WJMF-LP

WJMF-LP, VHF analog channel 6, is a low-powered oldies/classic hits-formatted[1] television station licensed to Jackson, Mississippi, United States. The station is owned by Rainey Radio.

WJMF-LP
Flowood, Mississippi
ChannelsAnalog: 6 (VHF)
Radio: 87.7 MHz (FM)
Branding87.7 The Bridge
Programming
AffiliationsIndependent
Ownership
OwnerRobco LLC
(Kid's Television, LLC)
WFQY
History
Former call signs
W53BO (1997-2001)
Former channel number(s)
Analog:
53 (UHF)
19 (UHF)
Univision (until 2009)
Technical information
ERP2 kW
3 kW (CP and APP)
HAAT256 meters (840 feet)
92 meters (302 feet)
Transmitter coordinates32.278333°N 90.294444°W / 32.278333; -90.294444
32.338333°N 90.145556°W / 32.338333; -90.145556 (CP and APP)
Links
Websitehttps://www.877thebridge.com/

History

WJMF-LP was previously an affiliate of Univision, rebroadcasting a satellite feed of KUOK, a former sister station under Equity Media Holdings; consequently, WJMF-LP was Univision's sole affiliate in Mississippi, as well as the state's only Spanish-language TV station in general. WJMF even broadcast KUOK station identifications and Oklahoma ads.

It was originally announced that WJMF would become a LAT TV affiliate. However, Equity placed LAT TV on co-owned WJXF-LP instead. (That station would later switch to Equity's Retro Jams network, before closing down in 2010.)

WJMF was sold at auction to Rainey Radio on April 16, 2009; this separated it from KUOK, which was sold to Tyler Media.[2] The sale closed on July 10, 2009.[3] In early 2011, WJMF-LP was relocated to channel 6, when it was relaunched as a radio station, "EZ 87.7".[1]

In June 2015, a Saturday evening request show was added to the station. The name of its host is Gearshift Gary.

References
  1. Radio-Info: "Jackson's New 87.7 FM", March 9, 2011.
  2. "Takers found for 60 Equity stations". Television Business Report. April 18, 2009. Archived from the original on April 24, 2009. Retrieved April 20, 2009.
  3. "Consummation Notice". CDBS Public Access. Federal Communications Commission. July 13, 2009. Retrieved August 26, 2009.


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