Simba (South African company)

For the chips synonymous with the company, see Simba Chips.
Simba (Pty) Ltd.
Wholly owned subsidiary
Industry Food products
Founded Gauteng, South Africa (1957)
Founder Leon Greyvensteyn
Headquarters Isando, Gauteng, South Africa
Area served
Southern Africa
Products
Parent PepsiCo
Website www.simba.co.za

Simba (Pty) Ltd. (commonly referred to as Simba) is a South African snack food manufacturer mainly operating in South Africa. It was founded in 1957 by Leon Greyvensteyn, and acquired by PepsiCo in 1999. It is best known for manufacturing potato and maize-based snack foods. They hold 63 percent of the South African crisps market.[1]

References

  1. "A flavour of genius". The Marketing Site. Retrieved 18 October 2016.


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