Imaginationland Episode I

"Imaginationland Episode I"
South Park episode
Episode no. Season 11
Episode 10
Directed by Trey Parker
Written by Trey Parker
Production code 1110
Original air date October 17, 2007
Guest appearance(s)

Jonathan Kimmel as The Scottish Dragon

Episode chronology

"Imaginationland Episode I" is the tenth episode of the eleventh season and the 163rd overall episode of the American animated television series South Park. It premiered on Comedy Central in the United States on October 17, 2007.[1] It is the first episode in a three-part story arc that won the 2008 Emmy for "Outstanding Animated Program for One Hour or More". The three episodes were later reissued together, along with previously unreleased footage, as the uncensored Imaginationland: The Movie.

Plot summary

The episode begins with Cartman directing the other boys through a forest in search of a leprechaun. A skeptical Kyle is there, having made a bet that if Cartman can prove leprechauns exist, Kyle will suck Cartman's balls, but if not, Cartman will owe Kyle $10. To Kyle's shock, they do spot a leprechaun and give chase. They eventually and successfully catch it in a trap. The leprechaun says he was sent to warn of a terrorist attack, and that being chased by the boys has made him late, before vanishing. A triumphant Cartman declares that Kyle must now suck his balls, but Kyle initially refuses, asking why a leprechaun would be warning of a terrorist attack and insisting that there has to be a logical explanation. The next day, as Kyle is conversing with Stan, Kenny, Jimmy and Butters, a strange man suddenly appears, asking them if they have seen the leprechaun. When Kyle argues that leprechauns are just imaginary, the man tells him that just because something is imaginary doesn't mean it is not real. He then invites the boys for a ride in his magical "Imagination Flying Machine" while he serenades them with "The Imagination Song" (consisting simply of the word 'imagination' sung repetitively in various tonal inflection).

The group arrives in a place called Imaginationland, where all the beings created by human imagination reside. The imaginary creatures are all fascinated by the presence of "creators", and ask them about the leprechaun. At that moment a band of Islamist terrorists suddenly appear and set off a series of bombs, which kill hundreds of the imaginary creatures and destroy most of the city, with Stan watching (the scene is a parody of part of the opening D-Day sequence in Saving Private Ryan). The boys flee on the back of Draco who flies them to safety. Butters, however, gets left behind, and he and the surviving imaginary characters are taken hostage by the terrorists. The next morning, Kyle wakes up in his bed, and is at first sure the whole thing might have been a dream — until he calls Stan who tells him the same story. They also discover that Butters is missing, much to his parents' shock.

Meanwhile, Cartman, angry that Kyle has refused to fulfill his part of their agreement, takes Kyle to court, where the judge sees the contract Kyle signed and orders Kyle to suck Cartman's balls within twenty-four hours or he will be arrested. The United States Department of Defense has received a video from the terrorists, which shows they are holding the survivors of the attack hostage, including Butters. Butters reads a note from the terrorists at gunpoint, and cries out to Stan and Kyle as the video ends. Unsure of how to counter the terrorists, they turn to Hollywood, hoping that they can use their creativity to get ideas. After being disappointed by several directors, including M. Night Shyamalan, who could only come up with twist endings, and Michael Bay, who could only come up with special effects sequences, they seek the advice of Mel Gibson, who suggests that they examine the video the terrorists sent and determine if there is anyone in it that somehow doesn't fit. The officials at the Pentagon immediately perform a background check on the video and realize that Butters is not an imaginary character. The general orders his men to locate both Stan and Kyle.

In Imaginationland, the terrorists take one of the creatures, "Rockety Rocket", and launch him at "the Barrier", the wall that separates the good and evil halves of Imaginationland. Despite Butters' attempts to stop them, the terrorists destroy the wall and unleash the evil imaginary creatures. Cartman, meanwhile, dons a Sultan's robe and throws a huge party, during which the other kids will watch Kyle suck his balls. Kyle has resigned himself to the task, and is about to walk into Cartman's house with Stan when members of the military arrive and take them away for questioning about Imaginationland. Cartman screams in anger about his plan being foiled, then quickly leaves home and hitchhikes with a trucker to Washington, D.C. to force Kyle to fulfill his end of the bet. He ends the episode stating, "Make no mistake, Kyle. Before this is over, you will suck my balls."


Production for the episode began in July 2007, nearly three months before the final airing. This was uncharacteristic for South Park, as most episodes are produced in one week or less. The original intention was to make the story into a feature-length film, but there were a myriad of factors that led it to becoming a regular episode: they didn't feel it was a "big" enough idea, and the usage of licensed characters made it feel derivative. In addition, the driving schedule of producing new episodes contributed to its adoption as a mid-season show.[2]

On the Monday preceding this episode's broadcast, Parker decided to make the episode a trilogy.[3] Stone felt it fun to create a three-parter, as many television dramas at that time—24, Lost—were based on serialization.[2] The day after "Imaginationland Episode I" aired, Parker completed the rest of the trilogy's story in a swift fashion: "I remember that Thursday morning writing every beat of the show on the board. It was the first time on a Thursday I stepped back from the board and the whole show was there. It felt so good."[3]

Shortly after "Imaginationland" was originally broadcast, the site also featured T-shirts and hooded sweatshirts based on the episode. It featured Butters in a floating bubble, asking "Do I have to be the key?"[4]


Episode I had over 3.4 million viewers and was the most watched program in all of television for Wednesday night among men between ages 18–24 and 34-49 and ranked #1 in cable among persons 18-49.[5]

IGN gave the episode a rating of 9.1/10 and praised it for being "smart, inventive and provides a number of moments that'll stick with you long after it's over".[6] 411Mania also gave the show a positive review, calling it "a great episode", praising it as an improvement over what the site perceived to be two weak episodes, and awarding it 7/10.[7] TV Squad also gave a positive review saying that "They're still on a roll with another great episode."[8]

The Imaginationland Trilogy won the Primetime Emmy Award for Outstanding Animated Program (for Programming One Hour or More).[9]

Cultural references

The Mayor of Imaginationland is a pastiche of two characters. Aspects of his appearance and the "Imagination Song" allude to both Dreamfinder from Disney's Journey into Imagination[10] and to Mr. Sophistication from the Killing of a Chinese Bookie.[11][12][13]

Imaginationland: The Movie

Imaginationland: The Movie
Directed by Trey Parker
Written by Trey Parker
Starring Trey Parker
Matt Stone
Mona Marshall
April Stewart
Jonathan Kimmel
Spencer Gacey
Music by Jamie Dunlap
Distributed by Paramount Pictures
Running time
68 minutes
Country United States
Language English

Imaginationland: The Movie is all three episodes, uncensored, plus previously unreleased footage, merged into a compilation film. It was released direct-to-video in March 2008 for the United States and a year later in the United Kingdom in May 2009. Included were two bonus full-length episodes from previous seasons featuring imaginary characters that reappeared in the trilogy. They are episode 125, "Woodland Critter Christmas", and episode 145, "ManBearPig". A few months later the movie was released for free online as a streaming video.[14]


  1. Episode guide. South Park Studios. Retrieved on 2008-11-07.
  2. 1 2 Aaron Franco (March 19, 2008). "Interview: Trey Parker & Matt Stone". The A.V. Club. Retrieved March 21, 2016.
  3. 1 2 "'South Park': Matt Stone and Trey Parker Name Their 15 Best Episodes (and 53 Worst)". Entertainment Weekly. October 11, 2011. Retrieved March 21, 2016.
  4. "southpark: Do I Have to be the Key?". Zazzle. 2007-10-31. Retrieved 2009-11-19.
  5. "Imaginations are Running Wild in an All-New 'South Park' Wednesday, October 24...". PR Newswire. 2007-10-22.
  6. Fickett, Travis. "South Park: "Imaginationland" Review". IGN. News Corporation. Retrieved 2007-10-19.
  7. Cusson, Jerome. "Goin' Down to South Park 10.17.07: Imaginationland". Retrieved 2007-10-19.
  8. "South Park: Imaginationland". TV Squad. Retrieved 2007-10-21.
  9. "60th Primetime Emmy Awards" (PDF). Academy of Television Arts and Sciences. Retrieved 2008-09-14.
  10. "Who Inspired The Mayor of Imaginationland?". South Park Studios.
  11. "Most Obscure Reference of all Time?".
  12. "Recap / South Park Imaginationland". TV Tropes.
  13. "Paying Homage to John Cassavettes". Anthems for Anthems.
  14. South Park Studio News. Retrieved on 2009-01-12. The video is available here
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