72andSunny

72andSunny
Advertising agency
Industry Advertising, Communications
Founded 2004
Founders John Boiler,
Glenn Cole,
Robert Nakata
Headquarters Los Angeles, Amsterdam
Website 72andsunny.com

72andSunny is an advertising agency with offices in Los Angeles, Amsterdam and New York City . It was founded in 2004 by John Boiler (now CEO), Glenn Cole (now chief creative officer), and Robert Nakata (now design director).[1] Since 2010 it has been a subsidiary of MDC Partners Inc.[2]

Since 2013 it has occupied the former offices of Howard Hughes at the old Hughes Aircraft Company headquarters in Playa Vista.[1][3]

The company is credited with helping Samsung overtake Apple Inc. in cell phone sales.[4][5]

The company was named "Agency of the Year" in 2013 and again in 2014 by Advertising Age and Adweek.[4][6]

References

  1. 1 2 Lewis, Amanda (January 22, 2014). "How 72andSunny Became One of the Most Exciting Ad Agencies of L.A.'s Madison Avenue". LA Weekly. Retrieved 7 April 2014.
  2. "Company Overview of 72andSunny Industries". Bloomberg Businessweek. Retrieved 7 April 2014.
  3. Vincent, Roger (July 29, 2012). "Howard Hughes' Playa Vista office finally gets a new occupant". Los Angeles Times. Retrieved 7 April 2014.
  4. 1 2 McMains, Andrew (December 8, 2013). "Agency of the Year - Ad Week". Ad Week. Retrieved March 24, 2014.
  5. "72andSunny's Role in the Apple Vs. Samsung Battle". Bloomberg Businessweek (video). March 5, 2013. Retrieved 7 April 2014.
  6. "72andSunny Takes Agency of the Year in Advertising Age Agency A-List". Advertising Age. Wall Street Journal. January 28, 2013. Retrieved 7 April 2014.

Further reading

External links

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