KLOL

KLOL

City	Houston, Texas
Broadcast area	Greater Houston
Branding	Mega 101
Slogan	Numero Uno en Exitos
Frequency	101.1 MHz (also on HD Radio) 101.1 HD2-KMVK Simulcast)
First air date	June 30, 1947 (as KTRH-FM)
Format	Spanish Pop
ERP	96 kilowatts
HAAT	585 meters
Class	C
Facility ID	35073
Transmitter coordinates	29°34′34″N 95°30′36″W / 29.57611°N 95.51000°W / 29.57611; -95.51000
Callsign meaning	LOL resembles 101 (lower case l0l)
Former callsigns	KTRH-FM (1947-1970)
Owner	CBS Radio (CBS Radio Stations Inc.)
Sister stations	KHMX, KIKK, KILT, KILT-FM, KKHH
Webcast	Listen Live
Website	klol.radio.com rock101klol.com

KLOL is a Spanish Pop radio station in Houston, Texas that is owned by CBS Radio. Its transmitter is located in Missouri City, Texas, and its studios are located in Greenway Plaza.

History

The 101.1 frequency signed on in 1947 as KTRH-FM. In 1970, "I'm Free" by The Who ushered in a new format and callsign to the 101.1 frequency and "The KLOL Legend" was born. In the early days, KLOL was known as "Mother's Family" and later "K101" and utilized what would be termed a "free form format". The "Mother's Family" name was a reference to KFMK-FM (97.9, now KBXX), Houston's original Progressive Rock radio station, known as "Mother Radio." A major contributor to the early and ongoing success of KLOL was the laid back perennial DJ Maurice "Crash" Collins. KLOL played a good dose of Rock in the early years, but it was also possible to hear Jazz, Blues, and R&B. In the mid-1970s the main competition to 101 KLOL was the smaller 96.5 KAUM. KAUM eventually went top 40, leaving KLOL and KILT to battle it out. By the late 1970s KLOL had transformed into a full-fledged AOR (Album-Oriented Rock) station and changed its moniker to 101 KLOL. KLOL achieved victory in early 1981 against format rival KILT-FM (who changed format to country and remains so to this day). Shortly thereafter, KLOL would have another rival in 97ROCK (KSRR) and one of the fiercest AOR battles of the 1980s commenced. KLOL once again won the battle as KSRR flipped to Top 40 as KKHT in 1986 (now KHMX). KLOL mellowed somewhat in the 1980s (as did many AORs), but their playlist remained quite wide.

In the late 1980s and early 1990s, KLOL was one of the top rated AOR station in the United States. KLOL featured legendary morning men Mark Stevens and Jim Pruett and their "Stevens and Pruett Show," chalking up both high ratings and numerous fines from the Federal Communications Commission (FCC). Dayna Steele anchored mid-days, and the "Steele-workers" were numerous. And in the evenings it was "Outlaw Radio", an Active Rock show with "a lot of attitude." KLOL was regularly in the Top 3 in that time frame.

Non-Houston ownership bought KLOL and the station began to change. KLOL started relying heavily on either Classic Rock product (KLOL would be almost all Classic Rock from 1996–1998) or current product from artists who were not selling high amounts of CDs. KLOL virtually ignored the exploding grunge rock and new rock bands from 1995 on.

In late 1998, KLOL's Program director announced that KLOL would become decidedly more current. Many thought Active Rock was finally coming to Houston. Alternative-rock formatted KTBZ-FM had been neutered due to ownership that wanted to target (the now defunct) KKPN listeners, so the hole for a harder edged Active Rock station was there. Instead, decidedly more current meant songs that were almost a year old began to receive 40 plays a week.

Clear Channel became the owner of KLOL in 2000, and at the time, Clear Channel retained the rock format. Many thought Clear Channel would bring back the classic sound of the station during the previous decades. Instead, KLOL carried on in the same vein for another 4 years.

Rumors of a KLOL format change had been heard since at least 1999; urban oldies or Top 40 as "KISS 101" were supposed to be the result. However, the November 10, 2004 edition of The Walton & Johnson Show on KLOL informed listeners that if they wanted to keep listening, they had better learn Spanish.

On November 12, 2004, after a rerun of the Walton & Johnson Show, KLOL segued into the "10 O'Clock Rock Block" as normal. Then at 10:11 AM C.S.T. after playing Metallica's "Sad But True" and The Who's "I'm Free", the station changed its format to Hurban (Spanish-language hip hop).^[1]The final six songs that KLOL played as a Rock station were:

Hells Bells - AC/DC
Rooster - Alice in Chains
Aqualung - Jethro Tull
Who Are You - The Who
Sad But True - Metallica
I'm Free - The Who (also the first song played on Rock 101 KLOL)

In the fall of 2007, KLOL redesigned their entire look, changing their format to more contemporary latin pop music under the direction of Clear Channel's Senior VP Alfredo Alonso. This design was made to better compete with other Spanish-speaking stations that also had the same format. The name MEGA 101 was kept, however the logo changed. The website was also redesigned.

On December 15, 2008, Clear Channel and CBS Radio announced a multi-station swap: KLOL and sister station KHMX would go to CBS Radio, while CBS Radio-owned stations WQSR in Baltimore, Maryland, KBKS-FM in Seattle, Washington, KLTH and KXJM in Portland, Oregon and KQJK in Sacramento, California would go to Clear Channel. The sale was approved on March 31, 2009 and was consummated on April 1.

On November 12, 2012, after 8 years of absence, Rock 101 KLOL returned as an Internet Radio format.^[2]^[3] The online-only iteration plays Classic, Progressive and some Contemporary rock as well as Blues-Rock, often commercial free using a listener supported business model. The station has several syndicated shows as well as original programming. Classic station imaging is played and classic clips of Stevens & Pruett's "Uncle Waldo" are aired on Friday mornings. Former "On Air" personalities such as Jim Pruett, Dayna Steele and Scotty Phillips have contributed with sweepers and station drops, along with other material.

Callsign & moniker history

KTRH-FM - June 30, 1947
KLOL - 8/1970 (Mother's Family, K101, 101 KLOL, Classic Rock 101 KLOL, Rock 101 KLOL, Rock 101, Mega 101FM, Mega 101)

Previous Logos

References

External links

Query the FCC's FM station database for KLOL

Radio-Locator information on KLOL

Query Nielsen Audio's FM station database for KLOL

Radio stations in Houston–Sugar Land–Baytown

by FM frequency	88.1 88.3 88.7 89.3 89.7 90.1 90.5 90.9 91.3 91.7 92.1 92.9 93.3 93.7 94.5 95.7 96.5 96.9 97.1 97.5 97.9 98.5 99.1 99.7 99.9 100.3 100.7 101.1 102.1 102.9 103.7 104.1 104.9 105.3 105.7 106.5 106.9 107.5 107.9

by AM frequency	560 610 650¹ 700 740 790 850 880 900¹ 920 950 980 1010 1050¹ 1070 1090¹ 1110¹ 1140¹ 1180 1230 1320 1360 1380 1400 1430 1460 1480 1500 1520¹ 1540 1560 1590 1610 1670 1680

Digital radio	790 950

NOAA Weather Radio frequency	162.400 (Houston) 162.550 (Galveston)

by callsign	KACC KAFR KAMA-FM KANI KBME KBRZ KBXX KCHN¹ KCOH KEYH KFNC KFTG KGBC KGG68 KGLK KGOL KGOW KHB40 KHCB KHCB-FM KHJK KHMX KHPT KIKK¹ KILT KILT-FM KJIC KJOZ KKBQ KKHH KKHT-FM KLAT KLOL KLTN KLVI KLVL KMIC KMJQ KNTH KODA KOVE-FM KPFT KPRC KPVU KQBT KQBU-FM KQQK KQUE KRBE KRCM KREH¹ KROI KSBJ KSEV KSHJ KSHN KTBZ-FM KTEK¹ KTHT KTJM KTRH KTSU KTWL KUHF KULF¹ KVST KWWJ KXBJ KXNG KXYZ KYND¹ KYOK¹ KYST

Defunct	KSTB 101.5 FM

Satellite radio local traffic/weather XM Channel 226 Sirius Channel 154 Nearby radio markets Austin Bay City–Freeport Beaumont–Port Arthur Bryan–College Station Corpus Christi Huntsville San Antonio Victoria See also List of radio stations in Texas ¹ = Daytime-only AM radio station.

CBS Radio

(a subsidiary of CBS Corporation)

AM Radio Stations	KCBS KDKA KFNQ KHTK KIKK KILT KMOX KNX KRAK KRLD KXNT KXST KYW KZDG WAOK WBBM WBZ WCBS WCCO WFAN WINS WJFK WJZ WPHT WQAM WSCR WTIC WWJ WXYT

FM Radio Stations	KALV-FM KAMP-FM KCBS-FM KDKA-FM KEGY KEZK-FM KEZN KFRC-FM KFRG KHMX KILT-FM KITS KJAQ KJKK KKHH KLLC KLOL KLUC-FM KLUV KMLE KMNB KMPS-FM KMVK KMVQ-FM KMXB KNCI KOOL-FM KRLD-FM KROQ-FM KRTH KSFM KTWV KVFG KVIL KXFG KXQQ-FM KXTE KYKY KYMX KYXY KZJK KZOK-FM KZZO WBBM-FM WBMP WBMX WBZ-FM WBZZ WCBS-FM WCFS-FM WDCH-FM WDOK WDSY-FM WDZH WFAN-FM WIAD WIP-FM WJFK-FM WJMK WJZ-FM WKIS WKRK-FM WLIF WLZL WNCX WNEW-FM WOCL WODS WOGL WOMC WOMX-FM WPGC-FM WPOW WQAL WQMP WRCH WTIC-FM WUSN WVEE WWMX WXRT WXTU WXYT-FM WYCD WZGC WZLX WZMP WZMX

Radio Networks	Boston Bruins Radio CBS Radio News CBS Sports Radio New York Yankees Radio

Digital properties	Eventful Last.fm Play.it

See also Infinity Broadcasting Corporation (former company name)

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