Temptation (1967 U.S. game show)

This article is about the 1967 game show. For the unrelated NBC game show, see Sale of the Century (U.S. game show). For the unrelated 2007 game show, see Temptation (2007 U.S. game show).

Temptation is an American game show which aired on ABC from December 4, 1967 to March 1, 1968. It was produced by Merrill Heatter and Bob Quigley. Art James was the host, and Carl King was the announcer.


Three contestants were shown three prize showcases of varying values; each contestant secretly locked in the number of the showcase s/he wanted. The contestant won the showcase only if neither of his/her opponents picked it.

Five rounds were played; in the last two rounds, James would tell the players what two of them had chosen before they made a final selection. In the final round, if only two players chose the same prize, the remaining player won all three prizes. The player with the highest dollar total returned to the next show.

James always appeared dressed as a riverboat gambler with tuxedo, ruffled shirt, and cigar.

KTLA version

A version aired on Los Angeles' KTLA for a time in 1962 with Tom Kennedy as host. The rules were somewhat different compared to the later run.

Round 5

The contestants lined up in order of score and were presented with five prizes plus one price. Matching the price with the prize won it plus $500, after which the next person in line played for a less expensive prize. If the first contestant missed, the second-place finisher played with the same prizes and price. After this, the winner played the bonus round.

Bonus round

The bonus round was played with three boxes containing money. Two boxes held $500, while the third held a jackpot which started at $1,000 and increased by $500 each day until won. The contestant picked a box, after which Kennedy offered to "buy back" the box for $750.

If the offer was refused, Kennedy would open one of the two $500 boxes, then allow the contestant to switch their choice for the other unopened box. If a contestant won the jackpot they automatically retired, however played one last game for a car.

Two boxes were shown. One contained a car, while the other had nothing. The contestant was offered $2,500 to quit, or picked a box. If a contestant did not win the jackpot, but won five games, they played an altered "two-box" game with no bribes – one box contained the jackpot (guaranteed to be at least $3,000), while the other contained the car.

The three-box bonus round format resembles the Monty Hall problem, which was made famous on Let's Make a Deal.

Episode status

Both versions are presumed to be destroyed as per practices at the time. Three ABC episodes are held by the UCLA Film and Television Archive.


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