WeMix

WeMix
Type of business Private
Type of site
Social network service, online audio platform
Available in English
Founded New York, New York (2007)
Headquarters New York, New York, U.S.
Area served Worldwide
Owner Ludacris
Key people Ludacris (creator), Matthew Apfel
Slogan(s) Join. Listen. Mash. Win.
Website www.wemix.com
Alexa rank Negative increase 15,702,852 (April 2014)[1]
Registration Not required
Users 67,848 (October 2010)
Launched April 2008
Current status Under construction

WeMix was an online music creation community and user-generated record label founded in 2007 by hip-hop star and award-winning actor Christopher "Ludacris" Bridges headquartered in New York City. It is a privately held joint venture between Ludacris’ Disturbing tha Peace label and MegaMobile TV (a company founded by veteran TV creator Matthew Apfel).[2] The site is a social network as well as a content browsing/filtering structure similar to YouTube. The site is free to all users and works on an internet-advertising business model.[3]

Overview

WeMix allows artists to interact, share their music, give feedback, and collaborate with other artists. It is designed to appeal to both musicians and music fans. WeMix allows users to upload to a library of thousands of original songs, beats, vocals, and more - all of which can be commented and voted upon. Due to the involvement of established artists such as Ludacris, the website offers a different method of entry into the music industry.[4]

The site also features a blog from Ludacris, photos, a store called "The Gear Garage," and news about WeMix artists and the music world.

As of October 20, 2010, Atlanta rapper QPee has the most plays for any one song with 1,971,025 total plays for his song "Looking 4 Me." QPee is also ranked number 1 of 67,848 total artists in terms of song plays.

Methodology

Rather than use traditional A&R methods such as auditions or talent scouts, WeMix uses its artist community as an A&R department and focus group. Artists upload their tracks and gain access to a suite of social network tools to help them promote their music to friends and fans across the web. Members collaborate with each other to give real feedback, share new ideas for music, and make original songs. The artists with the most plays and votes get a shot to turn their demos into polished songs by collaborating with musicians like Ludacris and the entire WeMix community.[5]

References

  1. "Wemix.com Site Info". Alexa Internet. Retrieved 2014-04-01.
  2. "Ludacris and Chef Chris Yeo open California-based Straits restaurant serving Singaporean cuisine". The Sunday Paper. 2008-04-27. Retrieved 2008-05-07.
  3. "Ludacris to Launch Online Music Community". XXL Mag. 2008-03-20. Retrieved 2008-05-07.
  4. "Ludacris, MegaMobile TV Partner For WeMix.com". Billboard.biz. 2008-03-20. Retrieved 2008-05-07.
  5. "Ludacris Enters A Joint Venture For, "WeMix.com"". RealTalk NY. 2008-03-20. Retrieved 2008-05-07.
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