Irvine Beat FM

Irvine Beat FM
Broadcast area Irvine
Slogan Love Local Love Music
Frequency 107.2FM and online
First air date 12 August 2013
Format Popular Music and Local Speech
Website http://www.irvinebeatfm.com

Irvine Beat FM is a community radio station based in the North Ayrshire town of Irvine serving the Fullarton, Harbourside, Redburn, Vineburgh and Castlepark areas with a potential audience of 17,000.[1]

The station is a Scottish Registered Charity (SCIO) and is staffed mainly by volunteers with the addition of one full-time employee. The station broadcasts 24 hours a day on 107.2FM and online. The main aim of the station is to increase social conditions and health within the broadcast area, which is listed within the lowest 20% on the Scottish Index of Multiple Deprivation.[2] Irvine Beat FM's playlist is a mix of chart hits from the 1960s through to current chart music.

The station features a mix of volunteers who have little radio experience, to various experienced professional presenters. A number of former commercial West Sound Radio presenters [3] are on the schedule.

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