc.co.uk/mediacentre/latestnews/2015/alice-webb
  8. "Biography – Kay Benbow". BBC Press Office. Retrieved 16 October 2011.
  9. "Carrington Leaves BBC". by Mark Sweney, guardian.co.uk. 27 January 2010.
  10. Cbeebies service licence (Nov 2012)
  11. Broadcasters' Audience Research Board, via
  12. Ganska, Helen (29 October 2008). "TV Guide: Cross to British channels". Perth Now. Perth, Australia: News Corporation. Retrieved 13 October 2009.
  13. 1 2 3 "New Host for CBeebies Africa Revealed". Johannesburg, South Africa: Total Exposure. 8 December 2008. Retrieved 13 October 2009.
  14. 1 2 "New Polish host for CBeebies revealed". London, UK: BBC. 4 April 2008. Retrieved 13 October 2009.
  15. Castle-Young, Amy (11 October 2007). "BBC Global Channels Asia-Pacific launches three channels on Hong Kong's now TV". BBC. Retrieved 13 October 2009.
  16. "CBeebies unveils first presenter for Latin American and US Hispanic audiences". Press Office. London, UK: BBC. 2 October 2009. Retrieved 13 October 2009.
  17. Polish Wikipedia Cbeebies article
  18. http://genome.ch.bbc.co.uk/schedules/cbeebies/2004-04-03#at-13.00
  19. http://genome.ch.bbc.co.uk/search/0/20?adv=0&q=Pui%27s+Exploring+Hour&media=all&yf=1923&yt=2009&mf=1&mt=12&tf=00%3A00&tt=00%3A00#search
  20. http://genome.ch.bbc.co.uk/search/0/20?adv=0&q=Sid%27s+Fix+It+Hour&media=all&yf=1923&yt=2009&mf=1&mt=12&tf=00%3A00&tt=00%3A00#search
  21. http://genome.ch.bbc.co.uk/search/0/20?q=Sing-along&svc=9371512#search
  22. http://genome.ch.bbc.co.uk/search/0/20?adv=0&q=Make+and+do+hour&media=all&yf=1923&yt=2009&mf=1&mt=12&tf=00%3A00&tt=00%3A00#search
  23. http://genome.ch.bbc.co.uk/search/0/20?q=Furry+Friends+&svc=9371512#search
  24. "BBC to launch five new HD channels". BBC News. 16 July 2013. Retrieved 16 July 2013.
  25. "BBC to launch five new subscription-free HD channels on Tuesday 10 December". BBC. 9 December 2013. Retrieved 9 December 2013.
  26. "CBeebies Website Home Page". BBC. Retrieved 11 October 2009.
  27. "BBC's CBeebies". Tribune India. 10 June 2002. Retrieved 11 October 2009.
  28. "Beeb's a Boon for the Kids". The Daily Mirror. London, UK: Trinity Mirror. 15 February 2002. Retrieved 11 October 2009.
  29. "Alton Towers Resort Press Centre". Press.altontowers.com. Retrieved 6 June 2014.
  30. "CBeebies Land - Tijdlijnfoto's". Facebook. Retrieved 6 June 2014.
  31. "CBeebies Land - Tijdlijnfoto's". Facebook. Retrieved 6 June 2014.
  32. "TowersTimes.co.uk : Alton Towers : Park News". Old.towerstimes.co.uk. 6 January 2014. Retrieved 6 June 2014.
  33. "CBeebies Land - Tijdlijnfoto's". Facebook. Retrieved 6 June 2014.
  34. "TowersTimes.co.uk : Alton Towers : Park News". Old.towerstimes.co.uk. 7 January 2014. Retrieved 6 June 2014.
  35. "Broadcast Digital Channel Awards 2006 – winners". Digital Channel Awards. Broadcast Magazine. Retrieved 16 July 2007.
  36. "ITV2 named best digital channel". Digital Channel Awards. Broadcast Magazine. Retrieved 13 January 2010.
  37. "Digital Channel Awards Shortlist 2008". Digital Channel Awards. Broadcast Magazine. Retrieved 13 January 2010.
  38. 1 2 "Past Winners and Nominees – Children's – Awards – 2007". BAFTA. Retrieved 13 January 2010.
  39. "2010 Children's Channel of the Year | BAFTA Awards". Awards.bafta.org. Retrieved 6 June 2014.
  40. "2011 Children's Channel of the Year | BAFTA Awards". Awards.bafta.org. Retrieved 6 June 2014.
  41. "2013 Children's Channel of the Year | BAFTA Awards". Awards.bafta.org. Retrieved 6 June 2014.
  42. "Past Winners and Nominees – Children's – Awards – 2009". BAFTA. Retrieved 13 January 2010.
  43. "RTS Craft and Design Award Winners 2009". Royal Television Society. Retrieved 13 January 2010.

External links

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