American Music Awards of 2010

38th Annual American Music Awards
Date November 21, 2010
Location Nokia Theatre,
Los Angeles, California
Country United States
Television/Radio coverage
Network ABC
Runtime Hour and a half
Produced by Dick Clark Productions

The 38th American Music Awards were held November 21, 2010, at the Nokia Theatre in Los Angeles, California. The awards recognized the most popular artists and albums from 2010's music list. Nominees were announced on October 12, 2010. Justin Bieber was nominated for, and won, four awards, including Artist of the Year. Usher and Eminem both won two awards; the former was nominated for three and the latter, five.[1]

Performers

Presenters

Nominees and winners

The nominees for the 38th American Music Awards were announced on October 12, 2010 by Demi Lovato and Taio Cruz. Winners are highlighted in boldface.

Artist of the Year New Artist of the Year
Blue ribbon Justin Bieber

Blue ribbon Justin Bieber

Favorite Pop/Rock Male Artist Favorite Pop/Rock Female Artist

Blue ribbon Justin Bieber

Blue ribbon Lady Gaga

Favorite Pop/Rock Band/Duo/Group Favorite Pop/Rock Album

Blue ribbon The Black Eyed Peas

Blue ribbon My World 2.0Justin Bieber

Favorite Country Male Artist Favorite Country Female Artist

Blue ribbon Brad Paisley

Blue ribbon Taylor Swift

Favorite Country Band/Duo/Group Favorite Country Album

Blue ribbon Lady Antebellum

Blue ribbon Play OnCarrie Underwood

Favorite Rap/Hip-Hop Artist Favorite Rap/Hip-Hop Album

Blue ribbon Eminem

Blue ribbon RecoveryEminem

Favorite Soul/R&B Male Artist Favorite Soul/R&B Female Artist

Blue ribbon Usher

Blue ribbon Rihanna

Favorite Soul/R&B Album Favorite Soundtrack

Blue ribbon Raymond v. RaymondUsher

Blue ribbon Glee: The Music, Volume 3 ShowstoppersGlee Cast

Favorite Alternative Artist Favorite Adult Contemporary Artist

Blue ribbon Muse

Blue ribbon Michael Bublé

Favorite Latin Artist Favorite Contemporary Inspirational Artist

Blue ribbon Shakira

Blue ribbon MercyMe

Ratings

The ceremony was watched by 11.6 million viewers and received a 4.3 preliminary rating in the 18–49 demographic. This marked the lowest-ever ratings for the ceremony, with competition coming from NBC Sunday Night Football.[20]

References

  1. Johnston, Maura (November 21, 2010). "AMAs: Big Wins for Justin Bieber, Usher". Rolling Stone. Wenner Media. Archived from the original on 1 December 2010. Retrieved November 21, 2010.
  2. "2010 Performers". American Broadcasting Company. Archived from the original on 19 November 2010. Retrieved November 19, 2010.
  3. Ziegbe, Mawuse (November 21, 2010). "Rihanna Opens American Music Awards With Island Flavor". MTV News. MTV Networks. Retrieved November 21, 2010.
  4. 1 2 Vena, Jocelyn; Elias, Matt (November 19, 2010). "Enrique Iglesias To Perform 'Raunchier' New Single At AMAs". MTV News. MTV Networks. Retrieved November 20, 2010.
  5. Hammel, Sara (November 21, 2010). "Miley Cyrus to Sing 'Forgiveness and Love' at American Music Awards". People. Time Inc. Retrieved November 21, 2010.
  6. Rodriguez, Jayson (November 21, 2010). "Diddy-Dirty Money Get AMA Crowd Swaying With 'Coming Home'". MTV News. MTV Networks. Retrieved November 21, 2010.
  7. Kaufman, Gil (November 21, 2010). "Kid Rock Gets Mellow At The American Music Awards". MTV News. MTV Networks. Retrieved November 21, 2010.
  8. Dinh, James (November 21, 2010). "Black Eyed Peas Give Glow-In-The-Dark AMA Performance". MTV News. MTV Networks. Retrieved November 22, 2010.
  9. 1 2 Vena, Jocelyn (November 21, 2010). "Justin Bieber Gets Serious With 'Pray' At AMAs". MTV News. MTV Networks. Retrieved November 21, 2010.
  10. Kaufman, Gil (November 21, 2010). "Bon Jovi Bring Arena Rock To The American Music Awards". MTV News. MTV Networks. Retrieved November 21, 2010.
  11. Kaufman, Gil (November 21, 2010). "Pink Toasts AMA Crowd With 'Raise Your Glass'". MTV News. MTV Networks. Retrieved November 21, 2010.
  12. Ziegbe, Mawuse (November 20, 2010). "Ne-Yo Promises 'Theatrical' AMA Performance". MTV News. MTV Networks. Retrieved November 21, 2010.
  13. Vena, Jocelyn (November 21, 2010). "Taylor Swift Goes 'Back To December' With Snowy AMA Performance". MTV News. MTV Networks. Retrieved November 21, 2010.
  14. Kaufman, Gil (November 21, 2010). "Christina Aguilera Struts Through 'Express (Burlesque)' At AMAs". MTV News. MTV Networks. Retrieved November 21, 2010.
  15. 1 2 Rodriguez, Jayson (November 21, 2010). "Usher Shows Off Fancy Footwork At AMAs". MTV News. MTV Networks. Retrieved November 22, 2010.
  16. 1 2 3 Martens, Todd (November 21, 2010). "American Music Awards 2010: Rihanna, Katy Perry, Santana, Ke$ha and all the performances, graded". Los Angeles Times. Los Angeles: Eddy Hartenstein. Archived from the original on 28 November 2010. Retrieved November 22, 2010.
  17. Vena, Jocelyn (November 21, 2010). "Ke$ha Proclaims 'We R Who We R' At AMAs". MTV News. MTV Networks. Retrieved November 21, 2010.
  18. 1 2 Vena, Jocelyn (November 21, 2010). "Backstreet Boys And New Kids On The Block Close The AMAs". MTV News. MTV Networks. Retrieved November 21, 2010.
  19. "2010 Presenters". American Broadcasting Company. Archived from the original on 19 November 2010. Retrieved November 17, 2010.
  20. Hibberd, James (November 22, 2010). "AMAs Hit All-Time Ratings Low". Billboard. Prometheus Global Media. Retrieved November 22, 2010.

External links

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