Long Way 2 Go

"Long Way 2 Go"
A portrait of Cassie posing in a white tank top. Her name and the album title appear on the left in white text.
Single by Cassie
from the album Cassie
B-side "Can't Do It Without You"
"When Your Body Is Talking"
Released August 28, 2006
(see radio and release history)
Format CD single, 12", digital download
Genre R&B, hip hop
Length 3:40
Label NextSelection, Bad Boy, Atlantic
Writer(s) Casandra Ventura, Ryan Leslie[1]
Producer(s)

Ryan Leslie

Cassie chronology
"Me & U"
(2006)		 "Long Way 2 Go"
(2006)		 "Is It You"
(2007)
Alternative cover
A close-up of Cassie's face. To the right is her name and album title rotated 90 degrees counterclockwise.
European Single Cover

"Long Way 2 Go" is a song by American recording artist Cassie from her debut studio album, Cassie (2006). It was co-written by Cassie herself in collaboration with the song's producer, Ryan Leslie. The song was released as the second and final single from the album by Bad Boy Records on September 22, 2006. Musically, "Long Way 2 Go" is an upbeat hip hop song featuring prominent R&B characteristics with a laid-back and imperious theme to it. It talks about brushing away a would-be lover like dirt off one's shoulder. Additional vocals are provided by Ryan Leslie.

"Long Way 2 Go" received positive reviews from contemporary critics who deemed it a stand-out on the album. It was also praised for its cool and playful nature. The single became Cassie's second consecutive top twenty hit in Ireland, New Zealand and the United Kingdom. It also garnered further chart success in Australia, France and Sweden where it peaked within the top thirty. On the Billboard Hot 100, the single reached a peak of ninety-seven only, due to limited radio play.

The music video accompanying "Long Way 2 Go" was directed by Erik White. It premiered on MTV's Total Request Live on September 12, 2006. The video has a social networking theme to it and features Ryan Leslie playing the role of Cassie's would-be lover. Cassie performed the song on French TV show Hit Machine (2007) and has regularly included it in the setlist of her live shows.

Background

After being spotted frequently in late 2002 at clubs and parties by music producer, Ryan Leslie.[2][3] The two worked together and wrote a duet called "Kiss Me", and after recording the track, Leslie played the song for music executive Tommy Mottola.[2][3] After hearing "Kiss Me" Mottola offered Cassie a management deal, and Leslie also signed her to NextSelection Lifestyle Group, his music-media company he founded with online marketing partner Rasheed Richmond.[4][5] Leslie wrote and produced Cassie's first single, "Me & U", in 2005. The song became a successful club song in Germany.[6] During this time, Diddy heard "Me & U", and Leslie convinced him to partner his Bad Boy Records with Leslie's NextSelection imprint for the release of Cassie's debut album.[6] In different fashion to previous single "Me & U", Cassie raps on "Long Way 2 Go". Speaking to MTV News, she explained what the song was about: "The song is about a guy who's trying to get with me but he's got a long way to go."[7]

Critical reception

Sal Cinquemani of Slant Magazine positively reviewed "Long Way 2 Go", deeming it a "sassy smash-in-the-make that should prove popular with fans of Nelly Furtado's 'Promiscuous'." Cinquemani went on to praise Cassie's rapping in the song's verses, saying: "Cassie raps the verses in a nonchalant, dispassionate tone, as if she's dismissing the advances of a poor boy while simultaneously blowing on freshly painted fingernails". The Slant Magazine reviewer mentioned the lines "I love it when they try to get intimate/Even though they know I really ain't into it" as a highlight.[8] Allmusic's Andy Kellman said that "the snapping and swirling 'Long Way 2 Go' is just as irresistible in its flippant playfulness [as 'Me & U']." Kellman elaborated: "Cassie scolds a hopeless suitor with such cutting nonchalance -- she's basically swatting a fly-- that you can see her delivering the lines by cellphone as she eyes a display of designer shoes."[9] Doriah Lynskey from Blender said that "Long Way 2 Go" is as coolly imperious as "Me & U". Lynskey positively described its lyrical conception saying that in the song Cassie is "brushing away a would-be lover like dirt off her shoulder."[10] While Daily Mirror reviewed the track saying it shows that Cassie is no one-trick pony, further describing the song as "blending cute and clever mating rituals".[11]

Chart performance

In Ireland, "Long Way 2 Go" debuted at number forty-nine on October 19, 2006.[12] The single went on to peak at number fourteen and spend a total of ten weeks on the chart.[13] Also on October 19, the single peaked and debuted at number twenty-eight in Sweden.[14] "Long Way 2 Go" also achieved chart success in mainland Europe where it peaked at number forty-three in Germany and number forty-seven on European Hot 100 Singles.[13][15] In France, despite peaking at a lower position (number twenty-one) than "Me & U" (number eight), "Long Way 2 Go" had a significantly longer charting length than it, spending a total of twenty-two weeks on the chart.[16]

On October 22, 2006 "Long Way 2 Go" debuted at number thirty-eight on the UK Singles Chart. The single's chart debut brought about Cassie holding the record of being the only artist to have two singles in the top forty (the other being "Me & U" which was at number thirty-one that week) in the same week for week forty-three of 2006.[17] The following week, "Long Way 2 Go" climbed twenty-six places to number twelve becoming the second greatest gainer for week forty-four of 2006 on the chart.[18] The single peaked at twelve and spent a total of twelve weeks on the chart. It subsequently became Cassie's second top twenty hit and second most successful single to-date in the United Kingdom behind "Me & U".[19]

On December 18, 2006 "Long Way 2 Go" debuted at number eighteen in New Zealand as the third highest new entry for the week.[20] In its fifth week on the chart the single held the record for the greatest gainer of the week; climbing seventeen places from thirty-four to peak at number seventeen.[21] In Australia, the single debuted at number twenty-four before peaking at number twenty-three for two consecutive weeks.[13]

Image shows a bed with a switched-on red laptop. Beside the laptop lies a dark-haired woman in a sleeveless top, wearing large circular earrings while her hair is tied up with a fringe covering the left side of her face.
Cassie lying on a bed beside a red laptop in the social networking-themed music video for "Long Way 2 Go".

In the United States, "Long Way 2 Go" had minor chart success due to limited radio play. It spent two weeks on the Billboard Hot 100, peaking at number ninety-seven. It also peaked at number eighty-six on Billboard Pop 100 and at number twenty-nine on Billboard Rhythmic Top 40.[22]

Music video

On July 17, 2006, Cassie told MTV News about her preparing a music video for "Long Way 2 Go". She said: "We're probably doing the video in the next two or three weeks, so look out for it."[7] It was filmed on August 17, 2006 with American music video director, Erik White.[23] White's previous work includes "Leave (Get Out)" for American pop and R&B singer JoJo, as well as Chris Brown's "Run It!"[24]

The video premiered worldwide on MTV's Total Request Live on September 12, 2006 and stayed on the countdown for 13 days.[25] Baby G, a member of Brooklyn rock band Shinobi Ninja appeared in the video.

Formats and track listing

  1. "Long Way 2 Go" — 3:40
  2. "Me & U" (Remix) (featuring Diddy and Yung Joc) — 4:47
  3. "Me & U" (Ryan Leslie Remix) — 3:14
  4. "Long Way 2 Go" (Instrumental) — 3:40
  1. "Long Way 2 Go" — 3:40
  2. "Long Way 2 Go" (Instrumental) — 3:40
  3. "Long Way 2 Go" (Acappella) — 3:10
  4. "Can't Do It Without You" — 3:55
  1. "Long Way 2 Go" — 3:40
  2. "Long Way 2 Go" (Instrumental) — 3:40
  1. "Long Way 2 Go" — 3:40
  2. "When Your Body Is Talking" — 3:43
  3. "Can't Do It Without You" — 3:55
  1. "Long Way 2 Go" — 3:40
  2. "Long Way 2 Go" (Instrumental) — 3:40
  3. "Long Way 2 Go" (Acappella) — 3:10
  4. "When Your Body Is Talking" — 3:43
  5. "Can't Do It Without You" — 3:55
  6. "Long Way 2 Go" (Music Video) — 3:40
  1. "Long Way 2 Go" — 3:40
  2. "When Your Body Is Talking" — 3:43
  1. "Long Way 2 Go" — 3:40
  2. "When Your Body Is Talking" — 3:43
  3. "Can't Do It Without You" — 3:55
  4. "Long Way 2 Go" (Music Video) — 3:40

Credits and personnel

Source:[36]

Charts

Weekly charts

Chart (2006–07) Peak
position
scope="row" Australia (ARIA)[37] 23
Australia Urban (ARIA)[38] 8
scope="row" Europe (European Hot 100 Singles)[39] 47
scope="row" France (SNEP)[40] 21
Germany (Deutsche Black Charts)[41] 12
scope="row" Germany (Official German Charts)[42] 43
scope="row" Ireland (IRMA)[43] 14
scope="row" New Zealand (Recorded Music NZ)[44] 17
scope="row"Scotland (Official Charts Company)[45] 21
scope="row" Sweden (Sverigetopplistan)[46] 28
scope="row" UK Singles (Official Charts Company)[47] 12
scope="row"UK R&B (Official Charts Company)[48] 3
scope="row" US Billboard Hot 100[49] 97
US Bubbling Under R&B/Hip-Hop Singles (Billboard)[50] 15
US Pop 100 (Billboard)[22] 86
scope="row" US Rhythmic (Billboard)[51] 29

Year-end charts

Chart (2006) Position
Germany (Deutsche Black Charts)[41] 111
UK Singles (Official Charts Company)[52] 148
Chart (2007) Position
Australia Urban (ARIA)[53] 47

Radio and release history

Radio adds

Country Date Format
United States August 28, 2006 Rhythmic[54]
October 2, 2006 CHR[55]

Release history

Region Date Format Catalogue
United Kingdom[27][32] October 23, 2006 Digital EP 201228335
CD Single 0075679446428
Sweden[56] Digital EP 201228335
Netherlands[57]
Norway[58]
Switzerland[59]
Belgium[60]
Australia[29] January 27, 2007 212031232
New Zealand[30] 212031237
Germany[35] February 1, 2007 CD Single 0075679446657
France[34] August 21, 2007 0075679446459

References

  1. ↑ "'Long Way 2 Go' Writing Credits". American Society of Composers, Authors and Publishers. ASCAP.com. Retrieved August 19, 2010.
  2. 1 2 http://uk.askmen.com/celebs/women/singer_300/343_cassie.html
  3. 1 2 http://www.last.fm/music/Cassie
  4. ↑ Ryan Leslie Interview. Randb.about.com. Retrieved on February 8, 2012.
  5. ↑ An Interactive Design Agency. NextSelection. Retrieved on February 8, 2012.
  6. 1 2 "Cassie". AskMen.com. Retrieved October 2, 2009.
  7. 1 2 Reid, Shaheem (July 17, 2006). "Mixtape Monday: Diddy 'Gets Off,' Cassie Raps; Alicia Keys, Cham Revisit 'Ghetto'". MTVNews.com. MTV News. Retrieved August 30, 2010.
  8. ↑ Cinquemani, Sal (August 8, 2006). "Cassie: Cassie Music Review". Slant Magazine. Retrieved August 20, 2010.
  9. ↑ Kellman, Andy (August 8, 2006). allmusic "Cassie > Overview" Check |url= value (help). Allmusic. Retrieved August 20, 2010.
  10. ↑ Lynskey, Doriah (August 8, 2006). "Cassie - Blender". Blender. Retrieved August 20, 2010.
  11. ↑ "New Albums". Daily Mirror. August 25, 2006. Retrieved August 24, 2010.
  12. ↑ "Ireland Singles Top 50 (October 19, 2006) - Music Charts". acharts.us. Irish Recorded Music Association. October 19, 2006.
  13. 1 2 3 "Cassie - Long Way 2 Go - Music Charts". acharts.us. Retrieved August 26, 2010.
  14. ↑ "Sweden Singles Top 60 (October 19, 2006) - Music Charts". acharts.us. Sverigetopplistan. October 19, 2006. Retrieved August 26, 2010.
  15. ↑ "Long Way 2 Go - Cassie". Billboard.com. Billboard. November 18, 2006. Retrieved August 27, 2010.
  16. ↑ "Discographie Cassie". Syndicat National de l'Édition Phonographique (in French). Hung Medien. Retrieved August 27, 2010.
  17. ↑ "UK Singles Top 75 (October 22, 2006) - Music Charts". acharts.us. The Official Charts Company. October 22, 2006. Retrieved August 25, 2010.
  18. ↑ "UK Singles Top 75 (October 29, 2006) - Music Charts". acharts.us. The Official Charts Company. October 29, 2006. Retrieved August 25, 2010.
  19. ↑ "Chart Stats - Cassie". Chart Stats. The Official Charts Company. Archived from the original on May 24, 2012. Retrieved August 25, 2010.
  20. ↑ "New Zealand Top 40 (December 18, 2006) - Music Charts". acharts.us. Recording Industry Association of New Zealand. December 18, 2006. Retrieved August 27, 2010.
  21. ↑ "New Zealand Top 40 (January 15, 2007) - Music Charts". acharts.us. Recording Industry Association of New Zealand. January 15, 2007. Retrieved August 27, 2010.
  22. 1 2 "Cassie > Charts & Awards > Billboard Singles". Allmusic. Billboard. Archived from the original on December 30, 2015.
  23. ↑ Gottlieb, Steven (August 17, 2006). "Music Video News: F.M. Rocks". videostatic.com. Video Static. Retrieved August 30, 2010.
  24. ↑ "Erik White Videography". mvdbase.com. Retrieved August 30, 2010.
  25. ↑ "Cassie Premieres 'Long Way 2 Go'". atlanticrecords.com. Atlantic Records. September 11, 2006. Retrieved August 30, 2010.
  26. ↑ "Cassie (2) - Long Way 2 Go (Vinyl) at Discogs". Discogs. Retrieved August 23, 2010.
  27. 1 2 "Long Way 2 Go - EP". iTunes Store United Kingdom. Apple Inc. October 23, 2006. Retrieved August 23, 2010.
  28. ↑ "Cassie (2) - Long Way 2 Go (CD) at Discogs". Discogs. Retrieved August 23, 2010.
  29. 1 2 "Long Way 2 Go - EP". iTunes Store Australia. Apple Inc. January 27, 2007. Retrieved August 23, 2010.
  30. 1 2 "Long Way 2 Go - EP". iTunes Store New Zealand. Apple Inc. January 27, 2007. Retrieved August 23, 2010.
  31. ↑ "Cassie - Long Way 2 Go". 7digital Canada. January 27, 2007. Retrieved August 24, 2010.
  32. 1 2 "Long Way 2 Go CD 1:Amazon:Music". Amazon.co.uk. October 23, 2006. Retrieved August 24, 2010.
  33. ↑ "Cassie (2) - Long Way To Go (CD) at Discogs". Discogs. Retrieved August 23, 2010.
  34. 1 2 "Long Way 2 Go:Amazon.fr:Musique" (in French). Amazon.fr. August 21, 2007. Retrieved August 23, 2010.
  35. 1 2 "Long Way 2 Go:Amazon.de:Musik" (in German). Amazon.de. February 1, 2007. Retrieved August 23, 2010.
  36. ↑ Cassie (inlay cover). Cassie. Bad Boy Records. 2006. 7567-83981-2.
  37. ↑ "Australian-charts.com – Cassie – Long Way 2 Go". ARIA Top 50 Singles.
  38. ↑ "ARIA Report 888" (PDF). ARIA. Retrieved June 22, 2016.
  39. ↑ "Cassie – Chart history" European Hot 100 for Cassie.
  40. ↑ "Lescharts.com – Cassie – Long Way 2 Go" (in French). Les classement single.
  41. 1 2 "Deutsche Black Charts". Trendcharts. Media Control. Archived from the original on June 22, 2016.
  42. ↑ "Musicline.de – Cassie Single-Chartverfolgung" (in German). Media Control Charts. PhonoNet GmbH.
  43. ↑ "Chart Track: Week 44, 2006". Irish Singles Chart.
  44. ↑ "Charts.org.nz – Cassie – Long Way 2 Go". Top 40 Singles.
  45. ↑ "Archive Chart: 2006-10-29". Scottish Singles Top 40. Retrieved June 22, 2016.
  46. ↑ "Swedishcharts.com – Cassie – Long Way 2 Go". Singles Top 100.
  47. ↑ "Cassie: Artist Chart History" Official Charts Company.
  48. ↑ "Archive Chart: 2006-10-29" UK R&B Chart. Retrieved June 22, 2016.
  49. ↑ "Cassie – Chart history" Billboard Hot 100 for Cassie.
  50. ↑ "Bubbling Under R&B/Hip-Hop : November 11, 2006". Billboard. Retrieved June 22, 2016. (subscription required)
  51. ↑ "Cassie – Chart history" Billboard Rhythmic Songs for Cassie. Retrieved June 22, 2016.
  52. ↑ "The Official UK Singles Chart 2006" (PDF). Official Charts Company. Retrieved June 22, 2016.
  53. ↑ "ARIA Charts - End Of Year Charts - Top 50 Urban Singles 2007". ARIA. Retrieved June 22, 2016.
  54. ↑ "R&R :: Going for Adds :: Rhythmic". Going for Adds. Radio and Records, Inc. August 21, 2006. Retrieved August 24, 2010.
  55. ↑ "R&R :: Going for Adds :: CHR/Top 40". Going for Adds. Radio and Records, Inc. October 2, 2006. Retrieved August 24, 2010.
  56. ↑ "Long Way 2 Go - EP". iTunes Store Sweden (in Swedish). Apple Inc. October 23, 2006. Retrieved August 23, 2010.
  57. ↑ "Long Way 2 Go - EP". iTunes Store Netherlands (in Dutch). Apple Inc. October 23, 2006. Retrieved August 23, 2010.
  58. ↑ "Long Way 2 Go - EP". iTunes Store Norway (in Norwegian). Apple Inc. October 23, 2006. Retrieved August 23, 2010.
  59. ↑ "Long Way 2 Go - EP". iTunes Store Switzerland (in German). Apple Inc. October 23, 2006. Retrieved August 23, 2010.
  60. ↑ "Long Way 2 Go - EP". iTunes Store Belgium (in Belgian). Apple Inc. October 23, 2006. Retrieved August 23, 2010.
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