Peck & Peck

Peck & Peck was a New York-based retailer of private label women's wear prominent on Fifth Avenue.[1] Founded by Edgar Wallace Peck and his brother George H. Peck,[2] it began in New York in 1888[3] as a hosiery store, with early location near Madison Square.[4] At Edgar Peck's death, Time magazine reported that the brothers once had to pay rent every 24 hours to a distrusting landlord,[5] but now had 19 stores.[6] It grew to 78 stores across the United States.

Peck & Peck was purchased in the 1970s by the Minneapolis-based retailing company Salkin & Linoff and, through a combination of poor management and widely decentralized locations, the chain was basically shut down and sold off in pieces.[7] Some specific store locations of the chain were sold by Salkin & Linoff in the mid/late 1980s to H. C. Prange Co. of Sheboygan, Wisconsin.

Peck & Peck was known for its classic clothes. Like Bonwit Teller and B. Altman and Company's post–World War II fashions, Peck & Peck personified and flourished in the pre-hippie era in New York[8] when WASP fashion ruled stores and fashion magazines.[9]

To writers like Joan Didion, Peck & Peck was descriptor and shorthand for a certain fashion look.[10] A store classic was the simple A-line dress.

Other fashion retailers that grew in the wake of the closure of Peck & Peck were Ann Taylor and Talbots. Since 2008 the Peck & Peck trademark is owned by Stein Mart for its line of woman's clothing.

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