The Video Collection 93:99

The Video Collection 93:99
Video by Madonna
Released November 2, 1999
Recorded January 1993 – May 1999
Length 01:06:46
Label Warner Music Vision
Director
Madonna video chronology
The Girlie Show: Live Down Under
(1994)
The Video Collection 93:99
(1999)
Drowned World Tour 2001
(2001)

The Video Collection 93:99 is the second music video compilation by American singer-songwriter Madonna. Released by Warner Music Vision, Warner Reprise Video and Warner Bros. Records on November 2, 1999, it contained the music video of Madonna's singles released between 1993 and 1999. Originally, the collection was titled The Video Collection 92–99, and had included the 1992 hit "Erotica", but was omitted due to the explicit sexual content in the video; instead the 1998 song "The Power of Good-Bye" was added. The videos in the collection were selected personally by Madonna, who felt the 14 videos to be her best work.

After its release, the collection was critically appreciated, with one group of reviewers noting the artistic capabilities of Madonna while the others noting her ability to re-invent her image from one video to another. It reached a peak of eight on Billboard's Top Music Video sales chart. In 2008, was certified platinum in the United States by the Recording Industry Association of America (RIAA) for shipment of 100,000 copies across United States. A box set titled The Ultimate Collection was released in 2000, which contained The Video Collection 93:99 and The Immaculate Collection compilations.

Background

On September 2, 1999, Warner Bros. Records announced the release of the video album, then titled as The Video Collection 92–99.[1] Released in VHS and DVD, the collection featured 14 videos, including "Drowned World/Substitute for Love", which was not released in the United States as a single, hence was not commercially available prior to the release of Video Collection.[1][2] The videos in the collection was selected personally by Madonna, who felt the 14 videos to be her best work.[3] The collection had included the 1992 song "Erotica", but it was later omitted due to the sexual content present in the music video; instead the song "The Power of Good-Bye" was added and the collection was renamed as The Video Collection 93:99.[1][4]

The video release was supposed to be in mid-October, but was pushed to November 2, 1999.[5] The DVD release was to also include an accompanying compact disc with the audio to the videos as a dual-disc Greatest hits album, but was cancelled and the release only included a DVD. The original plan was to have the release coincide with the 1999 world tour which Madonna mentioned in an interview with Larry King the same year. This was also cancelled and postponed until 2001, Madonna instead releasing an audio greatest hits collection GHV2 and embarked on the Drowned World Tour that same year.[6][7]

Reception

Critical response

Heather Phares from Allmusic gave it five out of five stars and said: "Madonna's Video Collection: 1993-1999 adds to her status as one of the best represented artists on DVD. [...] Though it doesn't offer much in the way of DVD-specific features, the artistry of directors like Mark Romanek, Stephane Sedaoui, David Fincher, Jean-Baptiste Mondino, as well as Madonna herself, is on full display with videos like 'Take a Bow', 'Bedtime Story', 'Human Nature', 'Frozen', and 'Ray of Light'. All in all, it's a worthwhile collection of memorable videos from one of pop's trendsetters."[8] Bryan Chin from University Wire commented "Some people really dislike the Madonna of the '90s. 'Oh, she got so slutty!, they quibble. 'She doesn't have the same kind of cultural impact that she had in the '80s,' they whine. Obviously, these people haven't been paying much attention. With the recent release of The Video Collection 93:99, however, those naysayers are certain to realize what they've been missing. These videos have always been the perfect outlet to chronicle Madonna's smorgasbord of personas."[9] Francis Dass from New Straits Times commented: "Madonna, the pop icon of the 20th century, remains at the forefront of self-promotion and marketing with the release of her music video compilation on VCD format. The collection shows that she is still able to maintain her relevance to the nasty world of music and she is still the queen of re-invention."[4] Jay Webb from The Dallas Morning News felt that the videos on the collection showed "Madonna's true artistic self" but added that such artistic phase was incompletely catalogued in the collection.[10] Jeremy Kinser from The Advocate gave the collection a positive review, complimenting "the showcase of such classic and artistic videos". He listed "Ray of Light", "Bad Girl" and "Take a Bow" as the high-points of the collection, while the inclusion of "Fever" and "Human Nature" was criticized.[3] Jose Promis from Allmovie felt that "[t]he decision to include virtual non-hits such as 'Love Don't Live Here Anymore' over smashes such as 'You'll See' or 'I'll Remember' is bewildering, making this collection a decidedly mixed bag."[11]

Chart performance

The collection debuted at 36 on Billboard's Top Music Videos chart on December 4, 1999 and the second week it moved 23 places to 13.[12][13] The next week it reached a peak of eight on the chart, remaining at the position for three additional weeks.[14] Video Collection reached the peak of eight again on the Billboard issue dated February 5, 2000.[15] It was present on the Music Video chart for a total of 32 weeks.[16] On November 13, 2008, the DVD was certified platinum in the United States by the Recording Industry Association of America (RIAA) for shipment of 100,000 copies.[17] It was also certified platinum in Argentina by the Argentine Chamber of Phonograms and Videograms Producers (CAPIF) for shipment of 15,000 copies, as well as gold in Brazil by the Associação Brasileira dos Produtores de Discos (ABPD) for shipment of 25,000 copies.[18][19] After ten weeks of staying at the top of the Danish Top 10 DVD chart, Video Collection made a re-entry on the chart at five, on February 14, 2001.[20]

The Ultimate Collection

On September 18, 2000, a box set titled The Ultimate Collection was released, which contained The Video Collection 93:99 and The Immaculate Collection. R.S. Murthy from New Straits Times said that "this boxed set offers Madonna fans and the Madonna initiates a very good collection of her videos, and helps them understand the wonder that Madonna is."[21] Jeremy Jennings from the St. Paul Pioneer Press listed the box set as one of the most promising collection in his list of "Best Fall CDs" for 2000.[22] Robin Givhan from The Washington Post called the collection "A veritable homage to the many faces of Madonna, from her current ghetto cowboy incarnation to her old boy-toy persona, the collection featured duded-up music videos and many pictures—a reminder of Madonna as the queen of re-invention."[23]

Track listing and formats

The Video Collection 93:99 – VHS edition
No.TitleWriter(s)Director(s)[24]Length
1."Bad Girl"  
David Fincher6:11
2."Fever"  
  • Eddie Cooley
  • John Davenport
Stéphane Sednaoui4:08
3."Rain"  
  • Madonna
  • Pettibone
Mark Romanek4:34
4."Secret"  
  • Madonna
  • Dallas Austin
  • Pettibone
Melodie McDaniel4:22
5."Take a Bow"  Michael Haussman4:34
6."Bedtime Story"  Mark Romanek4:25
7."Human Nature"  
  • Madonna
  • Dave Hall
  • Shawn McKenzie
  • Kevin McKenzie
  • Michael Deering
Jean-Baptiste Mondino4:33
8."Love Don't Live Here Anymore"  Miles GregoryJean-Baptiste Mondino4:39
9."Frozen"  Chris Cunningham5:21
10."Ray of Light"  
Jonas Åkerlund5:06
11."Drowned World/Substitute for Love"  
  • Madonna
  • Orbit
  • Rod McKuen
  • Anita Kerr
  • David Collins
Walter Stern4:57
12."The Power of Good-Bye"  Matthew Rolston4:10
13."Nothing Really Matters"  
  • Madonna
  • Leonard
Johan Renck4:25
14."Beautiful Stranger"  
  • Madonna
  • Orbit
Brett Ratner4:34

Certifications

Region Certification Certified units/Sales
Argentina (CAPIF)[18] Platinum 8,000*
Brazil (ABPD)[19] Gold 25,000*
United Kingdom (BPI)[26] 2× Platinum 100,000^
United States (RIAA)[17] Platinum 100,000^

*sales figures based on certification alone
^shipments figures based on certification alone

References

  1. 1 2 3 4 Barnes, Amanda (September 2, 1999). "Madonna Masterpieces Spotlighted on the Video Collection 92–99". PR Newswire. Retrieved August 27, 2015.
  2. Basham, David (October 8, 1999). "Madonna Offers Up New Video Compilation". MTV. Retrieved April 9, 2011.
  3. 1 2 Kinser, Jeremy (October 26, 1999). "Madonna's Wild Ride". The Advocate. 1083 (797): 74. ISSN 0001-8996. Retrieved July 21, 2010.
  4. 1 2 Dass, Francis (January 25, 2000). "The Millennial Madonna". New Straits Times. Retrieved July 21, 2010.
  5. Wolff, Bobby (October 11, 1999). "Madonna nabs lead in movie 'Quadrille'". The Spokesman-Review. Retrieved July 21, 2010.
  6. Kiminsky, Gil (October 8, 1999). "Madonna's Video Release: The Best of Both Worlds". MTV. Retrieved July 21, 2010.
  7. King, Larry (January 19, 1999). "Interview: Madonna reviews life on Larry King Live". CNN. Retrieved December 28, 2009.
  8. Phares, Heather (November 9, 1999). "Video Collection: 1993-1999 > Overview". AllMusic. Retrieved July 21, 2010.
  9. Chin, Bryan (November 12, 1999). "VIDEO REVIEW: Madonna shows her spiritual side". University Wire. Retrieved July 21, 2010.
  10. Webb, Jay (January 21, 2000). "The many video moods of Madonna". The Dallas Morning News. Retrieved July 21, 2010.
  11. Promis, Jose. "Madonna: Video Collection 93:99 > Overview". Allmovie. Retrieved December 5, 2010.
  12. "Billboard Top Video Sales". Billboard. 111 (50). December 11, 1999. ISSN 0006-2510. Retrieved July 21, 2010.
  13. "Top Ten Video Rentals and Video Sales". The Bryan Times. December 14, 1999. Retrieved July 21, 2010.
  14. "Billboard Top Video Sales". Billboard. 111 (52). December 25, 1999. ISSN 0006-2510. Retrieved July 21, 2010.
  15. "Billboard Top Video Sales". Billboard. 112 (5). February 5, 2000. ISSN 0006-2510. Retrieved July 21, 2010.
  16. "Billboard Top Video Sales". Billboard. 112 (25). June 17, 2000. ISSN 0006-2510. Retrieved July 21, 2010.
  17. 1 2 "American video certifications – Madonna – The Video Collection 93:99". Recording Industry Association of America. Retrieved October 18, 2014. If necessary, click Advanced, then click Format, then select Video Longform, then click SEARCH
  18. 1 2 "Argentinian video certifications – Madonna – The Video Collection 93:99". Argentine Chamber of Phonograms and Videograms Producers. Retrieved October 18, 2014.
  19. 1 2 "Brazilian video certifications – Madonna – The Video Collection 93:99" (in Portuguese). Associação Brasileira dos Produtores de Discos. Retrieved October 18, 2014.
  20. "Hitlisten. Musik DVD Top 10" (in Danish). Tracklisten. February 14, 2001. Retrieved November 22, 2010.
  21. Murthy, R.S. (January 30, 2001). "When Dreams Turn Nasty". New Straits Times. Media Prima. Retrieved July 21, 2010.
  22. Jennings, Jeremy (September 3, 2000). "Madonna, Morphine, Mason Jennings". St. Paul Pioneer Press. Retrieved July 21, 2010.
  23. Givhan, Robin (October 3, 2000). "Simply T-riffic; On the Milan Runways". The Washington Post. Retrieved July 21, 2010.
  24. "Inlay credits". The Video Collection 93:99 (VHS, DVD, CD). Madonna. Warner Bros. 1999. 9362-49729-6.
  25. Morton, Andrew (2002). Madonna. Macmillan Publishers. ISBN 0-312-98310-7.
  26. "British video certifications – Madonna – The Video Collection 93:99". British Phonographic Industry. Retrieved October 18, 2014. Enter The Video Collection 93:99 in the field Keywords. Select Title in the field Search by. Select DVD in the field By Format. Select Platinum in the field By Award. Click Search

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