Lloret de Mar

Lloret de Mar
Municipality

Flag

Coat of arms
Nickname(s): Lloret
Coordinates: 41°42′N 2°50′E / 41.700°N 2.833°E / 41.700; 2.833Coordinates: 41°42′N 2°50′E / 41.700°N 2.833°E / 41.700; 2.833
Country  Spain
Autonomous Community  Catalonia
Province Girona
Comarca Selva
Government
  Mayor Jaume Dulsat Rodríguez (2015)[1]
Area[2]
  Total 48.7 km2 (18.8 sq mi)
Elevation 5 m (16 ft)
Population (2014)[1]
  Total 38,624
  Density 790/km2 (2,100/sq mi)
Demonym(s) Lloretenc, lloretenca
Website lloret.cat

Lloret de Mar (Catalan: [ʎuˈɾɛd də ˈmar], Spanish: [ʎoˈɾe(ð) ðe ˈmar]) is a Mediterranean coastal town in Catalonia, Spain. One of the most popular holiday resorts on the Costa Brava, it is 40 kilometres (25 miles) south of Girona and 75 kilometres (47 miles) northeast of Barcelona. With a population of 39,363 in 2009, it is the second largest town in the Selva comarca of Catalonia.

Lloret de Mar attracts summer visitors on package tours. Its main beach (length: 1,630 m; width: 45 m; small, gravel-like stones) is one of the most popular Costa Brava beaches and is consistently awarded the Blue Flag for cleanliness.

Geography

The town of Lloret de Mar covers 48.9 km (30.4 miles) has 9 km (6 mi) of coastline and 27 km (17 mi) of forest. It borders Vidreres and Maçanet de la Selva to the west, the Mediterranean Sea to the east, Tossa de Mar to the north, and Blanes to the south.

Climate

Lloret de Mar has a coastal Mediterranean climate, with temperatures always much softer due to thermal effect moderator of the sea. Nevertheless, it should be taken into account that the Mediterranean is a warm sea all year round, which means that the characteristic moderation of temperatures is more noticeable in winter than in summer. The summer dry period normally lasts three months and the maximum rainfall occurs in the autumn months.

Climate data for Climate parameters, average maximum and minimum temperatures in Lloret de Mar for the period 1997 to 2001
Month Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Year
Average high °C (°F) 14.8
(58.6)
16.9
(62.4)
20.1
(68.2)
19.9
(67.8)
24.1
(75.4)
27.9
(82.2)
29.8
(85.6)
30.8
(87.4)
27.5
(81.5)
23.0
(73.4)
17.4
(63.3)
15.4
(59.7)
22.1
(71.8)
Average low °C (°F) 4.5
(40.1)
4.6
(40.3)
6.6
(43.9)
7.5
(45.5)
11.9
(53.4)
15.4
(59.7)
17.0
(62.6)
18.2
(64.8)
15.4
(59.7)
12.2
(54)
6.8
(44.2)
4.6
(40.3)
10.2
(50.4)
Average precipitation mm (inches) 56.2
(2.213)
13.6
(0.535)
16.9
(0.665)
42.2
(1.661)
34.2
(1.346)
32.9
(1.295)
28.4
(1.118)
23.8
(0.937)
62.2
(2.449)
33.2
(1.307)
68.5
(2.697)
55.2
(2.173)
467.3
(18.398)
Source: Agenda21[3]

History

There are historical remains of Iberian and Roman civilisations at various archeological sites. The first written references to Lloret de Mar can be found in documents from 966 as Loredo from the Latin word "lauretum" (bay laurel). Like many Mediterranean coastal towns, Lloret was frequently invaded by the Saracens in the Middle Ages. It is said that the traditional Ball de Plaça (the Dance in the Town Square) dates from this era.

Until the 15th century, the town’s centre was located one kilometre (0.6 miles) inland, next to the Chapel of Les Alegries (the town’s main church before the Church of Sant Romà was built) to protect itself from attacks from English, French, Turkish and Algerian pirates. Lloret’s port became commercially important in the 18th century. It no longer exists but the Garriga Houses built by Indianos, rich returning Spanish immigrants to the Americas, remind us of this affluent era.

Lloret de Mar’s main beach
A view of main beach in Lloret de Mar
Lloret de Mar at night
Castell d'en Plaja
Monument to the Fisherman’s Wife

Sites of cultural interest

Nature

Beaches and coves

Sa Caleta
Fenals beach

Lloret de Mar has been awarded the Blue Flag seal of quality for Lloret, Fenals, Sa Boadella and Santa Cristina beaches.

Gardens

The Sirens of Santa Clotilde Gardens. Lloret de Mar

Santa Clotilde Gardens, designed at the turn of the 20th century in the noucentisme style, are probably the finest example of contemporary Catalan landscape gardening. In 1919, Doctor Raül Roviralta i Astoul, Marquis of Roviralta, commissioned the architect and noucentista landscaper Nicolau Maria Rubió i Tudurí to build the house and gardens of Santa Clotilde, overlooking Sa Boadella cove. Set on a clifftop with stunning sea views, the gardens are characterised by their wide variety of plants in contrast to an absence of flowers.

Protected areas

Biotope

In order to balance the exploitation of resources with the existing fishing capacity and the maintenance of marine ecosystems, on the initiative of various fishermen's guilds and the Directorate General for Sea Fishing, in recent years a series of artificial reefs have been installed in various places in Catalonia and in 1994 the biotope was created in Lloret de Mar. The artificial reef covers 150 hectares and stretches from Punta des Bullents (Cala Canyelles) to Racó des Bernat (Lloret de Mar), with a bathymetric range of between 15 and 25 metres. The reef is composed of four series of protective modules placed perpendicular to the coastline and forty beehive-shaped production structures placed facing Canyelles beach. The initial goal of the Lloret de Mar biotope was to increase the biological productivity of the system, to revive and develop artisan fishing, and to protect the Posidonia Oceanica meadows.

Art and culture

Museums and collections

Maritime Museum, Lloret

The Maritime Museum, which focuses on the history of the Indianos and Lloret de Mar's seafaring and fishing past, is housed in Casa Garriga, an old Indiano house that was acquired by the town council in 1981 in order to turn it into a local museum. It is divided into five areas: Sons of the sea, Mediterranean, Gateway to the ocean, Lloret after sailing ships, and Beyond the beach. The route through the museum takes in everything from coastal trading in the Mediterranean to high-sea sailing across the Atlantic.

Castle of Sant Joan

Situated at the top of the hill that separates Lloret de Mar and Fenals beaches, it dates back to the turn of the 11th century. The castle served as a watchtower to warn of possible attacks from the sea. The origins of the Castle of Sant Joan are the origins of the town of Lloret. Back in the 11th century, the area of land delimited as Loredo was ruled over by Sicardis of Lloret (1031-1103). According to the terms of Sicardis' will, the feudal land was to be shared between two of her sons: Bernat Umbert, Bishop of Girona, and Bernat Gaufred, a secular lord who became Lord of Palafolls. This shared jurisdiction lasted until 1218, when Bishop Bernat Umbert died and his fief passed exclusively to the See of the Chapter of Girona Cathedral. In 1790, the Comú (Town Council) and the inhabitants of Lloret asked the Royal Council of the Treasury ("Real Consejo de Hacienda") to make the castle and its land royal property in exchange for the payment of 8,000 pounds to the Cathedral Chapter for its loss of ownership rights. The legal dispute, which lasted until 1802, was decided in favour of Lloret's inhabitants, bringing almost eight centuries of feudal rule to an end, although the Castle of Sant Joan belonged to the Chapter until 1807. The Third Coalition War that pitted Great Britain against Spain and France, and which concluded at the Battle of Trafalgar, had disastrous consequences for the tower of the Castle of Sant Joan. In 1805 the British Navy bombed the tower, destroying the fortified enclosure once and for all. The castle remained in disuse throughout the 19th century and was reduced to ruins. The restoration of the keep, which is now open to visitors, was completed in 1992. Meanwhile, the excavations and the museological project were completed between 2000 and 2001.

Modernist cemetery of the Indianos

Marble figure designed by Ismael Smith i Marí at the modernist cemetery of the Indianos
Lloret de Mar Cemetery

The modernist cemetery of Lloret de Mar is one of the most important Indiano cemeteries in Catalonia and one of the most representative anywhere in Spain. The essence of Lloret de Mar cemetery can be traced to the arrival of the newly rich Indianos, those who returned to the town after making their fortune in the Americas. Designed by Joaquim Artau i Fàbregas, the main avenue contains a series of dazzling pantheons and hypogea in a highly evocative modernist style.

Bonaventura Conill i Montobbio, a disciple of Gaudí, was one of the cemetery's most prolific architects, producing high crosses, dragons that watch over the darkness and death, and angels with heads bowed who mourn like any mortal.

The Indianos were families with many good connections, which explains the presence of works by architects such as Puig i Cadafalch and Ismael Smith i Marí, who designed the pale marble female figure that symbolises death and that rests surrounded by red roses. At the end of the central avenue there is a chapel around which the second category hypogea are arranged. There are rows of avenues lined with very similar and highly decorative pantheons, all joined together, some adorned with fresh flowers and others left bare.[15]

Work on the new cemetery began in 1896 and its construction was completed in 1901. Relatively unknown, it offers a wide perspective on the funerary art of the period. The completed basic structure of the cemetery was impressive for a town with fewer than 4000 inhabitants. Once it was officially opened the leading architects and sculptors of the time contributed works. Joaquim Artau i Fàbregas drew up the original plans and once the cemetery opened the architects Antoni Maria Gallissà and Josep Puig i Cadafalch were the first to execute projects for the new necropolis. Another architect, Vicenç Artigas i Albertí, soon became involved and over the course of 1903 Bonaventura Conill i Montobbio, a disciple of Gaudí, joined the group. Both of these architects continued to work for the cemetery on a regular basis and most of the works that make up the complex constituted an important part of their output. In 1905 Ramon Maria Riudor joined the list of contributors. This architect, who worked on and off in Lloret de Mar, designed a pantheon for the cemetery. The cemetery of Lloret de Mar is possibly one of the most important examples of Catalan funerary art of the modernist period. Although it is a rather small complex, it contains a good number of works capable of reviving the debate over modernist art and the modernists.[16]

Modernist buildings

Sanctuary of Sant Pere del Bosc

Architects such as Enric Monserdà, Bonaventura Conill and Puig i Cadafalch built modernist buildings including the Sanctuary of Sant Pere del Bosc with the small chapel of Mare de Déu de Gràcia (Our Lady of Grace), or the chapel of the Baptistery and the chapel of the Santíssim Sagrament (Holiest Sacrament), both of which belong to the church of Sant Romà, and, last of all, the pantheon of the Costa Macià family, one of the most complex and sumptuous modernist structures in Lloret de Mar cemetery.

Puig de Castellet Iberian settlement

Puig de Castellet Iberian settlement

There are three Iberian settlements in Lloret de Mar: Montbarbat, Puig de Castellet and Turó Rodó, dating from as far back as the 4th century BC (Montbarbat) to as late as the 2nd century BC (Turó Rodó). By the time of the 1st century BC, the Iberian world had been swept away due to the expansion of the Roman Empire.

The Iberians, who were the indigenous inhabitants of the Iberian Peninsula, were organised into territorial tribes: Laietani, Cessetani, Ilercavones, Ilergetes, Ausetani and Indigetes. The Indigetes inhabited the Puig de Castellet settlement. This settlement, dating from the 3rd century BC, is situated two kilometres away from Lloret de Mar town centre in a strategic spot with an excellent vantage point overlooking the area stretching from the Tordera estuary to the Lloret coast. It is a small 650 m2 enclosure composed of around six dwellings. The settlement was fortified with a thick wall and defence towers during a turbulent period of history that shook the Mediterranean region from 264 BC to 146 BC: the Punic Wars. The strengthening of the enclosure wall dates back to the 3rd century BC, coinciding with the period of Carthaginian rule. As such, this settlement was active for around 50 years between 250 BC and 200 BC, at which point it was abandoned.[17]

The excavations have been carried out in various stages: the first from 1968 to 1969, the second from 1970 to 1972 and the third and final stage from 1975 to 1986. During the excavations a large amount of archaeological material was unearthed, mostly locally produced ceramics but also Attic ceramics imported from different places, including Italy, Greece and Rhode (Roses). The Puig de Castellet settlement has been incorporated in the "Route of the Iberians", created by the Archaeology Museum of Catalonia and for which Lloret de Mar Town Council has carried out the necessary site adaptation.[18]

Indiano houses route

Church of Sant Romà

Es Tint

Es Tint is a small property where Lloret's fishermen went until the 1960s to dye their nets, using a liquid produced by boiling water and pine bark. This was when nets were made of hemp, esparto and, later on, cotton. The nets were dyed by means of an ancient technique used throughout the Mediterranean, which consisted of soaking the nets in the liquid previously boiled in the cauldron until they were well impregnated. They were then wrung and put out to dry on the beach. The dye served both to increase the durability of the nets and to camouflage them in the sea.

The emergence of nylon nets signalled the end of this small industry, which depended on the Fishermen's Guild, and the building fell into disuse.

In the past, every coastal town had premises of this kind for dyeing nets, normally run by the local guild. Not many survive today; on the Costa Brava only the Sa Perola building in Calella de Palafrugell and Es Tint in Lloret de Mar remain.

Hiking

End of the coastal footpath at Lloret beach

Long-distance or GR (gran recorrido) footpaths

Two sections of the GR92 Mediterranean footpath pass through Lloret:

Coastal footpaths

The Lloret de Mar - Fenals coastal footpath offers one of the Costa Brava's most beautiful walks.

This trail hugs the Lloret coastline from Lloret beach to Fenals beach. It begins at the end of the Lloret's seafront promenade, passing by the Es Racó de Garbí spot and the little cove of Sa Caravera. Some steps then lead up to a path that winds its way around a rocky coastline. It then passes by the Es salt des Burros spot before leading on to the Dona Marinera (Seafarer's Wife) statue by the sculptor Ernest Maragall i Noble. Another set of steps then lead down to Cala Banys, a rocky cove with several reefs. The footpath crosses a pine grove, emerging at Fenals point, where the mediaeval Castle of Sant Joan is located. Following the path from the watchtower, some steps lead down to Plaça Sisquella, located at the start of the Fenals seafront promenade.

Events

Lancia Stratos in the Rally Costa Brava of Lloret de Mar, November 2008 (Rally Catalunya, WRC)

Carnestoltes (Carnival King)

Since February 2012, Lloret de Mar has been promoting its annual carnival in conjunction with Blanes and Tossa de Mar under the Costa Brava South Carnival brand, an initiative aimed at encouraging visitors to enjoy and take part in the parades of the three towns. In Lloret the main event is the Great Parade of the Carnestoltes (Carnival King).

Rally Costa Brava

The Rally Costa Brava is the oldest event of its kind in Spain and since it was first held in 1953 Lloret de Mar has always been at the epicentre of the competition. In 1988 the two most important rallies in Catalonia, the Rally Costa Brava and the Rally Catalunya, were merged to form the Rally Catalunya – Costa Brava, taking as a reference the 24 Rally Catalunya competitions held rather than the 35 previous Rally Costa Brava competitions. In parallel, the 10 x Hora motor sports association continued to organise its own rally, initially the Costa Brava - Lloret Rally (1988), and then the Rally Lloret - Costa Brava (1989 - 1994). In 1991 the Rally Catalunya - Costa Brava became a point-scoring world championship event, a situation that lasted until 2004. Lloret de Mar Town Council immediately set about ensuring that this important association with motor sports was not lost, and since then has hosted the Rally Costa Brava and the Rally Costa Brava Històric every year. Both rallies, very well attended by participants and spectators alike, recover the essence of the original Rally Costa Brava competitions, offering spectators the chance to see legendary drivers and co-drivers up close.

Mediterranean International Cup

The Mediterranean International Cup, held in April, is a prestigious international youth football tournament for promising young players. It is held in various locations in the province of Girona, although Lloret de Mar is the epicentre of the event and is where all the participants stay. Some of the world's leading teams take part in this prestigious international tournament, such as FC Barcelona, Real Madrid or Valencia, among others. Leo Messi, Neymar Jr, Jordi Alba and Gerard Piqué (FC Barcelona), Juan Mata (Manchester United), Cesc Fàbregas (Chelsea FC), Lucas Leiva (Liverpool F.C.) or Marcelo Vieira (Real Madrid CF) are just some of the players who have taken part in the MIC and who now play for the world's leading clubs, which makes this a key event for scouts.

Lloret Formula Weekend

Lloret de Mar has always been an important accommodation base for Formula 1 enthusiasts who travel to Catalonia to see the F1 Grand Prix at the Circuit de Barcelona-Catalunya. In 2012 the destination created a special themed event to tie in with the F1 Grand Prix: the Lloret Formula Weekend, a weekend in May packed with activities. Visitors can experience what it is like to drive a Ferrari, take part in a F1 simulator competition and see an exciting parade of authentic single-seater race cars through the streets of Lloret. There is also a car show with official products of top makes on sale, live music in the streets and spectacular nightlife in Lloret's top discothèques and in the Gran Casino Costa Brava.

Lloret Night Shopping

Lloret Night Shopping is a great shopping, fashion and eating-out event held in May and September, in which shops remain open until the small hours, with plenty of special offers and discounts for customers. The event also includes live music, fashion parades, performances and plenty of options for eating out.

Rice Gastronomy Days

This event takes place in May and the main ingredient is rice, which is combined with local products from the sea or mountains, with a variety of culinary offerings ranging from the most traditional to the most innovative.

Americanos Fair

Lloret de Mar has an important seafaring past, especially at the turn of the 20th century. Those who emigrated from Lloret to America to seek their fortune were known in the town as Americanos and as Indianos in the rest of Catalonia. For one weekend in June the town travels back to this Indiano period and the streets are filled with all sorts of activities, such as street theatre, demonstrations of traditional trades, craft markets and guided tours, among others.

Beaches Fun Walk

The now-traditional Beaches Fun Walk takes place on the last Sunday in September and is organised by the Xino-Xano cultural association. This 11 km (7 mi) fun walk offers an excellent opportunity to enjoy nature and discover some of the area's lesser known beauty spots. Participants gather at the meeting point in Plaça de la Vila first thing in the morning and then travel by cruise boat or coach to Cala Canyelles, where the walk begins. This is mostly a coastal route, winding its way along a coastal footpath that offers truly spectacular views from the cliffs as it passes by Cala Trons, Sa Caleta, Lloret's main beach, Fenals beach and Sa Boadella, ending up at Santa Cristina beach.

Cuina del Peix de l'Art Gastronomy Days

These fish and seafood gastronomy days recall Lloret de Mar's seafaring past and its close association with the sea. The name refers to the ancient fishing technique known as tirada a l'art that was carried out on the beach of Cala Canyelles in Lloret. 25 restaurants and hotels from the town take part in this October event.

Rally Costa Brava Històric

In addition to the Rally Costa Brava, since 2003 Lloret de Mar has been hosting the Rally Costa Brava Històric, which has become one of the world's leading vintage car rallies. This competition recovers the essence of great competitions, offering spectators the chance to see legendary drivers and co-drivers up close. Meanwhile, with the idea of also hosting a speed rally for vintage cars, in 2005 the Rally Costa Brava was revived, which in essence is a continuation of the oldest rally in Spain. This rally is a point-scoring event in various national and international categories and is viewed by the FIA (Fédération Internationale de l'Automobile) as one of the most prestigious on the continent.

Medieval Fair

The Medieval Fair is held as part of the festivities of Sant Romà, patron saint of Lloret de Mar. The town travels back to the Middle Ages with themed stalls and a wide variety of activities: troubadours, music, magic shows, the caravan of donkeys, medieval huts, workshops, an exhibition of medieval torture implements, calligraphy, demonstrations of artisan trades, games and a play centre for children. Held in November.

Tirada a l’Art

Tirada a l’art is perhaps one of the most deeply rooted traditions in the town of Lloret de Mar. This activity is held on Lloret's main beach in February and December and is a way of remembering and paying tribute to the fishing technique through which many of the town's inhabitants earned a living many years ago. It consists of casting the net into the water at daybreak and then hauling it back to the shore and onto the beach, gathering up all the fish that it has dragged in.

Demography

The origin of the non-EU immigrants, unlike neighbouring municipalities, broadly tends to be North African or Latin American (employee employed in construction or services) and Asian (self employed: trade).[19]

The increase in population began to be noticed in the 1990s but it was with the entry of the 21st century when the demographics of the town began to grow uncontrollably due mainly to the influx of non-EU immigrants. Currently they constitute 40% of the total population.[19]

1900 1930 1950 1970 1986 2009
3,242 3,012 3,159 7,064 14,567 39,363

Economy

Tourism

In 1987, 27% of the total tourism establishment offering of the Costa Brava was concentrated in Lloret de Mar, but with 49% of the total hotel beds offering:[20][21]

Comparison between Lloret de Mar and the Costa Brava 1956-1986
Lloret de Mar 1956 1960 1968 1972 1976 1979 1983 1986 2013
Establishments in Lloret de Mar 34 73 191 210 198 174 171 171 117
Establishments on the Costa Brava 181 332 721 756 717 680 610 624 464
Hotel beds 1956 1960 1968 1972 1976 1979 1983 1986 2013
Hotel beds in Lloret de Mar 1.336 3.532 12.331 25.099 29.331 28.299 25.690 30.926 30.000
Hotel beds on the Costa Brava 6.543 14.407 42.007 59.868 64.105 61.701 60.251 62.979 64.767
Lloret de Mar / Costa Brava 1956 1960 1968 1972 1976 1979 1983 1986 2013
% establishments in respect of the Costa Brava 18,78% 21,99% 26,49% 27,78% 27,62% 25,59% 28,03% 27,40% 25,21%
% hotel beds in respect of the Costa Brava 20,42% 24,52% 29,35% 41,92% 45,75% 45,86% 42,64% 49,11% 46,31%

Every year, Lloret welcomes 12% of the tourists who visit Catalonia and over 40% of the tourists who visit the Costa Brava. Lloret de Mar is ranked the fifth largest sun and sand destination in Spain and the largest in Catalonia in terms of the number of hotel beds. 50% of its hotel accommodation offering is concentrated in hotels with three stars or more and, while 64% of the five-star and luxury hotel accommodation on the Costa Brava is located in the town. Lloret de Mar's hotel offering in 2013 consisted of 30,000 hotel beds and over 120 establishments, of which 13,000 beds were in three-star hotels and 11,000 in four and five-star hotels.[22]

General tourism data

Lloret de Mar boasts over 120 hotel establishments with approximately 30,000 hotel beds. The average stay is 5 days and the average occupancy rate is 60%[23]

Visitors 2013 Jan Feb Mar Apr Mai Jun Jul Aug Sep Oct Nov Dec TOTAL
National - 14.662 30.033 16.410 26.853 25.893 15.800 27.470 22.799 18.090 17.410 - 215.440
International - 8.018 33.550 69.916 87.923 114.915 141.960 151.959 110.755 64.673 18.097 - 801.766
- 22.700 63.583 86.326 114.776 140.808 157.760 179.429 133.554 82.763 35.507 - 1.017.206
Overnight stays 2013 Jan Feb Mar Apr Mai Jun Jul Aug Sep Oct Nov Dec TOTAL
National - 39.868 119.652 89.287 97.775 47.310 43.649 90.885 55.626 51.218 44.029 - 679.299
International - 31.207 121.651 275.090 409.867 600.258 900.216 925.347 637.140 341.394 68.367 - 4.310.537
- 71.075 241.303 364.377 507.642 647.568 943.865 1.016.232 692.766 392.612 112.396 - 4.989.836
Average stay 2013 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec TOTAL
Days - 3,13 3,8 4,22 4,42 4,6 5,98 5,66 5,19 4,74 3,17 -
Comparison of visitor numbers 2012-2013
Lloret de Mar Jan Feb Mar Apr Mai Jun Jul Aug Sep Oct Nov Dec TOTAL
2012 - 27.862 51.194 99.872 99.600 123.004 150.330 158.863 135.200 73.778 37.698 17.844 975.245
2013 - 22.700 63.583 86.326 114.776 140.808 157.760 179.429 133.554 82.762 35.507 0 1.017.206

Tourism seals

The sports tourism destination (Destinació de Turisme Esportiu - DTE) certificate is a specialist seal awarded by the Catalan Tourism Agency (Agència Catalana de Turisme - ACT) with the goal of promoting tourism destinations equipped for various kinds of sports and which stand out for their offering of high quality resources and services for elite, professional and amateur sports people, along with tourists keen on sports activities. Lloret de Mar has been certified as a Sports Destination since 2006 thanks to a high quality and multidisciplinary sports offering concentrated in a single sports area in the town centre, surrounded by the hotel and shopping area and just 800 metres from the beach.

In 2010 the destination received the Family Tourism Destination seal of the Government of Catalonia.

21st century tourism model

Lloret de Mar has redefined itself in recent years as an urban beach tourist destination. "Urban beach" is a new coastal destination concept in which the natural attractions of sun and sand are complemented by a series of added values related to the area, such as its history, inhabitants, traditions, customs, cultural heritage and a wide-ranging offering in terms of leisure, tourism and services.[24]

Lloret de Mar drew up its first Strategic Tourism Plan in 2010, a plan that brought together a decade of work focused on joint initiatives between the public authorities and the private sector, which began in 2003 with the creation of the Lloret Turisme tourism promotion body. The plan is currently at the implementation stage with two key objectives: on the one hand, to opt for one of the Tourist Destination Reconversion Plans promoted by the Spanish government in partnership with the Government of Catalonia, designed to achieve the reconversion and comprehensive modernisation of mature destinations of international standing and potential; and, on the other hand, to consolidate its strategic products (urban beach, sports tourism and business tourism) as a strategy for reducing the seasonal nature of tourism. The first objective was achieved in March 2014 with the signing of the Pilot Plan Agreement for Lloret with the Government of Catalonia.[25][26]

Shopping

The markedly seasonal nature of tourism is a key feature of the town's shopping infrastructure. In 1983 there were 306 permanent retail outlets and 272 seasonal retail outlets.[27] Lloret has the second highest number of retail outlets on the Costa Brava, ranked only below Figueres, a non-coastal town.

Lloret de Mar currently boasts (2014) 1000 retail outlets, of which 500 are concentrated in the town's old quarter. Moreover, since 2010 the shops in Lloret de Mar have been authorised to open every day of the year, including public holidays. Commercial fairs and activities are held throughout the year, such as the Lloret Night Shopping event, the Botiga al career festival (where local shops sell their wares in outdoor stalls) or the Mediaeval Fair, among others. The weekly street market held every Tuesday and the daily Municipal Market are also recommended.

Transport and communication

Roads

Lloret de Mar can be reached along two coastal roads (passing through Tossa de Mar from the north and through Blanes from the south) and one inland road (passing through Vidreres). There is very heavy traffic on all three roads, especially in the summer. The inland road is the main connection to the rest of Spain and abroad, since it links up with the National II road, to the AP-7 motorway and to Girona-Costa Brava airport. Meanwhile, the coastal roads constitute the main routes to Barcelona (80 km (50 mi) away) and to the French border (approximately 100 km (62 mi) away). From the south, the C-32 coastal motorway connects Barcelona to Lloret (exit 134) as far as Blanes; the final 12 km (7 mi) are along the GI-600 road heading to Blanes and the GI-682 road heading to Lloret de Mar. Coming from the north (France) on the AP-7 motorway, exit 9 (Lloret de Mar) must be taken. The final 14 km (9 mi) are along the C-63 road. Coming from the north-east, there are 12 km (7 mi) from Tossa to Lloret along the GI-682 road.

Scheduled coach network

Lloret de Mar offers scheduled and chartered coach services to Barcelona, Girona and major European cities, with vehicles adapted for persons of reduced mobility. Lloret has an international bus station and private stations that cater for international coaches.

Urban network

The urban bus network connects all the town’s districts and tourism areas.

Taxis

There are four taxi ranks in Lloret with over 40 taxis that operate around the clock, all year round. Four-seater and seven-seater vehicles are available, along with vehicles for persons of reduced mobility. Taxis are white and display a taxi sign.

Trains

There is no direct train service in Lloret de Mar; the nearest railway station is in Blanes, which since March 2014 connects southwards to Barcelona and northwards as far as Portbou on the commuter network. The Pujol bus company runs a shuttle service from Lloret bus station to Blanes railway station every 30 minutes. Trains heading to Barcelona leave every 30 minutes and the journey takes 80 minutes.

Canyelles Marina

Canyelles marina is the only marina in Lloret de Mar. It is located at Canyelles beach and is suitable for medium-sized vessels.

Boat trips

Lloret de Mar offers tourism cruise services that connect to the neighbouring towns of Blanes, Tossa de Mar and Sant Feliu de Guíxols during the summer season.

Airports

The closest airports are Barcelona airport 75 km (47 mi) away, and Girona airport 30 km (19 mi). Barcelona airport offers scheduled flights to the world's major cities. Thanks to the low-cost airlines that operate in Girona airport, Lloret de Mar is connected to a large number of European cities. The airport also enjoys a high volume of charter flight traffic. Finally, Perpignan airport is 90 minutes away by car.

Notable people

Sport

The city has a roller hockey team CH Lloret, one of the most important in Catalonia, and dispute the main League OK Liga.

Bibliography

References

  1. 1 2 "Ajuntament de Lloret de Mar". Generalitat of Catalonia. Retrieved 2015-11-13.
  2. "El municipi en xifres: Lloret de Mar". Statistical Institute of Catalonia. Retrieved 2015-11-23.
  3. "Climate and meteorology of la Selva" (PDF). Archived from the original (PDF) on 2014-05-25.
  4. "Toponímia popular de la costa de Cala Morisca a Sa Carabera" (PDF). Council of Lloret de Mar. Council of Lloret de Mar.
  5. "Lloret.". Foundation for Environmental Education. Foundation for Environmental Education.
  6. Sala i Lloberas, Joan (1990). La costa de Lloret (Club Marina Casinet ed.). Lloret de Mar: Club Marina Casinet. pp. 38–41.
  7. "Fenals.". Foundation for Environmental Education. Foundation for Environmental Education.
  8. "La Boadella". Agència Catalana de Turisme. Agència Catalana de Turisme.
  9. 1 2 Sala i Lloberas, Joan (1990). La costa de Lloret (Club Marina Casinet ed.). Lloret de Mar: Club Marina Casinet. pp. 28–32.
  10. "Sa Boadella". Foundation for Environmental Education. Foundation for Environmental Education.
  11. "Santa Cristina". Foundation for Environmental Education. Foundation for Environmental Education.
  12. "Treumal". Agència Catalana de Turisme. Agència Catalana de Turisme.
  13. "Canyelles". Agència Catalana de Turisme. Agència Catalana de Turisme.
  14. Sala i Lloberas, Joan (1990). La costa de Lloret (Club Marina Casinet ed.). Lloret de Mar: Club Marina Casinet. pp. 82–86.
  15. Pujadó, Judit (March 2010). Vint-i-cinc cementiris i dues tombes de les comarques gironines (Edicions Vitel·la ed.). Lloret de Mar. ISBN 978-84-937162-2-6.
  16. Alcoy, Rosa (1990). El cementiri de Lloret de Mar (Council of Lloret de Mar ed.). Lloret de Mar. ISBN 84-505-9622-X.
  17. "Guia del Museu Obert de Lloret (MOLL)" (PDF). Council of Lloret de Mar. Council of Lloret de Mar.
  18. Pons i Brun, Llorens i Rams, Merino i Serra, Enriqueta, Josep Maria i Jordi (1999). Puig Castellet (Museu d'Arqueologia de Catalunya: El Mèdol ed.). Barcelona: Museu d'Arqueologia de Catalunya : El Mèdol. pp. 11–17. ISBN 8489936749.
  19. 1 2 https://laprofesionvapordentro.wordpress.com/2012/06/07/lloret-de-mar-datos-demograficos/
  20. La temporada turística a Catalunya 1987 (Dep. De Comerç, Consum i Turisme ed.). Barcelona: Dep. De Comerç, Consum i Turisme. 1987.
  21. L'activitat econòmica a Lloret de Mar (Council of Lloret de Mar ed.). Lloret de Mar: Council of Lloret de Mar. 1988.
  22. "Lloret de Mar, Costa Brava, Sports Destination" (PDF). Lloret Turisme. Lloret Turisme.
  23. "Dossier de premsa 2014, Lloret de Mar" (PDF). Dossier de premsa 2014, Oficina de Turisme de Lloret de Mar: 21. 2014.
  24. Guia pràctica per a la implantació d’un sistema de gestió ambiental a les platges (PDF) (Generalitat de Catalunya Departament de Medi Ambient i Habitatge, Direcció General de Qualitat Ambiental ed.). Generalitat de Catalunya Departament de Medi Ambient i Habitatge, Direcció General de Qualitat Ambiental. 2007. ISBN 978-84-393-7455-8. Retrieved 2014 Mai 4. Check date values in: |access-date= (help)
  25. "La Generalitat firma un conveni per renovar i millorar Lloret de Mar com a destí turístic". EuropaPress. 2014-03-31. Retrieved 2014-05-05.
  26. "Lloret de Mar posa les bases per a un nou model turístic". El Punt Avui. 2014-03-30. Retrieved 2014-05-05.
  27. Estructura Comercial de la Costa Brava (Centre d’Estudis de Planificació ed.). Barcelona: Centre d’Estudis de Planificació. 1984.
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