Jysk (store)

Jysk (corporately styled JYSK) (Danish: [ˈjysɡ̊], franchises in other countries operate under various names) is a Danish retail chain, selling household goods such as mattresses, furniture and interior décor. Jysk is the largest Danish retailer operating internationally, with 2,300 Jysk stores in 41 countries.^[1]

Jysk was founded by Lars Larsen, who opened the first store on Silkeborgvej in the Danish city Aarhus in 1979. The retail chain is still owned by Larsen, who is one of Denmark's richest people, although in some countries the chain operates on a franchise basis.

History^[2]

Jysk in Hungary

Jysk store in Slovakia

Jysk store in Sweden

Jysk in Czech Republic

1979-1989

• 1979: On 2 April, the world's first Jysk Sengetøjslager opens in Aarhus, Denmark, where it still operates today.
• 1980: The company's first advertising supplement is released.
• 1984: Jysk Sengetøjslager opens its first store outside the country - Dänisches Bettenlager in Germany.
• 1984: Jysk Franchise opens its first store in Greenland.
• 1986: Lars Larsen becomes partner of Himmerland Golf & Country Club.
• 1986: Jysk Franchise opens its first store in Faroe Islands.
• 1987: Jysk expands to Iceland and opens a store in Kópavogur.
• 1989: Jysk Sengetøjslager becomes main sponsor of the Danish Disabled Athletics Association and remains its main sponsor. Later Jysk also becomes the main sponsor for disabled sports associations in Norway and Sweden. Jysk also supports disabled sports in Canada, Lithuania, Latvia, Estonia, the Faroe Islands and Iceland.

1990-1999

• 1992: Jysk Sengetøjslager's two-year trainee course commences in Strandby near the Liim Fiord in Denmark. Approximately 200 trainees complete the course every year.
• 1998: Lars Larsen celebrates his 50th birthday and his company celebrates the opening of store number 500.
• 1999: Jysk Sengetøjslager co-founds the Tropical Forest Trust, which works to secure the tropical rain forests. The trust now has more than 80 members worldwide.

2000-2009

• 2000: Lars Larsen becomes the majority shareholder of the Internet-based furniture company www.bolia.com, which now has showrooms in Denmark, Norway, Sweden, Germany and China.
• 2001: The stores in Denmark, Sweden and Finland change their name from Jysk Sengetøjslager, Jysk Bäddlager and Jysk Vuodevarasto to Jysk.
• 2001: Jysk receives the Gift to the Earth award from the World Wildlife Fund for its work with the Tropical Forest Trust, which Jysk co-founded in 1999.
• 2004: Jysk celebrates its 25th anniversary, and Lars Larsen sends out 2.4 million copies of his autobiography to all Danish households.
• 2006: Lars Larsen has a street named after him.
• 2007: Lars Larsen receives King Frederik IX's Honorary Award which is presented by His Royal Highness Prince Henrik in recognition of Lars Larsen's valuable contribution to Danish export.
• 2008: Jysk Nordic opens Northern Europe's largest warehouse in Uldum in Mid-Jutland. The warehouse now has an area of 64,000 m2.
• 2008: Jysk opens its first stores in the United Kingdom. Mansfield and Lincoln opened in April, then Blackburn and York opened in the summer.
• 2009: Jysk celebrates its 30th anniversary and launches an interactive story about the history of the company.

2010-

• 2010: Jysk is granted a royal warrant of appointment as a purveyor to the Queen of Denmark.
• 2010: Jysk’s staff magazine 'GO JYSK' wins several awards - as staff magazine 2010 in Denmark and as the second best staff magazine in Europe.
• 2011: Jysk launches its own TV-channel on www.jysk.tv.
• 2011: Lars Larsen is ranked as the 304th richest person in the world by the American business magazine Forbes, which calculates Lars Larsen's assets at $3.6 billion.
• 2013: Jysk has seven UK stores at Mansfield, Lincoln, Blackburn, York, Bolton, Swadlincote and Coventry. It plans to open an additional store at Pontefract in August and two more, at Bournemouth and Grantham in September.
• 2014-2015: Jysk opens a store in Mall Taman Anggrek and Pejaten Village in Jakarta, Indonesia. ^[3] Jysk continues to expand in Indonesia as the company opens four new stores at Margo City Depok, Kuningan City and Pluit Village in Jakarta, and Aeon Mall BSD City in Tangerang.
• 2016: Jysk opens its first Singapore store at Tiong Bahru Plaza.^[4]

Operations

Map of countries with Jysk stores.

Country	Opening year	Number	Note
Denmark	1979	100	Jysk Nordic
Germany	1984	905	Dänisches Bettenlager
Greenland	1984	6	Franchise
Faroe Islands	1986	1	Franchise
Iceland	1987	5	Franchise
Norway	1988	82	Jysk Nordic
Sweden	1991	134	Jysk Nordic
Finland	1995	71	Jysk Nordic
Canada	1996	54	Franchise
Latvia	1996	19	Franchise
Poland	2000	187	Jysk Nordic
Austria	2000	83	Dänisches Bettenlager
Lithuania	2001	10	Franchise
Estonia	2002	8	Franchise
Czech Republic	2003	76	Jysk Nordic
Ukraine	2004	28	Jysk Nordic
Kosovo	2004	6	Franchise
Hungary	2005	74	Jysk Nordic
Bulgaria	2005	8	Franchise
Switzerland	2006	45	Dänisches Bettenlager
Netherlands	2006	84	Jysk Nordic
Slovakia	2006	35	Jysk Nordic
Kazakhstan	2006	1	Franchise
Romania	2007	27	JYSK Nordic
France	2007	26	Dänisches Bettenlager
Macedonia	2008	1	Franchise
Great Britain	2008	14	Jysk Nordic
Slovenia	2008	19	Jysk Nordic
Croatia	2009	39	Jysk Nordic
Italy	2009	36	Dänisches Bettenlager
Spain	2009	36	Dänisches Bettenlager
Bosnia and Herzegovina	2010	17	Jysk Nordic
China	2010	9	Jysk Nordic
Serbia	2011	24	Jysk Nordic
Armenia	2013	1	Franchise
Indonesia	2014	6[5]	Franchise
Albania	2015	2	Franchise
Greece	2015	5	Jysk Nordic
Montenegro	2015	2	Jysk Nordic
Vietnam	2015	5	Franchise
Singapore	2016	1	Jysk Nordic
Malta	2016	1	Franchise
Belarus	2016	1	Jysk Nordic
Belgium	2017	1	-

References

External links

Wikimedia Commons has media related to JYSK.