WebJet Linhas Aéreas

For the Australian travel agency, see Webjet.
Webjet Linhas Aéreas
IATA ICAO Callsign
WH WEB WEBJET
Founded 2005
Ceased operations 2012 (integrated into Gol Airlines)
Operating bases Rio de Janeiro-Galeão
Rio de Janeiro-Santos Dumont
Fleet size 25 (+1 ordered)
Destinations 19
Company slogan Connect yourself
Portuguese: Conecte-se
Parent company Gol Airlines[1]
Headquarters Rio de Janeiro, Brazil
Key people Constantino Junior (Chairman)
Rogério Ottoni (President)
Website www.webjet.com.br
First logo

WebJet Linhas Aéreas S.A. was a low-cost Brazilian airline, based in Rio de Janeiro, which operated from July 2005 to November 2012. After a succession of owners, it was acquired in July 2011 by Gol Transportes Aéreos, which eventually decided to close it. It operated on a low-cost, all-economy class, domestic-only business model.

History

Founded by Rogério Ottoni in January 2005, Webjet planned to start flying the MD-82 from Lion Air registered PK-LMN. But due to Lion Air Flight 538 disaster, they changed to the 737-300. Webjet started operations on July 12, 2005 with a Boeing 737-300 operating services from Rio de Janeiro-Santos Dumont to Porto Alegre, Curitiba-Afonso Pena and Salvador.

On January 17, 2006, it was sold to Jacob Barata Filho and Wagner Abrahão, owners of companies related to tourism and transportation in the State of Rio de Janeiro.[2] The second aircraft was received in November of that year.

On June 25, 2007, Webjet was again sold to CVC Viagens, the biggest Brazilian tour operator. CVC wanted to reduce its dependence on regular carriers, particularly on TAM Airlines.[3] In December 2007 the third aircraft was received and since then new aircraft have been regularly added to the fleet, increasing destinations and frequencies.[4]

On February 13, 2009, Wagner Ferreira took Paulo Enrique Coco's CEO position. He immediately implemented a few changes to make Webjet more competitive: on March 9, scheduled flights to Ilhéus, Maceió and Porto Seguro ceased and became regular charter destinations; on April 27, flights from Rio de Janeiro-Santos Dumont to Brasília, São Paulo-Guarulhos, and Belo Horizonte-Confins were added, but Webjet still kept operating from Rio de Janeiro-Galeão; a new logo and slogan were unveiled on that same day

On February 11, 2010, Wagner Ferreira left the presidency of Webjet and Julio Rudge Perotti, the Vice-President Operations took over his position.[5] In July 2010, Fernando Sporleder joined the airline as Vice-President Operations from the same position at TAM.[6]

On September 27, 2010, after the airline cancelled more than 50% of its flights scheduled for the day, the National Civil Aviation Agency of Brazil (ANAC) ordered the suspension of ticket sales for 5 days to investigate reasons.[7] After this period, sales and operations resumed as scheduled.

Although in Brazil Webjet informally used the prefix WJ for its flight numbers, officially it had been assigned by IATA the code WH.

On April 2011 it was reported that the owners of CVC, Carlyle Private Equity Fund (63,6%) and Guilherme Paulus (36,4%), were in conversations with TUI AG to possibly sell part of their participation in CVC to the German tour-operator. Since CVC was the owner of Webjet, should the transaction go ahead, Webjet would have been directly impacted.[8]

Instead, on July 8, 2011, VRG Linhas Aéreas, owner of the brands Gol and Varig, announced the intention to purchase full control of WebJet Linhas Aéreas.[9] The purchase contract was signed on August 2, 2011.[10] On October 10, 2012 the purchase received its final approval with some operational restrictions from the Brazilian regulatory agency.[11] Both companies continued to operate independently but it was announced that in July 2013 the brand Webjet would cease to exist and Webjet would be completely integrated into Gol.[12][13] Integration started on October 17, 2012 when sales requested via Webjet's web-portal started to be redirected to Gol's site.[14]

On November 21, 2011, GOL Linhas Aereas announced that in December 2011, the renovation of Webjet's fleet would start and would be completed within 18 months. All Boeing 737-300s would be replaced by Boeing 737-800s.[15]

However, on November 23, 2012 Webjet abruptly ceased operations and all its services were incorporated by Gol, with the loss of 850 jobs, including pilots, cabin crew, airport and administrative staff. Passengers with Webjet tickets would be rebooked to Gol flights at no extra cost. Webjet's fleet was grounded and Gol announced its intention to return all 737-300s to lessors until the end of the first quarter of 2013. There was no mention to the fate of the 737-800s.[16]

Destinations

Webjet's Boeing 737–300 with modified colors in 2011
Webjet's Boeing 737–300 being serviced at the gate at Guarulhos International Airport, São Paulo, Brazil. (2009)

As of September 2012 Webjet Linhas Aéreas operated scheduled services to the following destinations:[17]

Terminated destination: Uberlândia

Fleet

As of 2014 the fleet of Webjet Linhas Aéreas included the following aircraft:[18]

WebJet Linhas Aéreas Fleet
Aircraft Total Orders Passengers (Y) Notes
Boeing 737-300 24 0 148
Boeing 737-800 6 0 184

References

  1. Brasileiro, Adriana (July 11, 2011). "Brazil's Gol Agrees to Buy Webjet to Gain Market Share". Bloomberg.
  2. "Webjet é vendida" (in Portuguese). Valor Online. January 18, 2006. Retrieved September 4, 2010.
  3. Campassi, Roberta; Magalhães, Heloísa (June 29, 2007). "Operadora turística CVC adquire controle da Webjet por R$45 milhões" (in Portuguese). Valor Online. Retrieved September 4, 2010.
  4. "Webjet (Brasil)" (in Portuguese). Aviação Brasil. Retrieved May 20, 2010.
  5. Komatsu, Alberto (February 12, 2010). "Companhia aérea webjet tem novo presidente" (in Portuguese). Valor online. Retrieved September 4, 2010.
  6. "Webjet promove Fábio Godinho e contrata Fernando Sporleder e André Fernando de Almeida" (in Portuguese). UOL News. July 22, 2010. Retrieved September 8, 2010.
  7. Chirotto, Fernando (September 27, 2010). "Webjet explica cancelamentos em comunicado; leia" (in Portuguese). Panrotas. Retrieved September 28, 2010.
  8. Carvalho, Denise; Komatsu, Alberto (April 13, 2011). "Carlyle e Paulus negociam CVC com o TUI" (in Portuguese). Valor Online. Retrieved April 18, 2011.
  9. Bemfeito, Fabíola (July 8, 2011). "Gol compra Webjet por R$311 milhões" (in Portuguese). Panrotas. Retrieved July 9, 2011.
  10. Komatsu, Alberto (August 3, 2011). "Gol e Webjet assinam contrato de compra" (in Portuguese). Valor Online. Retrieved August 3, 2011.
  11. Máximo, Wellton (October 10, 2012). "Cade aprova compra da Webjet mas impõe restrições à Gol" (in Portuguese). Agência Brasil. Retrieved October 12, 2012.
  12. Andrade, Artur Luiz (July 11, 2011). "Após aprovação da compra, Gol não usará marca Webjet" (in Portuguese). Panrotas. Retrieved July 11, 2011.
  13. Nogueira, Danielle (October 6, 2012). "Último voo da Webjet está marcado para julho de 2013" (in Portuguese). O Globo. Retrieved October 12, 2012.
  14. Teixeira Alves, Danilo (October 17, 2012). "Integração entre Gol e Webjet começa pelo site" (in Portuguese). Panrotas. Retrieved October 18, 2012.
  15. "Gol começa a mudar frota da Webjet em dezembro" (in Portuguese). Valor Econômico. November 21, 2011. Retrieved December 13, 2011.
  16. Aguilhar, Ligia (November 23, 2012). "Go anuncia encerramento das atividades da Webjet e demite 850" (in Portuguese). Editora Globo. Retrieved November 25, 2012.
  17. "Webjet: Mapa de rotas" (in Portuguese). Webjet. Retrieved September 7, 2012.
  18. "Frota atual das empresas brasileiras" (in Portuguese). Aeromuseu. May 13, 2012. Retrieved May 28, 2012.
Wikimedia Commons has media related to WebJet.
External image
Webjet Photo Archive at airliners.net
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