Ad Genius Lee Tae-baek

Ad Genius Lee Tae-baek

Promotional poster for Ad Genius Lee Tae-baek
Also known as Advertising Genius Lee Tae-baek
Genre Workplace drama
Romance
Written by Seol Joon-seok
Lee Jae-ha
Lee Yoon-jong
Directed by Park Ki-ho
Lee So-yeon
Starring Jin Goo
Park Ha-sun
Jo Hyun-jae
Han Chae-young
Composer(s) Oh Joon-seong
Lee Im-woo
Country of origin South Korea
Original language(s) Korean
No. of episodes 16
Production
Executive producer(s) Lee Jae-young
Yoo Geon-shik
Producer(s) Kim Jin-woo
Location(s) Korea
Cinematography Uhm Joon-seong
Lee Young-seob
Editor(s) Han Ok-geum
Running time 60 minutes on Mondays and Tuesdays at 21:55 (KST)
Production company(s) Raemongraein Co., Ltd.
Release
Original network Korean Broadcasting System
Picture format 1080i (HDTV)
Original release 4 February (2013-02-04) – 26 March 2013 (2013-03-26)
Chronology
Preceded by School 2013
Followed by Queen of the Office
External links
Website
Production website
Korean name
Hangul 광고천재 이태백
Hanja
Revised Romanization Gwanggo cheonjae I Tae-baek
McCune–Reischauer Kwanggo ch'ŏnjae I T'ae-paek

Ad Genius Lee Tae-baek (Hangul: 광고천재 이태백; RR: Gwanggo cheonjae I Tae-baek) is a 2013 South Korean television series starring Jin Goo, Park Ha-sun, Jo Hyun-jae and Han Chae-young. Set in the cutthroat field of advertising where creativity and competition coexist, the drama is the success story of underdog Lee Tae-baek who fights his way to becoming the best ad man in the business. It aired on KBS2 from February 4 to March 26, 2013 on Mondays and Tuesdays at 21:55 for 16 episodes.[1][2][3][4][5]

The protagonist is loosely based on internationally renowned advertising designer and social activist Jeseok Yi (a.k.a. Jeski), who wrote the 2010 book Ad Genius Lee Je-seok.[6][7][8][9][10]

The drama reunites Han Chae-young and Jo Hyun-jae who previously worked together in the 2005 TV series Only You.[11]

Plot

Drama series depicts the lives and love of people working in the advertisement industry.

Lee Tae-Baek (Jin Goo) is extremely talented, but due to his poor resume goes through difficulties as he attempts to succeed in the advertising world.

Baek Ji-Yoon (Park Ha-Sun) is an intern at Keumsan Ad Company. She tries to do her best regardless of the task. Ji-Yoon is full of passion and becomes involved with Lee Tae-Baek.

Ko A-Ri (Han Chae-Young) is an AD planner at Keumsan Ad Company. She's confident and a sexy woman. In order to achieve her dream, she throws away her past and her love.

Cast

International broadcast

References

  1. Ho, Stewart (17 January 2013). "'Advertisement Genius Lee Tae Baek' Actors Shoot Drama Poster". enewsWorld. CJ E&M. Retrieved 2013-01-30.
  2. "'Ad Genius Lee Tae Baek' reveals posters of main cast". Korea Star Daily via Yahoo!. 17 January 2013. Retrieved 2013-01-30.
  3. Jun, Ji-young (21 January 2013). "Poster Photo Shoot, Behind the Scene". KBS Global. Retrieved 2013-02-03.
  4. Ho, Stewart (29 January 2013). "'Advertisement Genius, Lee Tae Baek' Reveals Posters". enewsWorld. CJ E&M. Retrieved 2013-01-30.
  5. Jun, Ji-young (31 January 2013). "Drama's Stylish Posters Revealed". KBS Global. Retrieved 2013-02-03.
  6. http://www.jeski.org/
  7. Kenedi, Aaron (30 March 2011). "2011 NVA Winner: Jeseok Yi". Imprint. Retrieved 2013-01-30.
  8. "Social Graphics: The Art of Jeski (Jeseok Yi)". The Korea Society. Retrieved 2013-01-30.
  9. "'Social Graphics: The Art of Jeski'". SVA Close Up. 14 September 2011. Retrieved 2013-01-30.
  10. Sung, So-young (21 February 2012). "Ad man makes social advocacy his life's work". Korea JoongAng Daily. Retrieved 2013-01-30.
  11. "Jo Hyun Jae reunites with Only You Co-star Han Chae Young as the Second Leads in Advertising Genius Lee Tae Baek". A Koala's Playground. January 13, 2014. Retrieved September 4, 2016.
  12. Choi, Eun-hwa (30 January 2013). "Jin Goo Explains Why He Hasn′t Been In Many Dramas". enewsWorld. CJ E&M. Retrieved 2013-01-30.
  13. Choi, Eun-hwa (30 January 2013). "Park Ha Sun Shows Her Strong and Positive Side for ′Ad Genius, Lee Tae Baek′". enewsWorld. CJ E&M. Retrieved 2013-01-30.
  14. "Ad Genius Lee Tae-Baek อัจฉริยะนักสร้างฝัน -ซีรีย์เกาหลี". korea.tlcthai (in Thai). 18 October 2015. Retrieved 2014-12-15.

External links

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