Eugenio Lopez Jr.

Eugenio Moreno López Jr. (November 4, 1928 – June 29, 1999), popularly known as Geny López and Kapitan, was the Chairman Emeritus of ABS-CBN Broadcasting Corporation from 1993 to 1997.

Early life

He was born as Eugenio Moreno López on November 4, 1928 in Iloilo City. His parents were Eugenio Lopez Sr., an owner of the publication Manila Chronicle and Chronicle Broadcasting Network, and his mother Pacita Moreno-López. He is the nephew of former Philippine Vice President Fernando Lopez.

He took his education at San Beda College, Ateneo de Manila, Virginia Military Institute where he earned a Bachelor of Arts degree, and Harvard University where he earned an MBA from Harvard Business School.^[2] In 1956, he purchased equipment for the radio and television branches of ABS-CBN, which his father owned. He would later lead this company as its President, until 1972. His father at that time, remained as the chairman of its board of directors as well as its CEO.

Career

Geny as he being fondly called, being the eldest child in the family was being groomed by Don Ening to succeed him as the leader of all his businesses, including ABS-CBN and his father in doing that, is very hard on him and he worked harder to live up to his father's expectations. At that point, Don Ening also owned the Manila Electric Company or Meralco, the biggest power distributor in the country and the Manila Chronicle, a newspaper publishing company. Geny's father also owned vast haciendas of sugar lands in Western Visayas and a recognized chieftain of businessmen involved in sugar industry.

On 1972, then President Ferdinand E. Marcos, a close friend of the Lopezes imposed Martial Law in the country. Soon after that, the Lopezes would become victims of Martial Law. In November of that year, two military officers visited him at his Meralco office in Pasig City and invited him to Malacanang Palace, the President's official residence and office. Unknown to him, he was brought instead to the headquarters of the Presidential Security Command within Malacanang compounds. There, he was accused of conspiring with Sergio Osmena, III of attempting to assassinate Marcos. Osmena, fondly called as Serge was the son of then Senator Sergio Osmena Jr., a political rival of Marcos in 1969 elections and a grandson of former President Sergio Osmena Sr. Serge and Geny would soon become close friends and they were soon transferred in the Maximum Security Unit in Fort Bonifacio, the headquarters of the Philippine Army in Makati City.

Eugenio Lopez Jr. Center for Multimedia Education, Ateneo School of Social Sciences

A year later, in 1973, with a promise by Marcos to release his son on a condition that he will give up some of his big businesses and turn over such to him, his family and his cronies, Don Ening relinquished ownership of some of his businesses and Marcos, his family and his cronies are now then the owners of the businesses. However, Geny was not released and Don Ening was double-crossed. In deep sadness of his son not being released, and due to illness, Don Ening died in exile in the United States in 1975.

In November 1974, he embarked on a hunger strike along with his cellmate, Serge Osmeña, to protest the unjust detention of thousands of innocent Filipinos. This resulted in the release of 1,022 political prisoners in December 1974. Defiant to the very end, Osmeña and Lopez escaped from their maximum security prison cell in Fort Bonifacio in 1977. This exploit was enacted in the 1995 movie, Eskapo. And soon they went into exile in the United States. In exile, they became the directors of the Movement for a Free Philippines, an organization of anti-Marcos Filipinos in the United States that seeks for peaceful restoration of democracy in the Philippines. After the 1986 People Power Revolution, he re-acquired ABS-CBN and re-established it to become a prominent media conglomerate in the Philippines.

In 1995, the Gawad Geny Lopez Jr. Bayaning Pilipino Awards was formed by Lopez and his friend Fr. Nilo E. Tanalega, S.J. of UGAT Foundation, Inc., and named after him. The awards was given to the heroes and achievers in the society.

And in 1996, after grooming his eldest child, Eugenio "Gabby" Lopez III also known as Gabby to be his successor as leader of ABS-CBN, just like his late father did to him before, Geny retired from corporate business life and let Gabby be the chairman and CEO of the Company.

His second brother, Oscar took over the leadership of the Lopez Group, which has supervision over the Lopez-owned companies from him and his third brother, Manuel became the chairman and CEO of Meralco, which he previously held.

Death

He died of cancer on the morning of June 29, 1999 in Hillsborough, California, just six months before the inauguration of the Millennium Transmitter and the new building and studio annex of ABS-CBN Broadcasting Center. The building was named in honor of him. He is credited for the growth of the ABS-CBN empire.

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