Gaisano family
| Ethnicity | Chinese |
|---|---|
| Current region | Mindoro, Visayas and Mindanao, Philippines |
| Place of origin | Cebu |
The Gaisano family is a Filipino family prominent in the Philippine retail industry particularly in Visayas and Mindanao. They are known as the "Ayalas of the South".
History
The Gaisanos family retail business started as a pushcart selling various goods. In the 1970s, a shop-restaurant was established by Doña Modesta Singson Gaisano which was located at the ground floor in a rented house in Colon, Cebu. The establishment was later converted into the White Gold Super Store, which is considered as the predecessor of the Gaisano malls. After the Gaisano matriarch's death, Modesta's sons, David, Stephen, Henry, Victor, and John, split the corporation running the store into five together with two other stores ran by the brothers' relatives. White Gold still exists nowadays and is now named as White Gold Club.[1]
They maintain their business under the Vicsal Development Corporation, a holdings company.[2]
Businesses
General
- Vicsal Development Corporation
Retail and shopping malls
- DSG Group, Inc. – founded by David S. Gaisano; operator of the Gaisano Malls in Mindanao as well as the White Gold Club Department Store in Cebu. All of the four Gaisano Malls ran by the group are among the biggest in Mindanao.
- Gaisano Grand Group – founded by Benito S. Gaisano (son of Henry Gaisano); operator of the Gaisano Grand Malls
- Gaisano Capital Group – founded by Edmund S. Gaisano (cousin of the Gaisano brothers); operator of Gaisano Capital
- Metro Retail Stores Group – founded by Victor and his wife Sally Gaisano; operator of department stores, supermarkets and hypermarkets
- Gaisano Country Malls – founded by Stephen Gaisano, Jr. (son of Stephen Gaisano); operator of Gaisano Country Mall, Gaisano Main and Gaisano Bogo in Cebu
- JHG Trading, Inc. – founded by John Gaisano, Jr. (son of John Gaisano); operator of JS Gaisano in the Davao Region
- Unipace Corporation – founded by one of the Gaisano brothers' cousins; a shopping mall chain in Mindanao, operator of Gaisano City Mall in Cagayan de Oro, Gaisano Iligan, Gaisano Malaybalay, Gaisano Valencia and Gaisano Butuan
Merchandising
- Gaisano Brothers Merchandising
References
- ↑ "Mall Magnates". Philippine Center for Investigative Journalism. III (3). 2002. Retrieved 9 April 2016.
- ↑ "The taipans of Cebu". Rappler. 9 August 2014. Retrieved 9 April 2016.