WPAW

For the Pawtucket, Rhode Island radio station, see WSJW (AM).
WPAW
City Winston-Salem, North Carolina
Broadcast area Piedmont Triad
Branding 93.1 The Wolf
Slogan Always More Than 50 Minutes Of Fresh Country Every Hour
Frequency 93.1 MHz (also on HD Radio)
First air date 1947 (as WAIR-FM)
Format Country
HD2: Oldies
ERP 99,000 watts
HAAT 335 meters
Class C
Facility ID 40752
Transmitter coordinates 36°16′33″N 79°56′26″W / 36.27583°N 79.94056°W / 36.27583; -79.94056
Callsign meaning Wolf's paw
Former callsigns WMQX-FM (until 11/20/2006)
WSEZ (until 02/23/1987)[1]
Owner Entercom
(Entercom License, LLC)
Sister stations WJMH, WQMG-FM, WSMW
Webcast Listen Live
Website 931wolfcountry.com

WPAW ("93.1 the Wolf") is a country music radio station licensed to Winston-Salem, North Carolina, and serving the Piedmont Triad region, which includes Greensboro and High Point. The Entercom outlet broadcasts at 93.1 MHz with an ERP of 100 kW. The station's studios are located near the Piedmont Triad International Airport, and a transmitter site is near Stokesdale, North Carolina.

History

The station's original calls were WAIR-FM (sister station and simulcast partner to current WPOL). The station was known as "Fresh Air 93".[2] In the late-1960s the station began separate programming with religious during the day and beautiful music at night, with the call letters WGPL.[3]

In 1979, the station returned to a partial simulcast of a Top-40 format with WAIR, but the 93.1 station took on the calls WSEZ and the combination was collectively known as Z-93.

In the 1980s WSEZ completely separated from WAIR, playing Top 40 and later album-oriented rock. In 1985, one-fourth of WAIR programming was a simulcast of WSEZ.[4] On March 6, 1987, the station became WMQX "93-Mix", an adult contemporary station playing hits of the 1960s, 1970s and 1980s with "less talk, more variety".[5] The WMQX letters stayed during the station's entire tenure as an Oldies station, which began in 1990. The format change, along with a name change to Oldies 93-Point-Fun, boosted the station's popularity. Later the name changed to simply, Oldies 93. [6]

In 1997, a man named Kris Abrams became program director of the station & billed it as "The Triad's '60s Specialists". The station's slogan became "All Oldies, All The Time". Features on the station were "Waking Up with Jack Armstrong, "The All-request Lunch", and "The Top 5 at 5". DJs on the Station at this time were Jack Armstrong, Kris Abrams, Dave Solomon, Gary Ross and Max McGann. In January 1999, Kris Abrams left for Milwaukie to program Oldies 95.7 WZTR (now WRIT) and Solomon became program director. That's when the music started to change leaning to more 1970s music. The Station's slogan then became "Good Times & Great Oldies". A year later Solomon left to program Oldies 100.7 WTRG in Raleigh. Randle C. Bliss came in as program director about 4 months later in 2000. The station's slogan changed one last time to "Rock 'N Roll Favorites". Later Jack Armstrong left and Max Mcgann returned to do mornings. News Director, Ed Snow was gone and the traffic reporters, Lane Closure & Rhoda Block were removed as well.

On October 3, 2006, the station began stunting with a "Wheel of Formats". The following day, WMQX flipped to country as "93.1 The Wolf". The move now gives the region three country outlets as they take on heritage rival WTQR and market fringe country stations WBRF and WAKG.

As of the week ending November 25, 2006, WMQX officially changed its call letters to WPAW. The call letters were formerly assigned to 99.7 FM in Vero Beach, Florida which were in use from 1995, until March 5, 2001. The call letters WPAW also were assigned to WPAW-AM in the Syracuse, NY area during the late-1960s.

Airstaff

5a-10a: Clay & Leanne - 'The Wake Up With The Wolf Show'
10a-3p: Randall C. Bliss and The Wolf@Work
3p-7p: Gunner Jackson

The Rebirth of Oldies 93

In January 2007 WPAW signed on a hybrid analog/digital transmitter, allowing the radio station to transmit an HD2 signal, with an expanded, commercial-free version of then off-air Oldies 93 format. The Oldies 93HD runs an expanded playlist with no jocks. Listeners in the Triad can listen to Oldies 93HD if they purchase an HD Radio. The Oldies 93 HD plays more 1970s and 1980s music.

References

  1. "Call Sign History (WPAW)". Retrieved 2010-04-27.
  2. "Raleigh-Durham FM Dial". Archived from the original on 2003-02-01. Retrieved 2010-04-27.
  3. Sid Bost, "New Radio Voice Coming Into Triad," Twin City Sentinel, Feb. 14, 1976.
  4. Robin Adams, "Black-Oriented Radio Stations Make Gains," Winston-Salem Chronicle, August 8, 1985.
  5. Bradley Johnson, "Aiming for an Audience," Greensboro News & Record, July 20, 1987.
  6. Leigh Preslley, "WMQX Changes Name, Attracts Listeners," Greensboro News & Record, August 18, 1991.

External links

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