Oviedo Mall

Oviedo Mall
Location Oviedo, Florida
Coordinates 28°39′47″N 81°14′05″W / 28.66306°N 81.23472°W / 28.66306; -81.23472Coordinates: 28°39′47″N 81°14′05″W / 28.66306°N 81.23472°W / 28.66306; -81.23472
Address 1700 Oviedo Mall Blvd
Oviedo, Florida
Opening date March 4, 1998 (1998-03-04)
Developer The Rouse Company
Management Urban Retail Properties, LLC
Owner 3D Investments
No. of anchor tenants 3
Total retail floor area 952,035 square feet (88,446.9 m2)
Website www.myoviedomall.com

Oviedo Mall (previously known as the Oviedo Marketplace) is a single-story indoor shopping mall with movie theater located in Oviedo, Florida, a northeastern suburb of Orlando, Florida. The mall is owned by 3D Investments and managed by Urban Retail Properties, LLC.[1] Its anchor stores are Dillard's, Macy's, and Sears. Other major tenants are Barnes & Noble, a Paul Mitchell cosmetology school, and a Regal Cinemas movie theater.

The Oviedo Mall features large murals of historic areas of Oviedo, FL along with pictures of early European and African-American settlers in the area.

History


The Rouse Company built the Oviedo Marketplace, which opened for business on March 4, 1998. Initial tenants at opening included Gayfers and Dillard's department stores, plus a 22-screen theater owned by Regal Entertainment Group. At opening, the mall was 80 percent leased.[2] Other major tenants at the mall included Barnes & Noble,[3] a Foot Locker superstore, f.y.e., and Bed Bath & Beyond.[4] In September 1998, after only seven months in operation, the Gayfers store was sold to Parisian. This was done because Dillard's had acquired Gayfers parent company, Mercantile Stores Company, Inc., and had agreed to sell certain Gayfers stores in malls already anchored by Dillard's to Parisian's then-parent company, Proffitt's.[5]

Sears joined the mall as a third anchor in November 2000.[6] Parisian closed the Oviedo Marketplace location in 2000 due to poor sales,[7] and sold it to Burdines, which opened that November.[8] The store rebranded to Burdines-Macy's in 2003, then just Macy's in 2005.

The mall struggled with low occupancy for most of its history, due to many factors such as poor location, a smaller footprint than other malls, competition from nearby Waterford Lakes Town Center, and exterior accesses for certain larger stores such as f.y.e. and Foot Locker, which discourage foot traffic within the mall proper.[9] General Growth Properties bought the Rouse Company in 2004 and assumed ownership of the mall as a result.[10] Bed Bath & Beyond moved outside the mall in 2009, due to the original location being too large.[11]

In 2010, General Growth sold the mall to CW Capital,[12] who renamed it Oviedo Mall a year later.[13] John Paul Mitchell Systems opened a beauty school at the mall in 2012, taking a space originally intended for a restaurant.[14] CW Capital sold the center to 3D Investments in 2013.[15] In 2014, the vacated Bed Bath & Beyond space became a gym called Zoo Health Club and a children's fitness facility called O2B Kids.[16]

References

  1. Pedicini, Sandra (March 21, 2013). "Oviedo Mall has a new owner". Orlando Sentinel. Retrieved March 21, 2013.
  2. Wellons, Will (February 25, 1998). "Oviedo Marketplace Gets Ready". Orlando Sentinel. Retrieved 28 April 2016.
  3. Boyd, Christopher (January 26, 1998). "Barnes & Noble Has Booked Big Space At New Oviedo Mall". Orlando Sentinel. Retrieved 28 April 2016.
  4. "Briefcase". Orlando Sentinel. March 24, 1998. Retrieved 28 April 2016.
  5. Wellons, Will (September 30, 1998). "Gayfers In Oviedo Will Turn Into Parisian Over Weekend". Orlando Sentinel. Retrieved 28 April 2016.
  6. "Sears Comes To Oviedo". Orlando Sentinel. October 4, 2000. Retrieved 28 April 2016.
  7. Pack, Todd (June 24, 2000). "Parisian Ponders Closing Stores". Orlando Sentinel. Retrieved 28 April 2016.
  8. "Burdines in Oviedo". Orlando Sentinel. November 13, 2000. Retrieved 28 April 2016.
  9. Pedicini, Sandra (May 25, 2008). "Oviedo Marketplace near Orlando struggles to lure shoppers, keep its stores open in downturn". Orlando Sentinel. Retrieved 28 April 2016.
  10. Pedicini, Sandra (December 1, 2004). "Oviedo's Open Spaces". Orlando Sentinel. Retrieved 28 April 2016.
  11. Pedicini, Sandra (August 27, 2009). "Oviedo mall losing anchor tenant". Orlando Sentinel. Retrieved 28 April 2016.
  12. Pedicini, Sandra (November 11, 2000). "Struggling Oviedo mall gets new manager". Orlando Sentinel. Retrieved 28 April 2016.
  13. Pedicini, Sandra (June 8, 2011). "Oviedo Marketplace becomes Oviedo Mall". Orlando Sentinel. Retrieved 28 April 2016.
  14. Pedicini, Sandra (February 14, 2012). "Oviedo Mall snags Paul Mitchell cosmetology school". Orlando Sentinel. Retrieved 28 April 2016.
  15. Pedicini, Sandra (March 21, 2013). "Oviedo Mall has a new owner". Orlando Sentinel. Retrieved 28 April 2016.
  16. Arnold, Kyle (December 28, 2014). "Tenants filling vacant Oviedo Mall space". Orlando Sentinel. Retrieved 28 April 2016.
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