House & Garden (magazine)

House & Garden

House & Garden in 1922 by Clayton Knight
Editor Hatta Byng
Categories Shelter
Frequency Monthly
Circulation 120,008 (ABC Jul - Dec 2013 UK)[1]
Print and digital editions.
Publisher Condé Nast Publications (U.K.)
Country Multiple separate editions
(United Kingdom, South Africa, Greece)
Website houseandgarden.co.uk
(U.K. edition)

House & Garden is an American shelter magazine published by Condé Nast Publications that focusses on interior design, entertaining, and gardening.

Its US edition ceased in 1993, and was closed again in 2007[2] after an unsuccessful relaunch. Foreign editions of the magazine are still published in the United Kingdom (first published in 1947) and South Africa. A Greek edition was launched in November 2007.[3]

History of the Magazine

The magazine was launched in 1901 as a journal devoted to architecture, and its founding editors were Herbert C. Wise, Wilson Eyre, and Frank Miles Day, all Philadelphia, Pennsylvania, architects. The magazine became part of Condé Montrose Nast's publishing empire when he bought an interest in it in 1911; he became its sole owner in 1915. Nast transformed it into a magazine about interior design, as part of his trend toward specialized publications aimed at niche markets.

History of U.K. edition

The British edition is edited by Hatta Byng, and is very successful and influential, as well as profitable..

The success of the magazine owes much to Robert Harling, who was appointed Editor in 1957 by "Pat" (Iva Patcevitch), the Head of Condé Nast, following his recommendation by close friend Ian Fleming, the author and creator of James Bond.[4]

At House and Garden he appointed a staff of 18 which included Leonie Highton, and later John Bridges, and three outstanding advisers: Elizabeth David (on food), Loelia, Duchess of Westminster (to discover unknown houses), and Olive Sullivan (on interior design). With his dedicated and happy crew he revitalised House & Garden, and produced a Magazine which contrasted the ancient and modern, with colour and simplicity.

Besides the magazine, he launched a series of books on the same theme, starting in 1959 with House & Garden Interiors and Colour. Ten more books followed, his last contributions being the House & Garden Book of Romantic Rooms (1985), and House & Garden Book of Classic Rooms (1989); in 1980 with Miles Hadfield he published British Gardeners: a biographical dictionary - this being a reworking of Pioneers in Gardening a book which he had developed with Miles Hadfield and Leonie Highton thirty five years earlier.

History of U.S. edition

The US magazine was renamed HG with its March 1988 issue, under editor in chief Anna Wintour.[5] Its new emphasis on mixing fashion and interior decoration in its pages led the revamped magazine to be derided as House & Garment by its critics; another derisive sobriquet was Vanity Chair.[6] Wintour became editor in chief of Vogue in 1988; HG ceased publication in 1993.

House & Garden was relaunched in 1995 under editor in chief Dominique Browning; its first issue of its second incarnation was September 1996.[7] Condé Nast Publications announced on 5 November 2007 that the magazine was being closed again, stating that "we no longer believe it is a viable business investment for the company." The magazine's offices closed on 9 November 2007, and its last issue was December 2007.

The editors in chief of House & Garden in the United States were:

  • Herbert C. Wise (1901–1905)[8]
  • Charles Francis Osborne (1905–1909)
  • Henry H. Saylor (1909–1913)
  • Richardson L. Wright (1914–1946)[9]
  • Albert Kornfeld (1946–1955)[10]
  • William H. Lowe, Jr. (1955–1958)
  • Harriet Burket (1958–1969)
  • Mary Jane Pool (1969–1981) [11]
  • Louis Oliver Gropp (1981–1987)
  • Anna Wintour (1987–1988)
  • Nancy Novogrod (1988–1993)
  • Dominique Browning (1995–2007)

Selection of House & Garden books and guides

References

  1. "ABC Certificates and Reports: House & Garden". Audit Bureau of Circulations. Retrieved 7 March 2014.
  2. Lucia Moses (18 November 2008). "Time Inc. Folds Cottage Living and its Web Site". Adweek. Retrieved 19 August 2015.
  3. Greeek edition of house & garden to launch Indian Television. Retrieved 19 August 2015.
  4. Nicholas Barker, Obituaries, Independent, 8th July 2008
  5. Michael Joseph Gross, "Anna Wintour Leaving British Vogue for House & Garden", The New York Times, 15 August 1987.
  6. Susan Heller Anderson, "HG Is Not What It Used to Be", The New York Times, 8 June 1988.
  7. Deirdre Carmody, "The Media Business: House & Garden to Rejoin a Rich Club", The New York Times, 17 April 1995.
  8. "Herbert C. Wise; Editor of House and Garden Dies in Philadelphia at 72", The New York Times, 12 June 1945.
  9. "Richardson L. Wright Is Dead; Ex-Editor of House and Garden", The New York Times, 7 August 1961.
  10. "Albert Kornfeld, Dead at 61; A Writer, Editor, and Lecturer; Chief of House and Garden for Nine Years", The New York Times, 18 August 1962.
  11. http://www.drury.edu/multinl/story.cfm?ID=163&NLID=85

External links

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