Toei Animation

Toei Animation Co., Ltd.
Public kabushiki gaisha
Traded as JASDAQ: 4816
Industry Animation studio and production enterprise
Founded January 23, 1956 (1956-01-23)
Headquarters 2-10-5 Higashi Ohizumi, Nerima, Tokyo 178-8567, Japan
Key people
Kozo Morishita
Katsuhiro Takagi
Increase US$ 29.911 million[1]
Owner Toei Company (32%)
TV Asahi (14.29%)
Fuji Television (7.14%)
Bandai Namco Holdings (2.00%)
Sony (1.86%)
Subsidiaries Tavac
Toei Animation Music Publishing
Toei Animation Philippines
Toei Animation Europe

Toei Animation Co., Ltd. (東映アニメーション株式会社 Tōei Animēshon Kabushiki-gaisha) (pronounced toe ay) is a Japanese animation studio which is mostly owned by Toei Company, Ltd.


The studio was founded in 1948 as Japan Animated Films (日本動画映画 Nihon Dōga Eiga, often shortened to 日動映画 (Nichidō Eiga)). In 1956, Toei purchased the studio and it was reincorporated under its current name. Over the years, the studio has created a large number of TV series, movies, and adapted many Japanese comics by renowned authors to animated series, many popular worldwide. Hayao Miyazaki, Isao Takahata, Leiji Matsumoto and Yoichi Kotabe have all worked with the company in the past. Toei is a shareholder in the Japanese anime satellite television network, Animax, along with other noted anime studios and production enterprises such as Sunrise, TMS Entertainment and Nihon Ad Systems Inc.[2][3][4] The company headquarters are located in the Ohizumi Studio in Nerima, Tokyo.[1]

Until 1998, the company was known as Toei Doga (東映動画株式会社 Tōei Dōga Kabushiki-gaisha) (although even at that time the company's formal English name was "Toei Animation Co., Ltd."), with "dōga" being the native Japanese word for "animation" which was widely used until the 1970s. Their mascot is the cat Pero, from the company's 1969 film adaptation of Puss in Boots.

Toei Animation produced the anime versions of works by many legendary manga artists, including Go Nagai (Mazinger Z), Eiichiro Oda (One Piece), Shotaro Ishinomori (Cyborg 009), Mitsutoshi Shimabukuro (Toriko), Takehiko Inoue (Slam Dunk), Mitsuteru Yokoyama (Sally the Witch), Masami Kurumada (Saint Seiya), Akira Toriyama (Dragon Ball and Dr. Slump), Leiji Matsumoto (Galaxy Express 999), and Naoko Takeuchi (Sailor Moon). In addition, the studio helped propel the popularity of the Magical Girl and Super Robot genres of anime; among Toei's most legendary and trend-setting TV series include the first magical girl anime series of all time, Mahoutsukai Sally the anime adaptation of Mitsuteru Yokoyama's manga of the same name, and Go Nagai's Mazinger Z, animated adaptation of his manga, which set the standard for Super Robot anime for years to come.

Although Toei Company usually lets Toei Animation handle its official animation works, on occasion they may hire other companies to provide animation on their behalf, such as the Robot Romance Trilogy in which Toei Company handled the overall production, but the animation work went to Sunrise (then known as Nippon Sunrise) instead.

Anime created by Toei Animation that have won the Animage Anime Grand Prix award have been Galaxy Express 999 in 1981, Saint Seiya in 1987, and Sailor Moon in 1992.

In addition to producing anime for domestic release in Japan, Toei Animation also provided animation work for several American box office motion pictures and television series for US companies, dating back as far as the 1960s, but they mostly provided outsourced production work during the 1980s.

TV series







TV movies and specials

Theatrical films

CGI films

Original video animation (OVA) & original net animation (ONA)

Video game animation work

Video game development work

Dubbing productions

Animated productions done by foreign studios, dubbed in Japanese by the studio.

Outsourced and foreign production work

The following is a list of TV shows, movies and specials that were designed and developed at American companies such as Sunbow, Marvel, Hanna-Barbera, DiC, Rankin/Bass, etc. The in-between animation was commissioned from Toei Animation on the behalf of these companies and thus copyright of these shows never belonged to Toei. One exception, Voltron, which was based on a Toei original series, was commissioned by World Events Productions to own the dub to the existing episodes as well as to retain ownership of the new exclusive American episodes and the Fleet of Doom special. A similar thing occurred in regards to Kinikkuman Nisei when new episodes were produced for its American equivalent; Ultimate Muscle, in which those episodes are owned currently by 4Licensing Corporation (formerly known as 4Kids Entertainment). At other times, Toei would also outsource itself to fellow Japanese studios to aid in their productions.


  1. 1 2 "Toei Animation". 2015-07-03. Archived from the original on July 3, 2015. Retrieved 2016-04-02.
  2. "About | アニマックス" (in Japanese). Retrieved 2016-01-17.
  3. "沿革/東映アニメーション株式会社". 2013-10-12. Archived from the original on October 12, 2013. Retrieved 2016-04-02.
  4. "Toei Animation". 2015-03-02. Archived from the original on March 2, 2015. Retrieved 2016-04-02.
  5. "Lily to Kaeru to (Ototo) award". Retrieved September 29, 2006.
  6. "Asataro, the Onion Samurai! starts on TV Asahi at 6:30 a.m. on Oct. 12, and on BS Asahi at 5:00 p.m. on Nov. 21 2008. (TOEI ANIMATION PRESS RELEASE)". 2005-09-18. Archived from the original on September 18, 2015. Retrieved 2016-04-02.
  7. "Sonic CD for SEGA CD (1993)". MobyGames. Retrieved 2016-01-17.
  8. "東映アニメーション[オールディーズ]". 2003-01-06. Archived from the original on January 6, 2003. Retrieved 2016-01-17.
  9. "東映アニメーション[オールディーズ]". 2003-01-06. Archived from the original on January 6, 2003. Retrieved 2016-01-17.
  10. "東映アニメーション[オールディーズ]". 2003-01-05. Archived from the original on January 5, 2003. Retrieved 2016-01-17.

External links

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