Extreme Reality Ltd

Extreme Reality Ltd.
Private
Industry Software
Founded 2005
Headquarters Herzelia, Israel
Key people
  • Asaf Barzilay (CEO)
  • Dor Givon (Founder, Board Member)
  • Tomer Belkind (VP Products and CTO)
  • Ilya Kottel (VP R&D)
  • Osnat Lidor (VP Marketing)
Products Extreme Motion
Website www.xtr3d.com

Extreme Reality Ltd. (Also known as XTR3D) develops a software-based technology enabling any consumer electronics device with a standard 2D camera to become a full-body motion controlled system. Extreme Reality technology works seamlessly with nearly all consumer electronics, from cell phones and tablets to SmartTVs and game consoles.[1]

History

Extreme Reality was established in 2005 in Herzelia, Israel, by Dor Givon. The company raised $14 million from angel investors and venture capitalists.[2]

In 2014 Extreme Reality was chosen by Red Herring as a top 100 European company.[3] In April 2012 Gartner selected Extreme Reality as a Cool Vendor in the Motion and Gesture control industry.[4]

In October 2012, founder of Electronic Arts, Trip Hawkins, joined Extreme Reality's board of directors.[5]

Developers

Extreme Motion SDK Program gives game developers the tools necessary to add full-body motion control based on the person's skeleton to games and applications on cross platform devices such as Windows and iOS devices.[6] The aim is to enable developers to reach a broad audience of consumers on a wider array of consumer electronic devices. By eliminating the hardware requirements of a 3D camera Extreme Reality has opened the door for game developers to deliver next-gen motion gaming to nearly any device with a simple, affordable 2D camera.[7]

Patents

Extreme Reality's technology is patent protected with 22 registered patents and Trademarks in USA, EU and Japan.[8] [9]

Products

Extreme Motion

Extreme Reality’s Extreme Motion is the only technology to provide full-body, software-based, motion analysis and control to any computing device or operating system via a standard camera. Extreme Motion is a motion capture engine that extracts the 3D position (X,Y,Z) of the user skeletal position in front of the camera in every frame and creates a live 3D model of the user in real time. This model is then analyzed and gestures are extracted according to skeleton positioning and/or trajectories.

Offered as a SDK, Extreme Motion it enables developers to easily add motion experiences to existing games or applications, and to create a wide range of new experiences (applications, games, security solutions and more) that pioneer Natural User Interfaces (NUI) while breaking the physical barriers of current hardware-based technologies. The SDK supports UNITY, C++ and C# programming languages for multiple operating systems, including iOS, Windows7, Windows8 and WinRT.

Since the technology is based on an algorithm that operates on a standard 2D camera it is not sensitive to daylight.

Extreme Motion has an operational range of 1.5 to 5 meters from the device.

Some of the games released with Extreme Motion SDK:

Extreme UI

Extreme UI adds gesture control to any device with a 2D camera. It has a quick learning curve and has proven consistent and reliable throughout the user experience. The software offers seamless integration into most operating environments, including the upcoming release of Windows 10.

References

  1. Extreme Reality turns skeletons into biometric signatures, Dan Farber, July 27, 2013, CNET
  2. Innovator: Dor Givon Gives Computers and Tablets 3D Powers, Olga Kharif, May 09, 2013, BusinessWeek
  3. 2014 Red Herring Europe Winners
  4. Cool Vendors in Touch and Gesture Control, 2012, Jim Tully, Ganesh Ramamoorthy , Adib Carl Ghubril - Gartner
  5. EA founder believes Extreme Reality holds key to better motion control, Tracey Lien, Oct 11, 2012
  6. Extreme Reality, Which Gives Any Webcam Kinect-Like Powers, Opens Its Developer SDK, Kim-Mai Cutler, 30 December 2013, TechCrunch
  7. Touchless smartphones and TVs could be on sale in 2012, Katia Moskvitch, 19 December 2011, BBC News
  8. Extreme Reality - Company Profile, CrunchBase
  9. , BBC News, 2011, Apple and Microsoft file patents for touchless controls

External links

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