Subtv (UK)

For the Finnish television channel, see Subtv.
Subtv Limited.
Private
Founder Peter Miles
Headquarters Victoria, London, United Kingdom
Area served
 United Kingdom
Key people
 Simon Lent,Chairman. Nick Brown, COO
Number of employees
 20
Website http://www.subtv.co.uk/

Subtv is a linear interactive television channel available to watch online, on mobile devices, as well as on plasma screens in students' unions and universities within the United Kingdom. Subtv owns its own cable network where it broadcasts to 80+ British universities on plasma screens. As well as broadcasting standardised programming consisting solely of music videos, music programming and advertising, the channel also airs a mix of student-made content, messages and announcements specific to the unions, and interactive content.

History

The Subtv channel began broadcasting in 2003 within student union venues up and down the country via its own cable television network. Subtv has a cable television network of 700 42' plasma screens that reach over 1.76million 18-24yr olds, at 80+ Universities within the UK.

On 12 May 2014 Subtv launched its new on-line stream of its current Music Television Channel. The channel itself is a copy of the feed that is broadcast within the University network, with the exception that it ignores any music videos that do not comply with OFCOM regulations.[1]

Since the launch Subtv have continued to grow and now offer cross-platform advertising and promotional campaigns that integrate the traditional broadcast methods via the Subtv screens with a dedicated on the ground production team, specific bluetooth distribution linked to the screens, event management and online activity.

Future

""Subtv"" is currently planning the future expansion of its channels and programming. Anyone is free to watch the Subtv Channel at http://www.sub.tv/live

Programmes

Subtv launched a range of music programmes on 19 September 2011, signalling a move away from the standard "jukebox" mix of music that had been the channels stable diet for the previous 3 years. A website was launched at http://www.subtv.co.uk for its online presence for the Channel.

Current

Seasonal

In Production

On Hiatus

Presenters

Current

Ivan Berry (2013 - )

Sarah Lamptey (2014 - )

Tom McKeown (2012 - )

Goubran Bahou (2012 - )

Julia Lewis (2015- )

Carelle Mowatt (2014- )

Former

Emily Benammar (2012)

Cable Network Broadcast Technology

Content is stored locally on a network of servers installed at each installation. a Touch Screen accessible at each location allows for interaction with the application. Features include creating playlists of content from the catalogue, digital signage mode, DJ visuals and Sports Mode. Sports mode allow for the system to broadcast traditional TV via a TV tuner card. A distinct feature of the system is the two channel format, where 1 channel is used to display entertainment content and the other channel displays digital signage.

Stakeholders in Subtv's estate are encouraged to upload content to the screens installed in their environment, via a small website dedicated to content upload. In 2010 Subtv launched 'TouchScreen' an iPhone application,[2] allowing consumers to select tracks and make dedications from their iPhone.

Apps

The Subtv music app allows students to select their favourite music videos, and get them up on the screen. The app also provides an extensive catalogue of music videos that can be added to the Subtv playlist in students' union bars across the UK.

References

  1. ↑ OFCOM, "Ofcom | TV Cable and Satellite - SUBTV", Subtv, 24/05/2014
  2. ↑ http://www.dailydooh.com/archives/24662
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