Logan Mulvey

Logan Mulvey
Born Logan Mulvey
(1984-08-22) August 22, 1984
San Diego, California, United States
Alma mater Loyola Marymount University (B.A.)
Occupation Managing Partner, STRIVR Labs, Inc

Logan Mulvey (born August 22, 1984) is the Managing Partner at STRIVR Labs, Inc [1] and the former CEO of GoDigital.[2][3]

Early Years

Logan Mulvey was born in San Diego and grew up in Solana Beach, California. He attended Loyola Marymount University and received a BA in Communications with an emphasis in Rhetoric.[2]

Career

The Founding of GoDigital

While Mulvey attended Loyola in 2005, he co-founded GoDigital with Jason Peterson and Dave Lindsay.[4] GoDigital began as a music distribution service and Mulvey created campaigns for a variety of films and platinum selling artists.[5] At this point, he had produced music videos for top-selling artists such as Death Cab for Cutie, Lil' Romeo, Ashley Tisdale, Switchfoot, and Master P.[6][7] He also created marketing campaigns for dozens of award-winning films and platinum-selling artists as GoDigital's Chief Marketing Officer.[7]

As President

In September 2008, GoDigital announced the restructuring of their executive team, with Mulvey assuming the role of president.[6] He had realized as Chief Marketing Officer that CDs and DVDs would soon prove obsolete and that the emerging digital market had a strong future.[4] Under his direction, the company relaunched as a full-service distributor of premium, independent content to digital and Video on Demand (VOD) retailers.[8] After GoDigital's re-organization, Mulvey's responsibilities were expanded to include the oversight of GoDigital's content operations team, marketing initiatives, global product management and release strategies for both new and catalog titles,[6] orchestrating the distribution of feature film, television, and music content to hundreds of entertainment retailers including Netflix, iTunes, Hulu, and CinemaNow.[6]

STRIVR Labs, Inc

STRIVR is a virtual reality company that specializes in sports training and building fan experiences

References

  1. ↑ "VR Sports Training Leader STRIVR Labs Inc. Launches Fan Experience and VR Production Division | Business Wire". www.businesswire.com. Retrieved 2016-05-24.
  2. 1 2 "Mentors: Digital Media". SXSW Schedule. SXSW Inc. Retrieved 22 April 2013.
  3. ↑ Miller, Daniel. "Next Gen 2012: Hollywood's Fastest-Rising Stars". The Hollywood Reporter. Retrieved 22 April 2013.
  4. 1 2 Puza, Kay. "reward-and-risk-digital-niche". LMU. Retrieved 14 October 2013.
  5. ↑ Kay, Jeremy. "Logan Mulvey, GoDigital". Screen Daily. Retrieved 22 April 2013.
  6. 1 2 3 4 "GoDigital-media-group-makes-changes-on-top;-promotes-logan-mulvey-to-president". PRNewswire. Retrieved 14 October 2013.
  7. 1 2 "Logan-Mulvey-Go-Digital". Entmerch. Retrieved 14 October 2013.
  8. ↑ Kung, Michelle (11 January 2012). "GoDigital Ramps Up Digital Distribution Plans". The Wall Street Journal. Retrieved 22 April 2013.
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