Motivate (company)

Motivate (formerly Alta Bicycle Share)^[1][2][3] (also known as Alta Bike Share and Motivate International Inc.) is a company based in New York City , that operates bicycle sharing systems in the United States, Canada, and Australia.^[4] The systems provide a flexible method for completing short trips, as contrasted with the longer rentals offered by traditional bike rental companies. Motivate (as Alta) was listed in Fast Company's "World's Most Innovative Companies" for 2014. ^[5]

In October 2014, it was announced that the company had been acquired by Bikeshare Holdings LLC and would be relocating headquarters from Portland, Oregon to New York City under the leadership of Jay Walder.^{[6][7][8][9][10]}

Currently operating systems

Motivate currently operates 11 systems in public-private partnerships with local governments:

• Bay Area Bike Share, in the San Francisco Bay Area, California, with bike stations in downtown San Francisco, San Jose, Palo Alto, and Mountain View.^[11]
• Bike Chattanooga in Chattanooga, TN^[12]
• Bike Share Toronto in Toronto^[13]
• Biketown PDX in Portland, Oregon began operating in July 2016.^[14]
• Capital Bikeshare in Washington, D.C. with service to Washington, D.C., Arlington, VA, Alexandria, VA, Fairfax County, Virginia, and Montgomery County, MD^[15][16]
• Citi Bike in Lower Manhattan, Western Brooklyn, and the Hoboken area^[17]
• CoGo in Columbus, OH from Ohio State University to Schiller Park in German Village (and a separate system at Easton Town Center)^[18]
• Divvy in Chicago^[19]
• Hubway in Boston with service in Brookline, Cambridge, and Somerville, from Alewife (MBTA station) to Franklin Park (Boston) and UMass Boston ^[20]
• Melbourne Bike Share in Melbourne, Australia^[21]
• Pronto Cycle Share in Seattle, Washington^[22][23]

Approved system partnerships

Public-private partnerships have been approved with Motivate in:

• Jersey City, New Jersey council authorized the contract to Motivate to create a bike share program in Jersey City.^[24]

Systems suppliers

Motivate-operated systems have used multiple suppliers for bikes, stations, kiosks, and technology across each city including 8D Technologies and Montreal-based Bixi^[25] for equipment and technology and Cycles Devinci and Arcade Cycles for bicycles.

See also

• List of bicycle sharing systems
• Utility cycling - Short-term hire schemes

References

External links

Wikimedia Commons has media related to Community bicycle programs.

• Motivate - company website