Broadway Video

Broadway Video
Industry Entertainment
Founded 1979
Headquarters 30 Rockefeller Plaza
New York
, United States
Key people
Lorne Michaels
Jack Sullivan
Products Television programs
Motion pictures
Digital content
Number of employees

Broadway Video is an American multimedia entertainment studio founded by Lorne Michaels, creator of the sketch comedy TV series Saturday Night Live and producer of other television programs and movies.

Broadway Video was founded at 1619 Broadway, New York, also known as the Brill Building, where it still has offices.


Lorne Michaels, who launched Saturday Night Live in 1975, produced several television specials under the banner of Above Average Productions before incorporating Broadway Video in 1979. Michaels took the company’s name from its location at 1619 Broadway (Manhattan) in the historic Brill Building in New York, New York. Initially, the company’s principal activity was videotape post-production. One of its main clients was NBC, which hired Michaels to produce and edit Best of Saturday Night specials that aired in prime time. The specials and other comedy and musical projects helped Broadway Video grow “from a one-room operation into a first-class production company, the foundation of a small empire.”[1]

Broadway Video later “prospered” by moving into home entertainment, acquisition, and international syndication.[2] With offices in New York and Los Angeles, the company has continued to develop films and TV programming. Its sitcom, "30 Rock," ran for seven seasons between 2006 and 2013. Besides SNL, its current TV productions include The Tonight Show Starring Jimmy Fallon, Late Night with Seth Meyers, Mulaney, Portlandia, The Awesomes, Man Seeking Woman, and The Maya Rudolph Show. The company’s Above Average Productions distributes its own original digital shorts, and those of others, on one of YouTube’s leading comedy networks.[3] Broadway Video Enterprises distributes the company’s library and develops branded entertainment. Broadway Video Ventures invests in emerging technology, media, and entertainment companies.[4]


Broadway Video Television

Broadway Video Television develops and produces primetime and late night programming. Its flagship show, Saturday Night Live, where Michaels remains Executive Producer, begins its 40th season in September 2014. Michaels also has served as Executive Producer of NBC’s Late Night franchise for more than two decades – producing Late Night With Conan O’Brien (1993–2009), Late Night With Jimmy Fallon (2009–2014), and Late Night With Seth Meyers (2014–present). In 2014, Michaels took on the role of Executive Producer of The Tonight Show Starring Jimmy Fallon. [5] Since 2011, Broadway Video has produced Portlandia, the Peabody-winning IFC series created by Fred Armisen, Carrie Brownstein, and Jonathan Krisel. The show, which has been renewed for a fifth season, is distributed in 91 nations.[6] The company’s animated series, The Awesomes, created by Seth Meyers and Mike Shoemaker, premiered on Hulu in 2013 and is now in its second season.[7] Mulaney, set to air on Fox in the fall of 2014, stars comedian John Mulaney,[8] Slated to air on the FXX channel is Man Seeking Woman, based on Last Girlfriend on Earth by Simon Rich.[9] Ordered by IFC for 2015 is American Documentary, created by Fred Armisen, Bill Hader, and Seth Meyers.[10] The Maya Rudolph Show, a variety show starring the former SNL cast-member, aired on NBC on May 19, 2014.[11] 30 Rock is currently in syndication.[12][13]

Broadway Video Film

Michaels has developed and produced such films as Mean Girls (2004), Enigma (2001), Tommy Boy (1995), Lassie (1994), and Wayne's World (1993), among other titles. His SNL Studios productions have included The Ladies Man (2000), Superstar (1999), and A Night at the Roxbury (1998). Michaels’ co-productions with John Goldwyn include The Guilt Trip (2012), MacGruber (2010), and Baby Mama (2008).[14] Currently in production are Staten Island Summer, written by Colin Jost and directed by Rhys Thomas[15] and a Goldwyn-Michaels comedy based on the 1997 Loomis Fargo Robbery in North Carolina, due to feature Owen Wilson, Zach Galifianakis, Kristen Wiig, and Jason Sudeikis.[16]

Above Average Productions

Broadway Video revived the Above Average name in June 2012, when it created a division for producing digital content.[17][18] The company distributes original comedy shorts via its website,, and the Above Average network on YouTube. As of 2014, the network featured over 50 channel partners, including such comedy troupes as the Upright Citizens Brigade, The Lonely Island, Good Neighbor, POYKPAC, and BriTANicK.[19] Its videos frequently feature current and former Saturday Night Live cast members[20] such as Vanessa Bayer, Kristen Wiig, Jay Pharoah, Jason Sudeikis, Taran Killam, and Kate McKinnon[21] as well as up-and-coming comedians.[22] Among the network’s most viewed web series are 7 Minutes in Heaven with Mike O’Brien and "Waco Valley," an animated series that received a pilot order from the Comedy Central network.[23] Above Average Productions also creates promotional entertainment for client companies, including Hasbro, Fox Digital Studios, Random House, Sprint, NBC, Conde Nast Entertainment, and Nickelodeon.

In October 2015, Above Average partnered with SNL co-head writer Bryan Tucker to launch a new sports comedy brand, The Kicker. The Kicker creates original sports comedy videos, articles, images, and digital content that are similar in tone to that of Above Average.[24]

Broadway Video Enterprises

Broadway Video Enterprises manages the distribution and licensing of Broadway Video Entertainment’s properties. The company’s library contains over 1,000 hours of programming including Saturday Night Live, "Portlandia," "The Awesomes," Above Average webisodes, The Kids in the Hall, "The Best of the Blues Brothers," "The Rutles: All You Need Is Cash," and musical performances by Neil Young, Randy Newman, and The Beach Boys.[25] The division has syndicated episodes of "Saturday Night Live" in over 200 countries and has licensed the "SNL" format in Italy, Spain, Japan, Korea, Brazil, Russia, Canada, Mexico, France, Turkey and Germany.[26][27][28][29] The SNL consumer products line offers several hundred items, including over 100 DVDs.[30] The Enterprises division has also engineered advertising and promotions for brands such as AT&T, Verizon, Old Navy, and Jeep.[31]

Broadway Video Ventures

Broadway Video Ventures invests in and partners with emerging media, entertainment, and technology firms that compliment the company's existing enterprises. Investments by Broadway Video or its strategic partners include Nerdist Industries (acquired by Legendary Entertainment), Zefr, StrikeAd, Evenly (acquired by Square, Inc.), and Optimal (acquired by Brand Networks). Ventures also develops and launches new businesses, including the digital comedy subsidiary Above Average Productions.[32]

Broadway Video Post-Production

Broadway Video Post-Production specializes in the completion of television, film, music, digital, and commercial projects. The division offers design and editorial services, as well as suites for offline editing, online finishing, color correction, compositing, sound design, sweetening, scoring and mixing. Besides working on Broadway Video’s own productions, the division has collaborated with organizations including NBCUniversal, MTV, VH1, Showtime Networks, USA Network, Discovery Channel, Nickelodeon, American Express, Walmart, and Procter & Gamble.[33]


"Saturday Night Live" has won 40 Primetime Emmy Awards and currently holds the title for most-nominated show, with 187 Emmy nominations as of July 2014.[34] "SNL" has been honored twice, in 1990[35] and 2009,[36] with a Peabody Award and was inducted into the Broadcasting Hall of Fame.[37] "Portlandia" has won two Emmys and received six nominations,[38] as well as a 2012 Peabody Award.[39] "30 Rock" won 16 Emmys and received 103 nominations.[40] It also won a Peabody Award in 2007.[41] "Late Night with Conan O’Brien" won one Emmy and received 28 nominations.[42] "Late Night with Jimmy Fallon" won one Emmy and received six nominations.[43] "The Kids in the Hall" received three Emmy nominations.[44] Lorne Michaels’ honors include one personal Peabody Award,[45] 13 Prime Time Emmy Awards, induction into the Television Academy of Arts and Sciences Hall of Fame, and the Mark Twain Prize for American Humor.[46]


Broadway Video’s headquarters are at the Comcast Building.

Broadway Video’s principal offices in New York are located in the Comcast Building at 30 Rockefeller Plaza in New York. Broadway Video Post-Production and Above Average Productions are based in the Brill Building. Principal offices in Los Angeles are located at 9401 Wilshire Blvd., Beverly Hills, California. Broadway Video Film also has offices on the Paramount Pictures lot in Los Angeles.


Below is a list of audio, film, and television projects in which Broadway Video has been involved.


Title Artist Release Date Status Role Notes
They're All Gonna Laugh at You! Adam Sandler 1993 Released Distribution
What the Hell Happened to Me? Adam Sandler 1996 Released Distribution
What's Your Name? Adam Sandler 1997 Released Distribution
Ridiculous Norm Macdonald 2006 Released Distribution
Incredibad The Lonely Island 2009 Released Distribution
Turtleneck and Chain The Lonely Island 2011 Released Distribution
The Wack Album The Lonely Island 2013 Released Distribution


Title Release Date Role Notes
The Beach Boys: Good Vibrations Tour 1976 Production/Distribution Produced with Craig Kellem
80 Blocks From Tiffany's 1979 Distribution Produced by Above Average
Gilda Live 1980 Production
Nothing Lasts Forever 1984 Production Produced with MGM
Three Amigos 1986 Production Produced with L.A. Films and HBO
Wayne's World 1992 Production Produced with Paramount Pictures
Wayne's World 2 1993 Production Produced with Paramount Pictures
Coneheads 1993 Production Produced with Paramount Pictures
Lassie 1994 Production Produced with Paramount Pictures. At the time, Broadway Video owned the Lassie franchise, which is now owned by DreamWorks Classics/DreamWorks Animation (via NBCUniversal).
Tommy Boy 1995 Production Produced with Paramount Pictures
Stuart Saves His Family 1995 Production Produced with Paramount Pictures
Black Sheep 1996 Production Produced with Paramount Pictures
A Night at the Roxbury 1998 Production Produced with SNL Studios and Paramount Pictures
Superstar 1999 Production Produced with SNL Studios
The Ladies Man 2000 Production Produced with SNL Studios
Enigma 2001 Production Produced with Jagged Films
Mean Girls 2004 Production Produced with Paramount and M.G. Films
Hot Rod 2007 Production Produced with Michaels-Goldwyn, Paramount, and The Lonely Island
Baby Mama 2008 Production Produced with Michaels-Goldwyn and Relativity Media
MacGruber 2010 Production Produced with Michaels-Goldwyn and Relativity Media
The Guilt Trip 2012 Production Produced with Michaels-Goldwyn, Paramount, and Skydance Productions
Staten Island Summer 2015 Production Produced with Paramount Pictures
Masterminds 2016 Production Produced with Michaels-Goldwyn and Relativity Media
Whiskey Tango Foxtrot 2016 Production Post-production


Title Air Dates Role Notes
Saturday Night Live 1975–present Production/Distribution Series
The Paul Simon Special 1977 Production Special, Produced by Above Average
Things We Did Last Summer 1978 Production/Distribution Special
The Rutles: All You Need Is Cash 1978 Production/Distribution TV movie, Produced by Above Average
Mr. Mike's Mondo Video 1979 Production Special pulled by NBC; later aired on cable and released theatrically
Diary of a Young Comic 1979 Distribution Special
Steve Martin's Best Show Ever 1981 Production Special
Bob & Ray, Jane, Laraine & Gilda 1981 Production/Distribution Special, Produced by Above Average
Simon and Garfunkel: The Concert in Central Park 1982 Production Special
Randy Newman - Live at the Odeon 1983 Distribution Special
The New Show 1984 Production Series
Neil Young in Berlin 1986 Distribution Special
40th Annual Emmy Awards 1988 Production Special
Superman 50th Anniversary 1988 Production Special
Mr. Miller Goes to Washington Starring Dennis Miller 1988 Production Special
Night Music 1988–1990 Production/Distribution Series, aka Sunday Night
The Kids in the Hall 1988–1995 Production/Distribution Series
Saturday Night Live: 15th Anniversary Special 1989 Production Special
Paul Simon's Concert in the Park 1991 Production Special
Frosty Returns 1992 Production/Distribution Special, Produced with CBS and Bill Melendez. At the time, Broadway Video owned the pre-1974 Rankin/Bass Productions television library (Frosty Returns being a pseudo-sequel to Frosty the Snowman), which are now owned by DreamWorks Classics/DreamWorks Animation (via NBCUniversal) (along with Frosty Returns).
The Vacant Lot 1993–1994 Production/Distribution Series
Late Night with Conan O'Brien 1993–2009 Production Series
Saturday Night Live 25 1999 Production Special
Macy's 4th of July Fireworks Spectacular 2000 Production Special
50 Years of NBC Late Night 2001 Production Special
Strange Frequency 2001 Production TV movie
Strange Frequency 2 2001 Production TV movie
SportsCentury: The Century's Greatest Athletes 2002 Production Series episode
The Colin Quinn Show 2002 Production Series
Countdown to the Emmys 2002 Production Special
NBC 75th Anniversary Special 2002 Production Special
Night of Too Many Stars 2003 Production Special
The Tracy Morgan Show 2003–2004 Production Series
The Rutles 2: You Can't Buy Me Lunch 2004 Production TV movie
Wulin Warriors[47] 2006 Production/Distribution Series, English dub produced with Animation Collective and Pili International Multimedia
Sons & Daughters 2006–2007 Production Series
30 Rock 2006–2013 Production Series
Late Night With Jimmy Fallon 2009–2014 Production Series
Portlandia 2011–present Production Series
Up All Night 2011–2012 Production Series
The Awesomes 2013–2015 Production Series
The Tonight Show Starring Jimmy Fallon 2014–present Production Series
Late Night With Seth Meyers 2014–present Production Series
The Maya Rudolph Show 2014 Production Variety show
Mulaney 2014 Production Series, Produced with 3 Arts Entertainment
Man Seeking Woman 2015–present Production Series
Saturday Night Live 40th Anniversary Special 2015 Production Special

See also


  1. Weingrad, Doug Hill & Jeff Weingrad (1987). Saturday Night: A Backstage History of Saturday Night Live (1st Vintage Books ed.). New York: Vintage Books. ISBN 0394750535.
  2. Marx, edited by Ron Becker, Nick Marx, and Matt Sienkiewicz; Sienkiewicz, Matt; Becker, Ron (2013). Saturday Night Live and American TV. pp. 9–10. ISBN 0253010772.
  3. Lafayette, Jon (15 April 2014). "NBCU Jumps Into Digital Video With Advertisers". Broadcasting and Cable. Retrieved 6 July 2014.
  4. "Broadway Video - Divisions". Retrieved 7 July 2014.
  5. "Internet Movie Data Base". Retrieved 6 July 2014.
  6. "Portlandia Seasons 4 and 5 Coming in Early 2014, 2015".
  7. Rose, Lacey (19 September 2013). "Seth Meyers' 'The Awesomes' Renewed at Hulu". The Hollywood Reporter. Retrieved 7 July 2014.
  8. Andreeva, Nellie (6 May 2014). "Fox Ups Order For Multi-Camera Comedy 'Mulaney' To 16 Episodes, May Be Done With Comedy Pickups". Deadline Hollywood. Retrieved 7 July 2014.
  9. "FXX Orders Jay Baruchel Starrer 'Man Seeking Woman'". Deadline Hollywood. 2 July 2014. Retrieved 7 July 2014.
  11. Hare, Breeanna (20 May 2014). "'The Maya Rudolph Show': What's the verdict?". Retrieved 7 July 2014.
  12. "WGN America - "30 Rock"". Retrieved 7 July 2014.
  13. "Omni TV - Shows - "30 Rock"". Retrieved 7 July 2014.
  14. "Internet Movie Data Base". Retrieved 7 July 2014.
  15. Patten, Dominic (20 August 2013). "Ashley Greene Joins Lorne Michaels-Produced 'Staten Island Summer'". Deadline Hollywood. Retrieved 7 July 2014.
  16. Anderton, Ethan (25 June 2014). "Jason Sudeikis to Reuinte with Kristen Wiig in 'Loomis Fargo' Heist". Retrieved 7 July 2014.
  17. Fox, Jesse David (June 5, 2012). "Broadway Video's YouTube Channel Is Above Average". Retrieved 7 July 2014.
  18. Milano, Dan (1 August 2012). "YouTube Getting 'Above Average' Content with 'SNL' Stars". Retrieved 7 July 2014.
  19. "About Above Average". Retrieved 7 July 2014.
  20. "Above Average Featured Faces". Retrieved 7 July 2014.
  21. Hurwitz, Daniel (10 January 2014). "Inside look at Lorne Michaels' Above Average YouTube channel". USA Today. Retrieved 7 July 2014.
  22. Taylor, Jordyn (12 June 2014). "The New Road to Comedy Superstardom". New York Observer. Retrieved 7 July 2014.
  23. Evans, Bradford (13 January 2014). "Comedy Central Orders a Pilot Based on Above Average's Animated Series 'Waco Valley'". Retrieved 7 July 2014.
  24. Wright, Megh (28 October 2015). "Check Out 'SNL's Bryan Tucker and Above Average's Sports Comedy Website 'The Kicker'". SplitSider. Retrieved 4 February 2016.
  25. "Enterprises". Retrieved 7 July 2014.
  26. "SNL Canada? Quebec To Get Short-Lived Version Of Show". Huffington Post. May 8, 2013. Retrieved 7 July 2014.
  27. "'Saturday Night Live' lands Internet deal in China". Entertainment Weekly. Associated Press. January 2, 2014. Retrieved 7 July 2014.
  28. Lopez, Michael (April 1, 2013). "Eugenio Derbez Planning To Bring 'SNL' To Mexico". Huffington Post. Retrieved 7 July 2014.
  29. Okelana, Jimi (5 June 2011). "Saturday Night Live Japan". Axiom Magazine. Retrieved 7 July 2014.
  30. "Enterprises". Retrieved 7 July 2014.
  31. Lingeman, Jake (30 March 2014). "Jeep Hides Ad in "Saturday Night Live" Skit, Sort Of". AutoWeek. Retrieved 23 July 2014.
  32. "Broadway Video Ventures". Retrieved 7 July 2014.
  33. "Broadway Video Post Production". Retrieved 7 July 2014.
  35. 50th Annual Peabody Awards, May 1991.
  36. 68th Annual Peabody Awards, May 2009.
  37. "About the Show". Retrieved 7 July 2014.
  38. "Portlandia - Awards and Nominations". Retrieved 7 July 2014.
  39. 71st Annual Peabody Awards, May 2012
  40. ""30 Rock" - Awards and Nominations". Retrieved 7 July 2014.
  41. 67th Annual Peabody Awards, May 2008.
  42. ""Late Night With Conan O'Brien" - Awards and Nominations". Retrieved 7 July 2014.
  43. ""Late Night with Jimmy Fallon" - Awards and Nominations". Retrieved 7 July 2014.
  44. ""The Kids in the Hall" - Awards and Nominations". Retrieved 7 July 2014.
  45. 72nd Annual Peabody Awards, May 2013
  46. "About Lorne Michaels". Retrieved 7 July 2014.

External links

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