Ram Chahe Leela

"Ram Chahe Leelaa"
Priyanka Chopra as featured in the song
Item number by Bhoomi Trivedi from the album Goliyon Ki Raasleela Ram-Leela
Released	October 23, 2013 (2013-10-23)
Genre	Bollywood Item number
Length	4:04
Label	Eros
Composer(s)	Sanjay Leela Bhansali
Language	Hindi
Producer(s)	Sanjay Leela Bhansali

"Ram Chahe Leela" (English: Ram Loves Leela) is a 2013 item number featuring Priyanka Chopra and Ranveer Singh from the film Goliyon Ki Raasleela Ram-Leela directed by Sanjay Leela Bhansali. The song was sung by Bhoomi Trivedi and was written by Siddharth-Garima and was composed by Bhansali.

The song is love ballad. The song and video became a hit shortly after its release, with the song topping the charts in India. The video features Priyanka Chopra as a nautch girl performing mujra signing about the relationship between Ram and Leela. The video was choreographed by Prabhudeva's brother VishnuDeva and was directed by Bhansali.

The song features new dance steps, mostly complicated ones. Priyanka was praised for her dance and her look from the song was widely covered by the media.

Production

"Ram Chahe Leela" is an introductory song of the two protagonists -Ram and Leela, hinting at the dynamics of their relation in the film. The vocals for the song are given by 'Indian Idol' fame Bhoomi Trivedi, while the lyrics are written by Siddharth-Garima. The song is choreographed by Vishnudeva.^[1]

Sanjay Leela Bhansali approached Aishwarya Rai and Priyanka Chopra for an item number in his film at the same time. Media reported that Rai was offered a song named "Thappad Se Dar Nahi Lagta, Pyaar Se Dar Lagtaa Hai", which was meant to be her comeback to films after a long hiatus. However, Rai did not approve the lyrics of the song which were similar to a dialogue of Salman Khan's 2011 film Dabangg. Rai asked Bhansaali to change the lyrics. However, Bhansaali offered Chopra a song with the changed lyrics, which she accepted. Deccan Chronicle published "Bhansali is known to approach more than one actor for any project. While he discussed the song with Aishwarya, Priyanka was also kept in the loop and was offered a song in the film for the same situation. However, the reasons of Chopra being given a different remained unknown."^[2]

The production cost of the song was reported to be Rs 6 crore. The costume was designed by Anju Modi, who also did the costumes for the film. For filming the song over 2,500 candles were lit on the set.^[3]

Reception

The song received acclaim from music critics, who praised the song and Trivedi's vocals, describing it as one of the highlights from the album. Rediff.com wrote "The album starts on a smash note with the title song Ram Chahe Leela, which gives the kind of kick-start that a high adrenaline love story that Ram-Leela warranted. A good fusion number that brings on Western elements into Indian folk and classical."^[4] Indo-Asian News Service gave a positive response to the song and praised Trivedi's vocals writing "Bhoomi Trivedi's rustic voice definitely suits the genre. It is an unusual item song, but the regional flavour adds to its magic."^[5] Koimoi declared it as a "laudable product" noting "It takes a few hears to sync the latent beauty of the composition that uses singer Bhoomi Trivedi’s voice confidently. The hint of rock flavor works well when laid against the background of heavy background arrangement!"^[6] Yahoo! India described the song as the highlight dance number, which adds to the narrative. The review also praised its fast paced beats, musical arrangements ( fusion of Gujarati folk and western) and simple Hindi-English lyrics and wrote that "Tridevi shows her class with an excellent rendition."^[7] Mumbai Mirror wrote "Bhoomi Trivedi is terrific in the racy, part-rock partfolk Ram Chaahe Leela. A mean bassline and taut drums are set against synth notes, while the chorus is cleverly styled as a Bhajanlike chant."^[8]

The video received more than 18 million views after its release.^[1] The song has topped various charts across India.^[9]

References