KEDA (AM)

KEDA
City San Antonio, Texas
Broadcast area San Antonio area
Branding 'KEDA 1540'
Slogan University of Jalapeno
Frequency 1540 kHz
Repeater(s) K272EK 102.3 FM San Antonio
First air date March 17, 1966
Format Tejano and Conjunto
Audience share 0.8, #27 (Fa'07, R&R[1])
Power 5,000 watts day
1,000 watts night
Class B
Facility ID 14892
Transmitter coordinates 29°21′30″N 98°21′5″W / 29.35833°N 98.35139°W / 29.35833; -98.35139Coordinates: 29°21′30″N 98°21′5″W / 29.35833°N 98.35139°W / 29.35833; -98.35139
Owner Claro Communications
(Claro Communications, Ltd.)
Webcast Listen Live (96 K MP3)
Website KEDARadio.com

KEDA (1540 AM) is a radio station licensed to San Antonio, Texas, USA, the station serves the San Antonio area. The station is currently owned by Claro Communications.[2]

History

KEDA (1540 AM) founded on March 17, 1966 by Manuel G. Davila. KEDA is regarded by some as one of the first Tejano Music radio stations in the United States.[3] Davila's first words on the opening day of his station were "KEDA está en el aire." From its founding KEDA committed to the goal of supporting the local tejano bands of San Antonio. This goal has been attributed by some to the lack of airtime given to Tejano bands in the 1960s. While the radio formats of stations usually change over time, KEDA's format has remained relatively unchanged since its inception.[4]

In 2008 KEDA was the longest-running and last remaining family-owned independent radio station in the San Antonio market; along with playing music, it maintained a connection to its roots through community-service programming. These efforts included the reading of obituaries on the air, as well as fundraisers for those who could not afford to bury their dead children.[5]

In July 2011, Claro Communications (headed by Gerald Benavides) bought the radio station. The format remains the same with much of KEDA's previous air staff still working there.

On March 17, 2014, KEDA went into the FM spectrum at 87.7.

Manuel G. Davila

Manuel G. Davila Sr. died on July 12, 1997. Leaving the station to his wife and children. His youngest son, Albert Davila was Program Director of KEDA until 2011. [6]

Davila was indicted into the Texas Conjunto Music Hall of Fame in 2015.[7]

References

  1. ↑ "San Antonio Market Ratings". Radio & Records.
  2. ↑ "KEDA Facility Record". United States Federal Communications Commission, audio division.
  3. ↑ http://www.mysanantonio.com/news/local_news/article/Does-anyone-recall-50s-teen-DJs-4265914.php
  4. ↑ "About KEDA".
  5. ↑ "About KEDA".
  6. ↑ Smith, Lois (12 June 2010). "Texas State Historical Association".
  7. ↑ "Texas Conjunto Music Hall and Museum".


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