Aabaco Small Business

Aabaco Small Business
Type of site
Business
Owner Yahoo!
Website www.aabacosmallbusiness.com
Launched August 20, 1998 (1998-08-20)[1] (as Yahoo! Small Business)

Aabaco Small Business from Yahoo! (formerly Yahoo! Small Business) is a company located in Sunnyvale, California, and offers a full range of small business services consisting of ecommerce, web hosting, domains, advertising, and local marketing.

History

Aabaco Small Business from Yahoo! has been serving small business owners for 18 years. Formerly known as Yahoo! Small Business, the business has recently gone through a rebrand. And though the name and colors may have changed, the organization remains focused on the same mission: make small business easier.

In 1998, Yahoo! acquired Viaweb, makers of a web-based application that allowed users to build and host their own online stores with little technical expertise. Viaweb was purchased for 455,000 shares of Yahoo! stock, valued at about $49 million. Started in 1995 by Paul Graham, Robert Morris, and Trevor Blackwell,[2] Viaweb was claimed to be the world’s first ecommerce application. Upon acquisition, Yahoo! renamed the Viaweb product to Yahoo! Store.[3][4]

In 1999, Yahoo! acquired web hosting service, GeoCities,[5] which was added to the Small Business portfolio. In addition to ecommerce and hosting, customers could also purchase simple domain names. And, powered by the popular and reliable Yahoo! Mail service, business email was added as both a standalone service and as a feature of website and store building packages. Since then, the company has serviced over one million subscribers. Its online retailers have processed over 300 million transactions worth over $68 billion in sales through the ecommerce platform.[6]

In July 2013 the company acquired ecommerce application platform, Lexity. Lexity was integrated into the company as Yahoo! Commerce Central, offering applications for online merchants using a variety of ecommerce platforms.

Recent News

In early 2015, it was announced that Yahoo! Small Business would be a part of a spin-off transaction of Yahoo!’s 40 billion shares in Chinese retailer, Alibaba.[7] The Yahoo! Small Business product line was renamed Luminate, from Aabaco Small Business in preparation for the spin-off. In November 2015, Yahoo! decided to no longer use the Luminate brand for its product line, and instead use Aabaco Small Business as the brand to more closely align with the then to-be parent company, Aabaco Holdings.[8] In December 2015, Yahoo! ultimately decided to postpone the spin-off transaction, with Aabaco Small Business remaining a part of Yahoo!.[9]

Philanthropy

Following Hurricane Katrina, the Aabaco Small Business from Yahoo! team partnered with BellSouth to help businesses in the Gulf Coast area setup an online presence. On April 7, 2006 the Small Business team traveled to New Orleans to train and advise small business owners on website and ecommerce development.[10] Silk Road Collection, a New Orleans-based antique shop reported a 23% increase in sales after receiving assistance from the Small Business team during this time.[11]

References

  1. "Yahoo! Inc. - Company Timeline". Wayback Machine. 2008-07-13. Archived from the original on 2008-07-13. Retrieved 2016-07-20.
  2. Livingston, Jessica (January 2007). Founders at Work: Stories of Startups' Early Days. Apress. pp. 207–208. ISBN 978-1-59059-714-9.
  3. Randy Weston (1998-06-09). "Yahoo! buys Viaweb for $49 million". CNET News. Retrieved 2016-02-20.
  4. "Company news: Yahoo! buying Viaweb, a web marketing software maker". New York Times. 1998-06-09. Retrieved 2016-02-20.
  5. http://money.cnn.com/1999/01/28/technology/yahoo_a/
  6. http://www.aabacosmallbusiness.com/ecommerce Retrieved 2016-03/25
  7. “Yahoo! to spin off Small Business with Alibaba Stake”. Webmaster.net. Retrieved 2016-02-23
  8. http://yahoosmallbusiness.tumblr.com/post/133812835999/aabaco-small-business-is-here-powering-your-small. Retrieved 2016-03-15
  9. http://money.cnn.com/2015/12/09/technology/yahoo-alibaba-marissa-mayer/. Retrieved 2016-03-15
  10. “Tech tools bring big success for small firms.” USA Today 2008-05-09. Retrieved 2016-02-25
  11. “Tech tools bring big success for small firms.” USA Today 2008-05-09. Retrieved 2016-02-25

External links

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