Ringer (TV series)

Ringer
Genre Thriller
Drama
Neo-noir
Mystery
Crime
Created by Eric Charmelo
Nicole Snyder
Starring Sarah Michelle Gellar
Kristoffer Polaha
Ioan Gruffudd
Nestor Carbonell
Mike Colter
Theme music composer Gabriel Mann
Composer(s) Gabriel Mann (episodes 1–4)
Mark Snow (episodes 5–22)
Country of origin United States
Original language(s) English
No. of seasons 1
No. of episodes 22 (list of episodes)
Production
Executive producer(s) Rachel Kaplan (pilot only)
Sarah Michelle Gellar
Eric Charmelo
Nicole Snyder
Richard Shepard
Jon Liebman
JoAnne Colonna
Peter Traugott
Pam Veasey
Producer(s) P. Todd Coe
James Bigwood (pilot only)
Running time 42 minutes
Production company(s) Green Eggs and Pam Productions, Inc.
Brillstein Entertainment Partners
ABC Studios (Pilot)[1]
Warner Bros. Television
CBS Television Studios
Distributor CBS Television Distribution
Release
Original network The CW
First shown in United States
Original release September 13, 2011 (2011-09-13) – April 17, 2012 (2012-04-17)

Ringer is an American television series that initially aired on The CW from September 13, 2011 to April 17, 2012.[2][3] The series stars Sarah Michelle Gellar, who plays twin sisters Bridget Kelly and Siobhan Martin.[4] On May 13, 2011, it was reported that the project had been picked up to series by The CW.[5] On October 12, 2011, The CW ordered a full first season of 22 episodes.[6]

Ringer received mixed reviews, though most critics praised Gellar's performance. On May 11, 2012, The CW announced the cancellation of Ringer after one season.[7]

Series synopsis

Bridget Kelly (Sarah Michelle Gellar) is a recovering drug addict and stripper in Wyoming. She is under the protection of FBI Agent Victor Machado (Nestor Carbonell), having agreed to testify against her employer, local crime boss Bodaway Macawi (Zahn McClarnon), whom she witnessed committing murder. Fearing that Macawi, who has already murdered several witnesses linking him to previous crimes, will also kill her, Bridget flees to New York to meet her estranged twin sister Siobhan (also played by Gellar).

Soon after Bridget's arrival in New York, Siobhan, who had kept her sister's existence secret from her family, appears to commit suicide by jumping into the ocean. Bridget then assumes Siobhan's identity and tries to fit in among Siobhan's wealthy social circle, including Siobhan's husband Andrew (Ioan Gruffudd), stepdaughter Juliet (Zoey Deutch), best friend Gemma (Tara Summers), and Gemma's husband Henry (Kristoffer Polaha) with whom Siobhan had been having an affair. The only one who knows that Bridget is passing as Siobhan is Bridget's Narcotics Anonymous sponsor Malcolm (Mike Colter). Bridget's life becomes more complicated as she discovers that her sister was hiding secrets of her own and that someone is trying to kill Siobhan as well.

Cast and characters

Main cast and characters

Recurring cast and characters

Development and production

Season one promotional poster; L–R: Polaha, Carbonell, Gellar, and Gruffudd.

The pilot was announced in early 2011 for CBS. Filming for the pilot began in March 2011 in New York City.[12] The pilot was directed by Richard Shepard and written by Eric Charmelo and Nicole Snyder.[13] The series was predominantly filmed in Los Angeles. Gellar served as executive producer alongside Peter Traugott and Pam Veasey.[13]

In a surprise, the pilot was picked up to series on May 13, 2011 not by CBS, but by their sister network, The CW. This caused ABC Studios to drop out of co-producing the show, citing that it cannot produce a series for the economics of The CW. Warner Bros. Television stepped in as co-producers instead.[1][14] On the CW's 2011-12 schedule the series was paired with 90210 and aired Tuesday nights at 9:00 pm Eastern/8:00 pm Central.[15] The network initially ordered thirteen episodes.[16]

The series premiered on September 13, 2011.[17] On October 12, 2011, the series was picked up for a full season of 22 episodes.[6]

Casting

Casting announcements for the series began in January 2011. First to be cast was Sarah Michelle Gellar, who also served as executive producer. Gellar plays Bridget and her twin sister Siobhan Martin.[18] Gellar said, "The joke is that I'm playing five characters" – Bridget and Siobhan in the present, both women in flashbacks, and "Shivette" (which it says on her chair on set), Bridget impersonating Siobhan.[19]

Next to be cast was Nestor Carbonell as Victor Machado,[20] followed by Ioan Gruffudd and Mike Colter, Gruffudd played Andrew Martin, and Colter played Malcolm Ward. Tara Summers later joined the series as Gemma Butler,[21] with Kristoffer Polaha being the last actor to be cast in March 2011, as Henry Butler.[22]

It was reported on July 19, 2011, that Jaime Murray had been cast as Olivia, Andrew's business partner, who first appeared in episode two and became a recurring character.[23] On July 26, 2011, it was announced that Zoey Deutch had been cast as Juliet, Siobhan's step-daughter and Andrew's daughter.[24] Following this it was revealed in August 2011 that Justin Bruening would be joining Ringer as a recurring character named Tyler, who will pursue Siobhan.[25] On August 24, Billy Miller was cast in the recurring role of Charlie, who met Bridget during her NA meetings. His character first appeared in episode five.[26]

Jason Dohring was cast in the recurring role of Mr. Carpenter, a teacher at the high school Siobhan's step-daughter Juliet attends.[27] Following this the Nickelodeon's star Gage Golightly was cast in a recurring role as Tessa, "a tough teenager who tangles with Siobhan’s step-daughter Juliet (Zoey Deutch) at her new inner-city school".[28] On September 3, 2011, Nicole Gale Anderson revealed on her official Twitter that she joined Ringer and will play the role of Monica.[29] Mädchen Amick has been cast as Greer Sheridan, Siobhan's old friend.[30] On October 26, it was announced that Andrea Roth has been cast to play Catherine, Andrew's ex-wife and Juliet's mother.[31] Brody Hutzler was cast as Greer Sheridan's husband Jason.[32][33]

Music

The show mostly broadcasts indie music. During the Pilot, in order to accentuate the "Neo Noir" aspect of the show, the 1960 song "I Fall to Pieces" by Patsy Cline and a cover of the 1969 song "25 or 6 to 4" by Pacifika were played during key scenes.[34] Later in the season, along with "Glory Box" by Portishead,[35] "Video Games" was featured for the first time on prime spot on Ringer on September 28, 2011 during a pivotal scene.[36] Adele's song "Set Fire To The Rain" was used for the promotional campaign of the show[37] and "Rumour Has It" for the mid season finale, during the last scene.[38] The song "Riverside" by the Alfred Hitchcock lover, Agnes Obel is played during Episode 12[39] and another Lana Del Rey song, "Blue Jeans", was played on February 14, 2012 during the last scene of the episode.[40] The new Regina Spektor single, "All the Rowboats", was featured on Episode 17.[41] Season one ended with a song from the rock band The Black Keys called "She's Long Gone".[42]

The main title music was composed by Gabriel Mann, who also scored the pilot and the first four episodes; Mark Snow assumed scoring duties thereafter.

Episodes

No. Title[43] Directed by Written by Original air date[43] U.S. viewers
(million)
1"Pilot"Richard ShepardEric Charmelo & Nicole SnyderSeptember 13, 2011 (2011-09-13)2.84[44]
Bridget Kelly (Sarah Michelle Gellar), a recovering drug addict, witnesses a murder committed by Bodaway Macawi and several members of his gang. FBI agent Victor Machado (Nestor Carbonell) assures her of her safety, but she escapes from her hometown in Wyoming and takes refuge in New York City with her estranged twin sister Siobhan Martin (Gellar). After the mysterious disappearance of Siobhan on a boat outing, Bridget–believing her sister committed suicide–assumes her sister's identity, to hide from the FBI and the mob. In the midst of renovation of Siobhan's loft, Bridget is attacked by an unidentified man; she eventually kills her attacker in self defense.
2"She's Ruining Everything"Rob BaileyEric Charmelo & Nicole SnyderSeptember 20, 2011 (2011-09-20)1.94[45]
Machado chooses to stay in New York City to continue his research of Siobhan. Bridget, while trying to hide the body of her attacker, confides in her Narcotics Anonymous sponsor Malcolm Ward (Mike Colter); together they develop a getaway plan for her. Siobhan's best friend Gemma (Tara Summers) and her husband Henry's (Kristoffer Polaha) fighting escalates and Bridget unexpectedly bonds with her rebellious stepdaughter Juliet (Zoey Deutch). Siobhan is hiding out in Paris with an unknown agenda.
3"If You Ever Want a French Lesson"Allan ArkushHank ChiltonSeptember 27, 2011 (2011-09-27)1.98[46]
Bridget is getting closer to finding Siobhan's killer by tracing his phone back. But someone is after her, and she will soon discover compromising information about Andrew. Meanwhile, Agent Machado is still in New York City, hunting Bridget, unaware that Bridget is Siobhan. Henry and Gemma have another crisis, but this time regarding their investment in Andrew's hedge fund. In Wyoming, Malcolm is abducted by the sadistic gangster Bodaway Macawi, who tortures Malcolm in order to locate Bridget's whereabouts. Elsewhere, Siobhan continues living her solitary life in Paris and basking in her freedom from her old life in which she encounters Tyler (Justin Bruening), a charming banker who is working for one of Andrew's European branches.
4"It's Gonna Kill Me, But I'll Do It"Jean de SegonzacCathryn HumphrisOctober 4, 2011 (2011-10-04)1.50[47]
Bridget, Andrew, Gemma, and Henry head to the Hamptons to celebrate Siobhan's birthday, where Bridget reflects on the rough past she and her sister experienced. In Paris, Siobhan uses her feminine charm to continue to lure Tyler closer to benefit her hidden motives for Bridget and Andrew. While Agent Machado uncovers crucial pieces of information, Bridget's situation worsens when secrets of her own are revealed, leaving the consequences of her lies unknown and in the hands of Gemma.
5"A Whole New Kind of Bitch"Janice CookeShintaro ShimosawaOctober 11, 2011 (2011-10-11)1.71[48]
After Bridget confides her secret in Gemma, she asks Bridget a tricky favor. Henry's writing career is swaying while Andrew and Juliet's relationship is not getting any better. Bridget, on the other hand, is meeting another NA sponsor, Charlie (Billy Miller), in a desperate attempt to stay sober. Meanwhile, the captive Malcolm is put in a position that tests his sobriety after Bodaway forces heroin into him, in another attempt to get him to talk on where Bridget is. Gemma disappears and blood is seen all over the wall and floor in Henry and Gemma's house.
6"The Poor Kids Do It Everyday" [sic]Jerry LevineRobert DohertyOctober 18, 2011 (2011-10-18)1.81[49]
Agent Machado focuses his attention on Bodaway Macawi as he investigates Malcolm's disappearance. In New York, Bridget and Henry are placed in a sticky situation, trying to find out who murdered Gemma. Juliet runs into trouble with a bully, Tessa (Gage Golightly), at her new school but is helped out by her teacher Mr. Carpenter (Jason Dohring).
7"Oh Gawd, There's Two of Them?"Eriq La SallePam VeaseyNovember 1, 2011 (2011-11-01)1.80[50]
Bridget is forced to reveal that she has a twin to Andrew and Henry as the police begin questioning them about Gemma's disappearance. She also asks Charlie for his help in finding Gemma. Unknown to Bridget, Charlie is revealed to be Siobhan's contact and Gemma's attacker. Meanwhile, Malcolm escapes from Bodaway's thugs and heads to New York. After Bridget sees him she collapses and whilst in hospital the doctors want to check on the baby. After Juliet is in a car accident with her friend, Monica (Nicole Gale Anderson), Andrew cuts off her $10 million trust fund in punishment.
8"Maybe We Can Get a Dog Instead"Nathan HopeJay FaerberNovember 8, 2011 (2011-11-08)1.75[51]
Bridget lies to Andrew about having had a miscarriage when the nurse reveals that there is no baby. After Juliet flirts with Mr. Carpenter, he transfers her out of his class. Malcolm arrives in New York and is confronted by Agent Machado. Tyler comes to New York and meets Bridget, who he believes is Siobhan/Cora. Siobhan tells Tyler that she is married to Andrew and that she was having marriage problems, even though it was Bridget that Tyler saw in New York.
9"Shut Up and Eat Your Bologna"Scott WhiteBob BerensNovember 15, 2011 (2011-11-15)1.83[52]
Bridget realizes she's growing fond of Andrew. Henry and Andrew's business partner bond; Malcolm has doubts about Bridget's new NA sponsor; and Bridget decides to meet Siobhan's therapist, Dr. Anabel Morris (Merle Dandridge), in order to gain insight into her sister's life and learns that Siobhan sometimes went by the alias Cora Farell. Elsewhere, Gemma is being held captive by Charlie in his basement.
10"That's What You Get for Trying to Kill Me"Stuart GillardEric Charmelo & Nicole SnyderNovember 29, 2011 (2011-11-29)1.60[53]
In New York, Bridget and Malcolm discover and inform the police that Charlie is holding Gemma. Upon realizing he is close to being caught, he tells Siobhan he wants double his pay, otherwise he will kill Gemma. Bridget and Andrew get even closer, while Juliet continues to dangerously flirt with her teacher Mr. Carpenter. She also claims that he raped her to new friend Andrea (Chelsea Tavares). While in Paris, Siobhan is trying to fix things with Tyler. In Wyoming, thanks to an informant (Amber Benson), Agent Machado discovers someone on the force is passing information to Bodaway. Charlie kills Gemma even though Siobhan told him not to, and Siobhan travels to New York to stop Charlie from killing Gemma. When she finds out it is too late, she shoots Charlie because he killed Gemma, and to make sure he doesn't hurt anyone else.
11"It Just Got Normal"Jeff T. ThomasCathryn HumphrisJanuary 31, 2012 (2012-01-31)1.40[54]
While the relationship between Bridget and Andrew grows more intimate, Bridget learns about the alleged rape of Juliet, leading to a confrontation between her and Mr. Carpenter. Since the murders of Gemma and Charlie, Siobhan has decided to remain in New York for a while and tries to learn more information about Bridget and her former life with a little help from an unsuspecting Tyler. Back in Wyoming, Agent Machado interrogates Jimmy and learns some new information, putting Bridget's cover as Siobhan at risk, and uncovers some news about Malcolm. Back in New York, Bridget offers to host a fundraiser that her friend Greer (Mädchen Amick) is holding for Juliet’s school and discovers that Greer knew one of Siobhan’s deep dark secrets. Meanwhile, Malcolm decides to work for Andrew at Martin/Charles in order to keep an eye on him, and Henry mourns the death of his wife. Siobhan discovers that Bridget has settled into her former life more easily than Siobhan expected and she is determined to change that by interacting with everyone to turn them against her... and being careful not to run into Bridget, who still does not know that she is still alive nor of her evil agenda.
12"What Are You Doing Here, Ho-Bag?"Jerry LevineHank ChiltonFebruary 7, 2012 (2012-02-07)1.18[55]
Juliet's mother, Catherine (Andrea Roth), is back in town in order to support her daughter during her lawsuit, but she is messing with the whole family, causing all kinds of trouble. The real Siobhan is coping with Henry and Tyler while selling Bridget's engagement ring to buy a fake passport. Meanwhile, Detective Machado is trying to get information from Jimmy. Bridget investigates the Pivoine Hotel mystery and ends up hearing about some guy named Solomon. Henry is on to Siobhan who he thinks is in reality Bridget. Juliet's rape story is put into question when a tape is discovered showing her hitting on Mr. Carpenter. In prison, Jimmy is making a pact with Bodaway to get out, revealing where Bridget is while Bridget finds out that Siobhan went to Wyoming before she reached out for help. Against all odds, Tessa shows up at the Martins, claiming she was also raped by Mr. Carpenter. Siobhan finally shows Henry the truth that Bridget is the one living the lie with Andrew and that she is still pregnant with his child.
13"It's Easy to Cry When This Much Cash Is Involved"Guy BeeStory by: Shintaro Shimosawa
Teleplay by: Shintaro Shimosawa, Eric Charmelo & Nicole Snyder
February 14, 2012 (2012-02-14)1.10[56]
Bridget decides to enlist Solomon's (Sean Patrick Thomas) help in order to retrace Siobhan's last steps and discovers her connection to John/Charlie. Meanwhile, Juliet's trial against Mr. Carpenter is dismissed when Tessa admits she lied about him attacking her, and after he attempts to sue Andrew he is given a substantial amount of money to settle out of court. It is then revealed this was the plan all along set up between Mr. Carpenter, Juliet, and Tessa to get at Andrew's money. Elsewhere, Henry is blackmailed by Olivia to bring Gemma's wealthy lawyer father on as a client at Martin/Charles. On the other hand, Siobhan struggles to keep everything together as Henry and Tyler become suspicious that she is using both of them and Bridget continues to inadvertently ruin her, as yet, unclear plans.
14"Whores Don't Make That Much"Janice CookeRobert DohertyFebruary 21, 2012 (2012-02-21)1.25[57]
Following her investigations from the last episode, Bridget takes Malcolm to Siobhan's secret office only to find it empty. Back in the Martin's apartment, Bridget gets a call that causes her to remember what drove her apart from her sister. Flashbacks from seven years ago reveal Siobhan's troubled relationship with Dylan (Misha Collins), an ex-boyfriend who dumped her after she got pregnant, but after a few years wants to prove that he was a changed man. Bridget, who is babysitting Siobhan's son, Sean, allows Dylan to take Sean out just for one day despite Siobhan forbidding it. On their way home, Dylan asks Bridget if she can support him when he files to be Sean's legal guardian, and a car hits them in the middle of the road, killing Sean in the process. Back in the present day, Bridget, as Siobhan, forgives Dylan after understanding that what happened was an accident, and not necessarily their fault. In the meantime, after finding out that Henry has got the key to Siobhan's Safe deposit box, Malcolm, who's helping Bridget to find out who's chasing her, decides to keep an eye on Henry. Juliet's scheme takes a dark path when Tessa is brutally attacked after buying a car with Andrew's money, which causes Juliet to believe Mr. Carpenter did it. She then tells her father that she is willing to live with her mother in Miami for a "change of scenery". That leads to the revelation that Catherine was the one who had the idea for the scheme.
15"P.S. You're an Idiot"Allan ArkushBob BerensFebruary 28, 2012 (2012-02-28)1.15[58]
Andrew asks Bridget (thinking she is Siobhan) to renew their vows and they begin planning a wedding ceremony, with Juliet as the Maid of honor. Siobhan, visiting an OB/GYN in Paris, learns she is having twins but doesn't tell Henry that the conception date means the baby may be Andrew's. Malcolm is fired when he is caught stealing information from Olivia's computer, and later tells Bridget that Andrew's company is running a Ponzi scheme. Catherine is romantically involved with Mr. Carpenter but then steals his money and blackmails him into leaving Juliet alone. It is also revealed that Andrew came up with the Ponzi scheme and that Catherine paid someone to attack Tessa, but to roughen her up, not beat her severely.
16"You're Way Too Pretty to Go to Jail"Joshua ButlerJay Faerber & Cathryn HumphrisMarch 6, 2012 (2012-03-06)1.25[59]
Andrew confides in Bridget (who he thinks is Siobhan) about running a giant Ponzi scheme, which fills her with doubt and fear as she debates on what to do. Meanwhile, it is revealed that Agent Machado's past relationship with his informant, the murder victim/stripper Shaylene Briggs (Nikki DeLoach), was more than professional. Siobhan deceives Malcolm when she pretends to be Bridget in order to remove him from the scene. In Paris, Tyler takes something from Siobhan that is a key piece of evidence in her plot for revenge against Andrew. Andrew tells Olivia that Bridget (who is acting as Siobhan) is aware of their Ponzi scheme and she suggests they take action to keep Malcolm, Bridget (acting as Siobhan) and Tyler quiet. Also, Henry realizes Bridget knows more than she should and has to follow Siobhan's orders to keep Bridget from interfering with their plans.
17"What We Have Is Worth the Pain"Howard DeutchScott NimerfroMarch 13, 2012 (2012-03-13)1.11[60]
Bridget fears that something has happened to Malcolm when she cannot get in touch with him. In an effort to find him, Bridget, with Solomon in tow, visits the hotel where Malcolm was staying and discovers on security footage that Andrew was the last person to see Malcolm before he disappeared. She suspects that Andrew may have killed Tyler as well as Malcolm. Solomon also reveals to Bridget that he has known all along that she was impersonating Siobhan. Meanwhile, Juliet discovers that her mother played a part in the attack on Tessa after Juliet meets a young man with a distinctive tattoo on his right arm by which Tessa identifies him as her assailant. Siobhan travels back to New York where she admits to Henry the truth about why she faked her own death and that Andrew and Olivia are in fact the ones behind the attempts on her life. Elsewhere, Agent Machado arrives back in New York to look for Malcolm and begins to suspect that Andrew may have had a hand in his disappearance.
18"That Woman's Never Been a Victim Her Entire Life"Scott WhiteHank ChiltonMarch 20, 2012 (2012-03-20)1.16[61]
After an attempt made on Bridget's life results in Andrew being shot, Agent Machado is more determined than ever to find out who was responsible and what Bridget (still impersonating Siobhan) knows about it. Henry accuses Siobhan of putting a hit out on Bridget, which Siobhan denies, while Bridget thinks the missing Olivia was behind it as well as the murder of Tyler. Meanwhile, Andrew admits to asking Malcolm to leave town and Juliet tells Bridget the truth about her mother.
19"Let's Kill Bridget!"Jerry LevineJay Faerber & Bob BerensMarch 27, 2012 (2012-03-27)1.11[62]
Henry grows impatient with Siobhan’s plan and tells her she needs to let go of her murderous revenge plot against both Andrew and Bridget or they cannot be together. Bridget decides that the only way she will feel safe is if she gives up her charade of impersonating Siobhan and returns to Wyoming to testify against the sadistic Bodaway Macawi. Agent Machado gets suspended from the FBI after he beats up a suspect in full view of witnesses. Later, he gets an idea to make Bodaway Macawi think Bridget's dead, since that's what he wants. The plan ends up going down terribly wrong and reveals that Catherine wants Siobhan dead.
20"If You're Just an Evil Bitch Then Get Over It"Roger KumbleCathryn HumphrisApril 3, 2012 (2012-04-03)1.05[63]
Still posing as Siobhan, Bridget admits to Agent Machado that someone tried to kill her months earlier and she thought it was Andrew. Bridget goes to Henry's apartment, where the very pregnant Siobhan overhears Bridget accuse Henry of Tyler's murder. At the same time, Henry learns that his father-in-law is responsible for his arrest for Tyler's murder and also has an agenda to use the flash drive to work for him. Meanwhile, Catherine goes to desperate extremes to kill Siobhan by attempting suicide to play on Juliet's sympathies.
21"It's Called Improvising, Bitch!"Janice CookeScott NimerfroApril 10, 2012 (2012-04-10)1.10[64]
Andrew catches Catherine trying to fake Bridget's suicide, so she holds them both hostage along with Juliet. Running out of options, Catherine calls Olivia, who is revealed to be her lover. Olivia tells Catherine to bring Bridget to her house, so they can run away together. When Catherine and Bridget arrive, Agent Machado arrests Catherine, having heard the conversation at the apartment after Bridget secretly calls him. Meanwhile, the main witness against Henry dies of a drug overdose and Siobhan gives birth to twin girls. Henry asks the nurse for a paternity test, showing his doubts about Siobhan.
22"I'm the Good Twin"Eriq La SalleEric Charmelo & Nicole SnyderApril 17, 2012 (2012-04-17)1.20[65]
As the vow renewal nears, Bridget realizes she needs to tell Andrew the truth about who she really is, but worries about losing everything. Jimmy has escaped from prison and demands that Bridget (who he believes is Siobhan) give him part of the cash for scaring Bridget away where she finally learns that Siobhan and Charlie hired him to scare her into fleeing Wyoming. Afterwards, Bodaway demands Jimmy reveal where Bridget is, and after getting an answer, he kills Jimmy with a knife in cold blood. Agent Machado is deported back to Colorado where he is ordered to stay off the Bodaway case. Back in New York, Tim Arbogast, Gemma’s father, believing that Siobhan was responsible for Gemma's death, becomes the new owner of Martin/Charles Inc. and tells Andrew that Siobhan has been having an affair with Henry over the past year. Andrew is furious and cancels their vow renewal and announces that he and Siobhan are getting divorced. Now forced to do so, Bridget finally tells Andrew and Juliet the truth about who she really is. Unfortunately, they both take the news very badly, with Juliet calling Bridget worse than her own mother. Andrew and Juliet take a leave to the Hamptons after Andrew tells Bridget that she now has one month to move out. Meanwhile, Henry steals Siobhan’s money (that she stole from Andrew) and kicks her out of his house after he begins to mistrust her, including finding out that he’s not the biological father of her twins. Siobhan returns to her old apartment to steal all the jewelry that once was hers. Bodaway then attacks her believing she’s Bridget, and the real Bridget then shows up and after a brief struggle she kills him, thinking he was attacking Juliet. Agent Machado arrives after getting Bridget's call and reassures her that Andrew and Juliet are safe in the Hamptons. At the hospital, Siobhan, now broke and homeless, tries to think of a way to get her old life back. Later, Solomon shows Bridget security footage that shows Siobhan was alive on the day of her "suicide" talking with Charlie. Bridget angrily confronts Henry, who after being punched by Andrew earlier, finally tells Bridget the truth about her sister. A horrified Bridget then says: "Siobhan wanted me dead?"

Promotion

Sarah Michelle Gellar, Ioan Gruffudd and Kristoffer Polaha were at the 1st Critics' Choice Television Awards on June 20, 2011 at the Beverly Hills Hotel to support Ringer and receive "The Most Exciting New Series" award.

The series made its debut at Comic-Con 2011 with cast members Sarah Michelle Gellar, Nestor Carbonell, Ioan Gruffudd and Kristoffer Polaha.[66] Executive producer Pam Veasey and co-executive producers Nicole Snyder and Eric Charmelo also appeared. In addition, Gellar was featured in a photo shoot for The Hollywood Reporter entitled Comic-Con: TV's 6 Most Wanted Women.[67]

Two promotional posters for the series were unveiled on July 20, 2011; one with Gellar, Carbonell, Gruffudd and Polaha, and one with only Gellar, both with the tagline "The Ultimate Double Cross".[68] Sarah Michelle Gellar, Nestor Carbonell, Ioan Gruffudd, Kristoffer Polaha and Mike Colter attended "The Television Critics Association Summer Tour" to promote Ringer.[69] Throughout August several Ringer billboards were displayed in Los Angeles, New York and Chicago[70] and two huge mirrors were launched in New York and Los Angeles to allow passersby to create visual doppelgangers of themselves.[71]

On September 1, 2011, a new promotional poster was released with the whole cast.[72] Sarah Michelle Gellar graced the cover of the September 2, 2011 Entertainment Weekly with the tagline "The Return (Yay!) of Sarah Michelle Gellar. One of TV's most iconic stars is back with a twisty new drama, Ringer: 'It's what audiences want to see me do – It's Cruel Intentions meets Buffy’".[73] On September 7, 2011, Eric Charmelo, Nicole Snyder, Mike Colter, and Nestor Carbonell were at the Paley Fest 2011: Fall TV Preview Parties in Los Angeles to preview the pilot following an introductory Panel.[74] On September 10, 2011 the whole cast (except Gellar) was at the CW Launch Party.[75] On September 11, 2011, Sarah Michelle Gellar made the cover of The New York VUE, the TV magazine included every Sunday in The Daily News with the tagline "Doubling Back. Sarah Michelle Gellar returns to TV playing twins on Ringer".[76] On September 12, 2011, Sarah Michelle Gellar was on Late Night with Jimmy Fallon and on Regis and Kelly the following day to promote the pilot.[77] On September 26, 2011, Gellar was a guest on Chelsea Lately to promote the series[78] and on Rachael Ray the following day.[79] On October 13, 2011, Gellar was a guest on the late-night talk show Conan and on Jimmy Kimmel Live! on November 14, 2011.[80] On February 6, 2012, Gellar was a guest on Andy Cohen's "Watch What Happens Live" with Ryan Murphy[81] and on the Late Show with David Letterman.[82] The following day she was on the morning show Live! with Kelly[83] and on February 21, 2012 on Rachael Ray.[84]

Reception

Critical reception

The pilot has been met with mixed to positive reviews, as the pilot drew critics apart, with an initial score of 59 out of 100 (based on 29 critics) from Metacritic.[85]

In a review at TV.com, Tim Surette was enthusiastic about the show's pilot, deeming it over-the-top with its "convoluted mystery" and "Outrageous. But potentially delicious fun."[86] After Elton also gave Ringer a positive review, calling it "the single best new show of the year".[87] People Magazine gave the series 4/4 stars.[88] E! News called the show "intense", commending the "film noir-ness" of the show. They described Sarah Michelle Gellar as "awesome" and "fantastic". Their verdict was "watch, watch, watch!"[89] The Insider included Ringer in its list of "10 Best New Fall TV Shows".[90] Matt Mitovich of TV Line gave the pilot a positive review stating, "the set-up is sound, with some loose ends addressed and nice details sprinkled in. Tackling multiple roles, Gellar does a fine job as in-too-deep Bridget, icy Siobhan, and Bridget-as-Siobhan, and the supporting cast presents no weak link."[91] Ringer was one of the Editor's Picks of Yahoo! saying "the first episode delivers so many shocking twists and turns, you won't be able to catch your breath. Heck, we're still catching ours."[92] The New York Post gave a positive review giving 3/4 stars saying the pilot is "so good that it's CBS' bad" for having given away Ringer to the CW.[93] USA Today gave 3/4 stars thanks to "two very good, well-defined Gellar performances" their bottom line was "you've been given a good show, CW. Don't mess it up."[94]

Las Vegas Weekly gave a mixed review, saying it was "a little silly but also juicy and well-acted".[95] The Hollywood Reporter concluded that although Gellar was "projecting gravitas" the show "really doesn't have a lot of weight".[96] Newsday likewise commented that while Sarah Michelle Gellar looks "stunning", the show doesn't fit the network as "it's inert, lackluster and a trifle old-fashioned", and gave it a C+ grade.[97] Matthew Gilbert of The Boston Globe was more negative about Ringer, handing it a "D" grade as well as calling the special effects "lousy" and "sloppy", and "the story line – ripped from a cheesy daytime soap".[98]

Ratings

The pilot episode drew 2.84 million viewers, a 1.2 Adults 18-49 demo rating and a 1.6 in The CW's target demo of Women 18-34.[44] The ratings reached a three-year high for The CW in the Tuesday 9:00pm time slot.[99] The Friday after its debut, The CW broadcast an encore of the pilot episode which drew 1.87 million viewers and a 0.6 Adults 18-49 rating.[100] The mid-season finale drew 1.6 million viewers and a 0.6 Adults 18-49 rating,[101] with DVR figures increasing its 0.6 A18-49 rating by 67% elevating it to 1.0 A18-49 rating.[102]

Cancellation and aftermath

"I don't think anything went wrong with Ringer. I was happy it was there... The show was well-crafted, well-produced, well-written, but it was a complicated serialized show. After it finished a run in the fall and came back in January, the audience went somewhere else. And it just could not find the 18–34 demo that we hoped."

—Mark Pedowitz, on the cancellation of Ringer.[103]

After a decline in ratings and viewership from the three month hiatus over the holiday break, it was deemed that Ringer would likely be cancelled. The CW put the Canadian series The L.A. Complex in its time slot after the finale, in hopes that show would produce higher ratings. Ringer was nominated in the E! Save One Show campaign and came in third place.[104] Multiple petitions were thus created, with one that had over 16,000 signatures.[105][106] After about a month of the show's uncertainty, the CW officially cancelled the series on May 11, 2012.[107]

The show was subsequently nominated for four more awards, including a Teen Choice award for Choice TV Actress in a Drama for Sarah Michelle Gellar, a Zap2it award, and two E! Online awards. The show has now been nominated for sixteen awards, thus quadruple the other freshman shows on the CW; and recently the show became the third-highest-selling TV show on iTunes amongst all CW shows. On May 24, 2012, it was officially revealed that Ringer was the CW's fifth-highest-rated series, with its viewership ratings and demographics beating out the network's renewed series, from fellow comedy-dramas Nikita, America's Next Top Model, and Gossip Girl in overall viewership.[108]

Awards and accolades

Awards and accolades for Ringer
Year Award Category Recipients and nominees Outcome
2011 Critics' Choice Television Awards[109] Most Exciting New Series Ringer Won
E! Golden Tater Awards[110] New Fall Show You're Most Excited For
EW Entertainers of the Year[111] Favorite TV Actress Sarah Michelle Gellar Nominated
Virgin Media TV Awards (UK)[112] Best Actress
Best Drama Ringer
TV.com's Best of 2011[113] Favorite Guilty Pleasure
2012 People's Choice Awards[114] Favorite New TV Drama
NAACP Image Award[115] Outstanding Writing in a Dramatic Series Pam Veasey ("Oh Gawd, There's Two of Them?")
ICG Publicists Awards[116] Best Publicity Campaign in TV (Maxwell Weinberg Awards) Ringer (CBS Television Studios)
Pop Heart Awards (France)[117] Best New US TV Series Ringer Won
The PRISM Awards[118] Best Drama Series Multi-Episode Storyline – Substance Use Ringer ("Pilot" / "She's Ruining Everything" / "A Whole New Kind of Bitch") Nominated
TV Guide Fan Favorites Awards[119] Favorite Guilty Pleasure Ringer Won
Teen Choice Awards[120] Choice TV Actress: Drama Sarah Michelle Gellar Nominated
Zap2it Awards[121] Best Actor Playing Two Characters on One Show
E! Golden Remotes Awards[122] Star You'll Miss The Most Won
Show You'll Miss The Most Ringer
EW TV Awards - Best of 2012[123] Best Set Dressing The ginormous portrait of Siobhan (Sarah Michelle Gellar) on Ringer
TV Guide Best of the Year[124] TV's Best Actress of 2012 Sarah Michelle Gellar Nominated

International broadcasts

Sky Living has picked up the series in the UK, Louisa Forsyth, acquisitions manager at BSkyB said of the pick-up, "Securing Ringer exclusively for Sky Living demonstrates yet again our commitment to owning the very best in primetime US drama".[16] The first season will start airing from September 29, 2011.[125] In Canada, it will air on Global Television Network starting September 16, 2011.[126] On July 28, 2011, it was announced that Mediaset España Comunicación has bought the rights to air Ringer in Spain, and it aired on April 15, 2012 on Telecinco.[127] On August 25, 2011, Television Business International announced that the French Group M6 has renewed its output deal with CBS, which includes Ringer.[128] In Australia Ringer also aired on Network Ten on October 9, 2011, but has since been dropped and moved to its sister channel, Eleven on February 20, and airs Monday Nights at 10:30pm as of the March 12, 2012.[129] Studio Universal bought the exclusive rights for Latin America (Brazil, Argentina, Colombia, Mexico, Peru, Uruguay, Venezuela, and Chile among others)[130] and RAI bought the rights for Italy to broadcast Ringer on channel Rai 2 in 2012. DSTV has started to broadcast Ringer in South Africa on M-Net Series. The series has been shown in Portugal since October 2011 on pay-TV channel TV Séries under title name 'Vida Dupla' (Double Life) [131] and is available on video on demand in Sweden since March 1, 2012 on TV4 Play.[132] Ringer will air in 18 countries in Asia through AXN Beyond starting March 15, 2012 [133] and in India on Big CBS Love starting April 2, 2012.[134] In the middle east, Ringer was picked by MBC4, airing with Arabic subtitles.[135] In Israel, the series is broadcast by Hot 3 starting September 28, 2012. In the Netherlands, the series is broadcast by Net5 starting September 4, 2012.[136]

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